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Online Outreach Tactics
•   Assume Nothing
•   Reality Check
•   Tick Tock
•   Relationships <3
•   Creative Synthesis
•   Additional questions? These can include
    specific things you’re working on now and
    things we would suggest for them.
New Communications Methods
HHS + Social Media =
Secretary Sebelius takes questions from
WebMD and Medscape
Examples of online collaboration:
iVillage, MTVact, AARP
Questions?

Jaime Mulligan, Strategic Communications Director
             jaime.mulligan@hhs.gov

Julia Eisman, New Media Communications Director:
                julia.eisman@hhs.gov

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Webinar: Online Outreach Tactics