14. “ People always make the assumption that we're done with search. That's very far from the case. We're probably only 5 per cent of the way there. We want to create the ultimate search engine that can understand anything ... some people could call that artificial intelligence.” Larry Page, Google
15. “ Google's mission is to organize the world's information and make it universally accessible and useful.” Cue scary music & dim lights
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24. Offline Ad Spend Moving Online Internet Usage Still Growing New Content Forms New Devices
32. “ Search engine optimization (SEO) is a set of methodologies aimed at improving the visibility of a website in search engine listings.” wikipedia.org/wiki/SEO
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37. In case you were in any doubt Organic Pay Per Click Adverts
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39. HOW MUCH DO YOU THINK UK BUSINESSES SPEND ON SEARCH ENGINE MARKETING?