8. Extension Adds new social features to an existing campaign Remixed Innovative mix of profile data with brand assets Publication A long term channel and platform for future conversations Conduit Repurpose existing features on the social web Watch Sky News videos within Facebook Share Mastercard travel campaign “buzz” with Facebook Friends The Apprentice turns your friends into a board of directors Encourage friends toward better health Four main approaches
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11. Telephone : 020 7096 0146 Email : [email_address] Address : Nudge 23-24 Greek Street Soho, London W1D 4DZ Web : www.nudgelondon.com “ dedicated social media experts” – Inside Facebook, June 2008 Recent Clients Sign up to our award winning social media update Little Nudge at nudgelondon.com Contact Details
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22. The Team Toby Beresford – Commercial Director Stephen Folkes – Creative Director Toby got a first class degree in Computer Science from Durham University in 1996. Since then he’s successfully delivered over 40 web applications for SME, charity and blue chip clients. Steve’s BSc in Visualisation means that he can approach projects from both design and technical perspectives. His work has featured at the ID Media Flash Animation Awards and on the Cartoon Network and he regularly contributes to magazines such as .Net. Paul Gould – Strategy Director Iskandar Najmuddin – Technical Director Paul created the world’s largest online community for financial traders and now helps others to repeat his success. He has over 12 years experience developing web solutions, and has worked as a graphic designer, web developer and prince2 project manager. Iskandar sang a-cappella and studied Engineering at Cornell University in upstate New York, after which he founded a local search/mapping web start-up in the SF Bay Area – 15 years ago. Since then he has worked all over the world as a developer and multidisciplinary technical consultant.
23. Rate Card Updated February 2009 ** Senior developers have deep skills in one or more social network platforms – Facebook, MySpace, Ning and Bebo * A Social Campaign Planner designs effective strategies that succeed on a social network. Resource Daily rate Social Campaign Planner * £800 Senior Developer ** £800 Developer £650 Senior Designer £800 Designer £650 Tester £650
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Editor's Notes
How to run a social media campaign on Facebook • targeting your audience, good and bad concepts, engaging a team, tracking results Social media campaign lessons learned on Facebook • what has worked and what hasn’t, which publishers are getting the most traction, where the platform is heading
![[object Object],Branded apps on Facebook](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)