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Infographics
     An Introduction
For Small Business Owners




       Terry Power
TriadInternetMarketing.com
Introduction
Thank you for downloading this report. In this
report you are going to find out how you can use
the power of Infographics for your business and
how you can go about increasing your brand using
these cool graphical representations.
In this report I am going to show you how you can
use Infographics to not only drive customers to
your website but also spread word about your
business.
You can use this report as an educational tool to
remind yourself of the importance of using
Infographics for your business. You will also
discover the advantages of using Infographics and
how they can help your business.
Please head over to the next section so I can sow
you how you can use Infographics for your
business.


Terry Power (TriadInternetMarketing.com)
What are Infographics?
Infographics are graphic visual representations of
information, data or knowledge. These graphics
present complex information quickly and clearly
(Doug Newsom & Haynes 2004)


Over recent years the growth of Infographics has
been phenomenal. More and more businesses,
media outlets and organisations are using
Infographics to illustrate their data.
A recent IDG survey revealed that Infographics are
the fastest rising content type on the web.
The Survey found that Infographics are used for
marketing by 20% of B2B companies.


So why should your business start using
Infographs?
In the next section I am going to reveal why these
are going to change your business forever.
Why you should use Infographics for your
                   business
There are many reasons as to why you should use
Infographics for your business.
In this section I will outline several reasons why
you should consider using Infographics for your
business.
Whether you’re a Dentist or a Plumber you should
be using Infographics to communicate with your
customers in this digital age.


Attractive
The great thing about Infographics is that they are
good to look at and stand out from the crowd.
They are very attractive to look at and people are
always interested in graphical visual
representations of something. Therefore, by using
an Infographic for your business you are going to
get people noticed about your brand.
Easy to Share
One of the best things about Infographics is that
they are very easy to share. People already love
sharing content online. By using Infographics your
customers are more likely to pass on your
Infographic to their friends etc.
People tend to share Infographics on social media
websites such as Facebook and Pinterest. By using
Infographics you are going to help generate more
interest in your brand.


Infographics can go Viral!
The same way videos can go
viral in a short space of time the same can be said
about Infographics. The more people share your
Infograph the more people they reach. By going
viral you are going to spread your message across
the world quickly and educate your audience.
The embed code that is provided helps the
Infograph to go viral in a short space of time.
People can embed this code onto their website
and then be linked back to your website/blog.
If your Infographic has lots of interesting facts and
information about your company’s brand then
people are going to share them or “embed” them
onto their website/blogs/forums etc. By doing this
your Infograph will reach a much bigger audience.


Make a good impression
By using Infographics for your
business you are going to come
across as an “expert” in your
business and your customers will pick that up.
This will also help them respond to you more and
make your business set a good example.
By coming across as an expert in your field you
are going to make it much easier for customers to
communicate with you.
Increase traffic to your website
You can also use Infographics to direct traffic to
your website. The more people share your
Infograph and embed it onto their website and
blogs the more traffic your site will receive, just
from an Infographic!
This will give your business potential new
customers through your door, whilst at the same
time promoting your company’s name.
In the next section I am going to show you a few
examples of different types of Infographics.
Examples of Infographics
Here are several different Infographics for
different industries.


    An Infographic for an Ice Cream Company
An Infographic highlighting the importance of
                Social Media
An Infographic on Pinterest
I am sure you have a pretty good idea on how
Infographics can help your business.
For a FREE consultation please call (336) 310-9322
or email me at Terry@TerryPower.com.




Terry Power (TriadInternetMarketing.com)

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Infographics for your business

  • 1. Infographics An Introduction For Small Business Owners Terry Power TriadInternetMarketing.com
  • 2. Introduction Thank you for downloading this report. In this report you are going to find out how you can use the power of Infographics for your business and how you can go about increasing your brand using these cool graphical representations. In this report I am going to show you how you can use Infographics to not only drive customers to your website but also spread word about your business. You can use this report as an educational tool to remind yourself of the importance of using Infographics for your business. You will also discover the advantages of using Infographics and how they can help your business. Please head over to the next section so I can sow you how you can use Infographics for your business. Terry Power (TriadInternetMarketing.com)
  • 3. What are Infographics? Infographics are graphic visual representations of information, data or knowledge. These graphics present complex information quickly and clearly (Doug Newsom & Haynes 2004) Over recent years the growth of Infographics has been phenomenal. More and more businesses, media outlets and organisations are using Infographics to illustrate their data. A recent IDG survey revealed that Infographics are the fastest rising content type on the web. The Survey found that Infographics are used for marketing by 20% of B2B companies. So why should your business start using Infographs? In the next section I am going to reveal why these are going to change your business forever.
  • 4. Why you should use Infographics for your business There are many reasons as to why you should use Infographics for your business. In this section I will outline several reasons why you should consider using Infographics for your business. Whether you’re a Dentist or a Plumber you should be using Infographics to communicate with your customers in this digital age. Attractive The great thing about Infographics is that they are good to look at and stand out from the crowd. They are very attractive to look at and people are always interested in graphical visual representations of something. Therefore, by using an Infographic for your business you are going to get people noticed about your brand.
  • 5. Easy to Share One of the best things about Infographics is that they are very easy to share. People already love sharing content online. By using Infographics your customers are more likely to pass on your Infographic to their friends etc.
  • 6. People tend to share Infographics on social media websites such as Facebook and Pinterest. By using Infographics you are going to help generate more interest in your brand. Infographics can go Viral! The same way videos can go viral in a short space of time the same can be said about Infographics. The more people share your Infograph the more people they reach. By going viral you are going to spread your message across the world quickly and educate your audience. The embed code that is provided helps the Infograph to go viral in a short space of time. People can embed this code onto their website and then be linked back to your website/blog.
  • 7. If your Infographic has lots of interesting facts and information about your company’s brand then people are going to share them or “embed” them onto their website/blogs/forums etc. By doing this your Infograph will reach a much bigger audience. Make a good impression By using Infographics for your business you are going to come across as an “expert” in your business and your customers will pick that up. This will also help them respond to you more and make your business set a good example. By coming across as an expert in your field you are going to make it much easier for customers to communicate with you.
  • 8. Increase traffic to your website You can also use Infographics to direct traffic to your website. The more people share your Infograph and embed it onto their website and blogs the more traffic your site will receive, just from an Infographic! This will give your business potential new customers through your door, whilst at the same time promoting your company’s name. In the next section I am going to show you a few examples of different types of Infographics.
  • 9. Examples of Infographics Here are several different Infographics for different industries. An Infographic for an Ice Cream Company
  • 10. An Infographic highlighting the importance of Social Media
  • 11. An Infographic on Pinterest
  • 12. I am sure you have a pretty good idea on how Infographics can help your business. For a FREE consultation please call (336) 310-9322 or email me at Terry@TerryPower.com. Terry Power (TriadInternetMarketing.com)