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Publishers Launch Frankfurt 2013
The world’s largest site
for readers and book recommendations
photo by Jesse Chan-Norris http://jcn.me
20 Million Members
More Than
40 Million
Monthly Unique Visitors
11 million books discovered a
month (added to to-read)
11 million books discovered a
month (added to to-read)
250 books are marked to-read
45% of our members are outside the US
India Great Britain Canada Australia
Top English-Speaking Markets for Goodreads
191%
127%
106%
118%
Members
Year over Year Growth
Top European Markets for Goodreads
(Excluding UK)
Germany France Netherlands Spain Italy
101%
127% 146% 157%
189%
Members
Year over Year Growth
Top European Markets for Goodreads
(Excluding UK)
Germany France Netherlands Spain Italy
101%
127% 146% 157%
189%
Members
Year over Year Growth
As digital adoption grows, Goodreads growth accelerates
Starting to make
Goodreads more global
We will start by building out our
catalog of international books.
Self-published in 2011
Goodreads members loved it
and started spreading the
word.
The readers have been so
good to me. The reviews…
They practically make me
cry when I see them. The
people on Goodreads with
their .gifs… Fantastic. I
love my readers." Susan Ee
Re-released by Amazon
Children’s Publishing in
August 2012
“
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Published
Giveaway starts
Goodreads has given away over 202,000 books in
our giveaway program in 2013 to date.
Goodreads has given away over 202,000 books in
our giveaway program in 2013 to date.
Goodreads has given away over 202,000 books in
our giveaway program in 2013 to date.
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Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
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Published
Giveaway starts
Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
Users
Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
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Published
Giveaway starts
Ad campaign starts
Goodreads Author Group
670 ParticipantsFeatured Author Group
Susan Ee
Author of Angelfall
Susan thank you for answering :) you have really made my day.
I love your characters and storytelling, you made a whole new
world seem so natural and refreshing, and I am pleased to
inform you that my very own paperback arrived the other day so
I am probably the only person in Zagreb (Croatia) who owns a
paperback copy of Angelfall!!! The panda hug is for you:
Susan wrote: "Thanks for the kind words, Zeljka.
Storytelling can be rather mysterious. I write down what the
character sees/hears/feels/does rather than "constructing"
that character. In the end, I'm often as surprised as the
reader over the result. That's part of the fun. :)"
Zeljka
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Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
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Published
Giveaway starts
Ad campaign starts
Goodreads Author Group
Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
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Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
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Published
Giveaway starts
Ad campaign starts
Goodreads Author Group
UK Edition of Newsletter
UK Kindle Daily Deal
Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
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Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
Users
Published
Giveaway starts
Ad campaign starts
Goodreads Author Group
UK Edition of Newsletter
UK Kindle Daily Deal
Most ad campaigns end
Giveaway ends
Mobile ad campaigns end
Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
Users
Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
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Users
Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29
Users
Published
Giveaway starts
Ad campaign starts
Goodreads Author Group
UK Edition of Newsletter
UK Kindle Daily Deal
Most ad campaigns end
Giveaway ends
Mobile ad campaigns end
Each month, Goodreads members share...
The Role of Social in Book Discovery
1.5 Million Progress
Updates
“You have family,” Bob said. “You
have a wife who hates you. Kids
who are furious with you. A brother
and sister who make you insane.
And a nephew who used to be kind
of a drip but apparently is not so
much of a drip now. That’s called
family.”
950,000 Quotes
What if we had a chance to do it
again and again, until we
finally did get it right? Wouldn’t
that be wonderful?
950,000 Quotes
900,000 Reviews
“Goodreads may well prove to be the killer app
for the new Paperwhite”
Quote by Engadget, Sept 2013
Goodreads is for all readers,
no matter how you read.
Social will create one of the
biggest changes in publishing in
the next five years.
Social will drive discovery,
especially serendipitous discovery.
Social will connect readers,
authors and publishers in new ways.
Otis Y Chandler, CEO
goodreads.com/otis
twitter.com/otown

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2013 publishers launch frankfurt

  • 2. The world’s largest site for readers and book recommendations
  • 3. photo by Jesse Chan-Norris http://jcn.me 20 Million Members
  • 5. 11 million books discovered a month (added to to-read)
  • 6. 11 million books discovered a month (added to to-read) 250 books are marked to-read
  • 7. 45% of our members are outside the US
  • 8. India Great Britain Canada Australia Top English-Speaking Markets for Goodreads 191% 127% 106% 118% Members Year over Year Growth
  • 9. Top European Markets for Goodreads (Excluding UK) Germany France Netherlands Spain Italy 101% 127% 146% 157% 189% Members Year over Year Growth
  • 10. Top European Markets for Goodreads (Excluding UK) Germany France Netherlands Spain Italy 101% 127% 146% 157% 189% Members Year over Year Growth As digital adoption grows, Goodreads growth accelerates
  • 11. Starting to make Goodreads more global We will start by building out our catalog of international books.
  • 12. Self-published in 2011 Goodreads members loved it and started spreading the word. The readers have been so good to me. The reviews… They practically make me cry when I see them. The people on Goodreads with their .gifs… Fantastic. I love my readers." Susan Ee Re-released by Amazon Children’s Publishing in August 2012 “
  • 13. Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users
  • 14. Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Published Giveaway starts
  • 15. Goodreads has given away over 202,000 books in our giveaway program in 2013 to date.
  • 16. Goodreads has given away over 202,000 books in our giveaway program in 2013 to date.
  • 17. Goodreads has given away over 202,000 books in our giveaway program in 2013 to date.
  • 18. Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users
  • 19. Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Published Giveaway starts
  • 20. Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Published Giveaway starts Ad campaign starts Goodreads Author Group
  • 21. 670 ParticipantsFeatured Author Group Susan Ee Author of Angelfall Susan thank you for answering :) you have really made my day. I love your characters and storytelling, you made a whole new world seem so natural and refreshing, and I am pleased to inform you that my very own paperback arrived the other day so I am probably the only person in Zagreb (Croatia) who owns a paperback copy of Angelfall!!! The panda hug is for you: Susan wrote: "Thanks for the kind words, Zeljka. Storytelling can be rather mysterious. I write down what the character sees/hears/feels/does rather than "constructing" that character. In the end, I'm often as surprised as the reader over the result. That's part of the fun. :)" Zeljka
  • 22. Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Published Giveaway starts
  • 23. Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Published Giveaway starts Ad campaign starts Goodreads Author Group
  • 24. Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Published Giveaway starts Ad campaign starts Goodreads Author Group UK Edition of Newsletter UK Kindle Daily Deal
  • 25. Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Published Giveaway starts Ad campaign starts Goodreads Author Group UK Edition of Newsletter UK Kindle Daily Deal Most ad campaigns end Giveaway ends Mobile ad campaigns end
  • 26. Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Apr 28 May 12 May 26 Jun 9 Jun 23 Jul 7 Jul 21 Aug 4 Aug 18 Sep 1 Sep 15 Sep 29 Users Published Giveaway starts Ad campaign starts Goodreads Author Group UK Edition of Newsletter UK Kindle Daily Deal Most ad campaigns end Giveaway ends Mobile ad campaigns end
  • 27. Each month, Goodreads members share... The Role of Social in Book Discovery
  • 29. “You have family,” Bob said. “You have a wife who hates you. Kids who are furious with you. A brother and sister who make you insane. And a nephew who used to be kind of a drip but apparently is not so much of a drip now. That’s called family.” 950,000 Quotes
  • 30. What if we had a chance to do it again and again, until we finally did get it right? Wouldn’t that be wonderful? 950,000 Quotes
  • 32. “Goodreads may well prove to be the killer app for the new Paperwhite” Quote by Engadget, Sept 2013
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  • 37. Goodreads is for all readers, no matter how you read.
  • 38. Social will create one of the biggest changes in publishing in the next five years. Social will drive discovery, especially serendipitous discovery. Social will connect readers, authors and publishers in new ways.
  • 39. Otis Y Chandler, CEO goodreads.com/otis twitter.com/otown