Today’s pace of business and competitive pressures are driving organizations to constantly release new applications and features. Organizations are embracing the concept of DevOps to enable apps to be designed, developed and deployed more quickly, at lower cost and with fewer problems. New technology and best practices can help propel organizations towards a successful DevOps model. Join featured industry experts from Forrester Research Inc. and Compuware dynaTrace to learn: • Six Steps IT Ops Can Take To Build A Tighter Relationship With Development Groups • How to identify hidden dependencies and unforeseen risks • Overview of current and future tools used in DevOps environments

1. ^ z > D
> ^ W K
d W D '
' K ^ Z
Z d ^ d

2. Improve Business Services with DevOps
Glenn O’Donnell, Senior Analyst
October 27, 2011
2 © 2011 Forrester Research, Inc. Reproduction Prohibited
2009

3. What is DevOps?
A movement to improve collaboration
New demands accelerate need for collaboration
Service lifecycle is broken
peace Make Code
Dev Ops don’t get along /peace DevOps To Not War
The People
3 © 2011 Forrester Research, Inc. Reproduction Prohibited

4. Why DevOps is Skyrocketing
Complexity and economics mandate a new model
Technology is too complex
– Virtualization and cloud
– Social media and Mobility
– Agile application development
Time frames are accelerating
Agile Dev
Lethargic processes kill innovation
Traditional IT is economically dead
Business demands better
Virtualization
4 © 2011 Forrester Research, Inc. Reproduction Prohibited

5. Stereotypes Fuel Conflict
• Slow to act • Impatient
• Temperamental • Temperamental
• Too rigid about changes • Careless about changes
• Always says “No!” • Prima donna artists
• Too dumb to understand apps • Ignorant about the “real world”
5 © 2011 Forrester Research, Inc. Reproduction Prohibited

6. How to Make DevOps Work
Measure
Talk!
Accept and hide complexity but don’t love it ( talk!)
Embrace process discipline across the lifecycle ( talk!)
Start with a common release management process ( talk!)
Automate release management execution ( talk!)
Inject rich feedback across the lifecycle ( talk!)
Change the incentives ( talk!)
Adapt the organization(s) ( talk!)
Measure ( talk!)
6 © 2011 Forrester Research, Inc. Reproduction Prohibited

7. Agile Process Adoption Continues To Advance
Iterative:
2010 – 19.5%
2009 – 20.6%
Traditional:
2010 – 13.0%
2009 – 13.4%
Base: †1023 IT Professionals
Base: *1298 IT Professionals
(“other” responses not included; percentages may not total 100 because of rounding)
Source: †Forrester/Dr. Dobb’s Global Developer Technographics® Surveys, Q3 2010
*Forrester/Dr. Dobb’s Global Developer Technographics® Surveys, Q3 2009
7 © 2011 Forrester Research, Inc. Reproduction Prohibited
Source: January 20, 2010, “Agile Development: Mainstream Adoption Has Changed Agility” report

8. It Takes Too Long to Release Apps
February 2011 “Five Ways To Streamline Release Management”
8 © 2011 Forrester Research, Inc. Reproduction Prohibited

9. … And People Aren’t Happy About It
February 2011 “Five Ways To Streamline Release Management”
9 © 2011 Forrester Research, Inc. Reproduction Prohibited

10. Agile Development Must Meet Agile Operations
Traditional Leaving Welcome To
Transition Dev Ops
Come Back Soon! Drive Safe!
Release Management is Too Slow
Agile Leaving Welcome To
Transition Dev Ops
Come Back Soon! Drive Safe!
10 © 2011 Forrester Research, Inc. Reproduction Prohibited Streamlined Release Management

11. The Typical Application Life Cycle is Broken
Ops
App
EA Dev QA Ops
One-way flow doesn’t allow for continual improvement
Information developed early is lost when given to Ops
– Ops must resort to reverse engineering (a wasteful effort)
Release from App Dev to Operations is a huge problem
– Thus, also a huge opportunity
Cultural barriers must fall but tools must also evolve
– New tool developments are promising
11 © 2011 Forrester Research, Inc. Reproduction Prohibited

12. Collaborate Across The Application Life Cycle
App
EA Dev QA Ops
Agile Process
Feedback makes it a true lifecycle with continual improvement
Automation based upon apps span the lifecycle
– Apps become adaptive like infrastructure now is
Information is preserved and put to good use everywhere
A well-managed portfolio emerges from people communicating!
12 © 2011 Forrester Research, Inc. Reproduction Prohibited

13. Packaging Releases
Move packages, not individual components
Development Staging Production
Transitions of
Components
Package
Transitions of
a Package
13 © 2011 Forrester Research, Inc. Reproduction Prohibited

14. “Fast and Accurate” Need Not Be a Paradox
“Process = Bureaucracy”
is a misconception
Discipline becomes
oppressive only
if taken too far
Good process
enhances agility
Automation
further accelerates
execution
14 © 2011 Forrester Research, Inc. Reproduction Prohibited

15. Automation Must Evolve Beyond Infrastructure
It’s finally time to focus on the applications
Automation is almost entirely
aimed at infrastructure
“Cloud” is mainly IaaS
PaaS SaaS cannot be
limited to infrastructure
Infrastructure is commodity
Applications are not (yet)
Business flexibility is the goal
– Automation must move
“up the stack”
15 © 2011 Forrester Research, Inc. Reproduction Prohibited

16. Cloud Introduces NoOps to Augment DevOps
Rqmts Dev App QA App Ops App
Application Deployment to Traditional Infrastructure (DevOps)
Rqmts Dev App QA App
Application Deployment to IaaS Infrastructure (NoOps)
Ops becomes key to planning, not to release execution
16 © 2011 Forrester Research, Inc. Reproduction Prohibited

17. A Lifecycle Fosters Systems Engineering
Apps are complex products
All product development follows
sound engineering principles
Why should IT services
be any different?
– Including apps
Software engineering ≠ writing code
Infrastructure engineering ≠ hardware silos
ITIL v3 offers a good starting point for engineering lifecycle
– ITIL is not just for Ops anymore
17 © 2011 Forrester Research, Inc. Reproduction Prohibited

18. Change the Incentives
You need the right carrot and right stick to alter behaviors
The IT culture rewards the techno-heroes
– Reward the firefighter; reward the arsonist
– Discourages teamwork
Complexity mandates team execution
New metrics for performance should focus on:
– Business performance (What’s my impact?)
– Team success (overall productivity and service quality)
Link bonuses and other incentives to these metrics
– And give them teeth (don’t be meek about penalties)
Encourage prudent risk to encourage innovation
– Allow people to fail so they don’t become failures
18 © 2011 Forrester Research, Inc. Reproduction Prohibited

19. What Metrics Matter (and why)?
APM (Response Time)
Successful releases
Customer satisfaction
19 © 2011 Forrester Research, Inc. Reproduction Prohibited

20. Summary
DevOps is about changing organizational philosophies
Abandon the stereotypes of all parties
Talk!
Abandon the love affair with complexity
Streamline the handoff from Dev to Ops (agile lifecycle)
Get serious about process discipline, but don’t go too far!
Drive toward “NoOps” if you pursue cloud
Think beyond infrastructure as you pursue cloud
Institute systems engineering practices across the entire lifecycle
20 © 2011 Forrester Research, Inc. Reproduction Prohibited

21. Thank you
Glenn O’Donnell
+1 617.613.8826
godonnell@forrester.com
@glennodonnell
www.forrester.com
© 2009 Forrester Research, Inc. Reproduction Prohibited

22. Core Strategies for
Successful DevOps
Alois Reitbauer, Technology Strategist
22 © 2011 Forrester Research, Inc. Reproduction Prohibited

23. We accelerate development, but
do we accelerate business?
23 © 2011 Forrester Research, Inc. Reproduction Prohibited

24. If you are agile you will make
more mistakes quicker …
… with DevOps you can also
fix them faster.
24 © 2011 Forrester Research, Inc. Reproduction Prohibited

25. More than Dev and Ops …
25 © 2011 Forrester Research, Inc. Reproduction Prohibited

26. Integrated
Business
Continuous
aware
Successful DevOps is …
Application
Actionable
Centric
Automated
26 © 2011 Forrester Research, Inc. Reproduction Prohibited

27. Business Aware
27 © 2011 Forrester Research, Inc. Reproduction Prohibited

28. User Experience comes
first
28 © 2011 Forrester Research, Inc. Reproduction Prohibited

29. Canon has the longest search
times
Operations must become
business aware
and makes 50 perceont of revenue
29 © 2011 Forrester Research, Inc. Reproduction Prohibited

30. Operations has to focus on
business delivery
30 © 2011 Forrester Research, Inc. Reproduction Prohibited

31. Test
Production
Business as a common
language
Development
31 © 2011 Forrester Research, Inc. Reproduction Prohibited

32. Transaction Centric
32 © 2011 Forrester Research, Inc. Reproduction Prohibited

33. PostOrder RemoteAPI
ApplyCredit Order
eBiz
Fraud PriceCalc
GiftCard Batch
MyMart
Associate eBillme
Response Clearance
100.000s
users MyAppr
StoreLocator Loyalty
Infrastructure is PurchaseTrk Layaway
SSO
complex and lacks
Stores Paypal
context
33 © 2011 Forrester Research, Inc. Reproduction Prohibited

34. Search
Payment
Every transaction is
different
Login
34 © 2011 Forrester Research, Inc. Reproduction Prohibited

35. ^
Identify core business
transactions
35 © 2011 Forrester Research, Inc. Reproduction Prohibited

36. ,
^
Enrich with metadata
36 © 2011 Forrester Research, Inc. Reproduction Prohibited

37. ,
^
Z d
Z d ,
,
Implement transactional
^ Z
monitoring
D D
37 , © 2011 Forrester Research, Inc. Reproduction Prohibited

38. Proactive
38 © 2011 Forrester Research, Inc. Reproduction Prohibited

39. Regression Analysis
Monitor Automatically
Actionable Feedback
Development Data
39 © 2011 Forrester Research, Inc. Reproduction Prohibited

40. Continuous Tracking in
Development
40 © 2011 Forrester Research, Inc. Reproduction Prohibited

41. Notify about changes
and not only
problems
Performance
regression problem
detected
Continously Track
Performance Trends
41 © 2011 Forrester Research, Inc. Reproduction Prohibited

42. Actionable Information
42 © 2011 Forrester Research, Inc. Reproduction Prohibited

43. A DevOps solution …
delivers business insight
understands applications
integrates into lifecycle
provides actionable data
accessible in real time
43 © 2011 Forrester Research, Inc. Reproduction Prohibited

44. Alois Reitbauer
Technology Strategist
alois.reitbauer@dynaTrace.com
@AloisReitbauer
blog.dynaTrace.com
44 © 2011 Forrester Research, Inc. Reproduction Prohibited

45. Questions Answers
45 © 2011 Forrester Research, Inc. Reproduction Prohibited
2009