The document discusses how to make a wiki "sticky", which refers to keeping users engaged with the wiki through frequent visits and participation. It defines stickiness and presents a "sticky web matrix" to measure how sticky a wiki is. It then provides suggestions on how to increase stickiness, such as giving the wiki a friendly name, branding it, encouraging content creation, making content easy to find, using notifications and recommendations, and measuring and rewarding participation. The overall goal is to make the wiki a central place for users to easily access and share important information.
2. Art of Collaboration
How Atlassian Makes
Its Wiki Sticky
Lessons in practical wiki husbandry
John Rotenstein
Business Intelligence Manager, Atlassian
john.rotenstein@atlassian.com
Thursday, July 12, 2012
10. g
The Sticky Web Matrix
Long
Length of visit
Short
Rarely Often
Frequency of visit Based on data from Nielsen.com (Jan 2012)
Thursday, July 12, 2012 Often
11. I’m no female
robot,
I’m an email
robot!
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12. g
The Sticky Web Matrix
Long
Length of visit
Short
Rarely Often
Frequency of visit Based on data from Nielsen.com (Jan 2012)
Thursday, July 12, 2012 Often
13. g
Your Sticky Web Matrix
Long
Length of visit
Short
Rarely Often
Frequency of visit
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14. g
Your Sticky Web Matrix
How
sticky
Long
Length of visit is your
wiki?
Short
Rarely Often
Frequency of visit
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16. Reasons for having a wiki...
• HR Manuals
• Complete projects faster
• Project Management
• Avoid duplicated work
• Software Development
• Share knowledge
• Process Documentation
• Collaborate on work
• Knowledge Management
• Find the right information
• Asset Tracking when you need it
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18. Can you state the purpose
of your wiki?
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19. Atlassianʼs corporate wiki:
To provide current and future staff with easy access
to Atlassianʼs confidential corporate knowledge and
to enable interaction amongst Atlassians worldwide.
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20. Measurable goals
✓ First place to look for corporate information
✓ Default place to store internal company information
✓ Access daily
✓ Participate weekly (comment, share)
✓ Create content monthly
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35. Meeting Minutes
results
✓ Use a go od title for improved search
✓ Use labe ls an d the ContentByLabel macro
y them
✓@ mention attendees to auto -notif
people
✓ ‘Share’ the page w ith interested
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36. ✓ Great for process documentation
Documentation
✓ Include screen shots
✓ Link to other resources
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44. Comfort Ideas
Everyday Affairs
Creating Content
Finding Stuff Fast
Notifications
Measurement
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45. Facebook emails - which is better?
Hi Denise, Sign in to Facebook
You havenʼt been back to Facebook recently. There are a few things and start connecting
that have been happening while you were gone.
Hi Denise, Update
Sign in to Facebook
You havenʼt been back to Facebook recently. You have received and start connecting
notifications while you were gone.
Update
12 photo tags
Thanks,
The Facebook Team
To login to Facebook, follow the link below:
http://www.facebook.com/in/?home.php&mid=3e9524G1G2bf7k
Thanks,
The Facebook Team
Just one link To login to Facebook, follow the link below:
http://www.facebook.com/in/?home.php&mid=3e9524G1G2bf7k
Lots of information
Hadoop2010: Large-Scale Analytics at Facebook
Thursday, July 12, 2012