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Visual Management of
   a Property Portfolio
Rob Mathewson, CEO, Geedra
               April 13, 2012

                          rmathewson@geedra.com
                          www.geedra.com


                                 © 2009-2012 Geedra , Seattle, WA
Monitoring a CRE Portfolio
           It’s difficult to track building conditions when
           managing a large portfolio. Written reports
           with with embedded photos stream in from a
           variety of sources including property
           managers, vendors and consultants. Each
           document must be digested and acted upon
           once received. However, as documents pile
           up, the contents and enclosed images
           become less accessible resulting in an overall
           decline in confidence in an organization’s
           knowledge of building conditions.
The Photo-Data Solution
Photos provide a universal solution to capturing
information about building conditions. Given the
ubiquity of digital cameras as well as cameras in smart
phones and tablets, the collection of digital photos
surrounding a building has the potential to provide
more comprehensive coverage than any collection of
written reports.

Current cloud-based storage and computing solutions
can deliver photo-data quickly and keep it readily
available to inform building-related decisions for years
into the future at a trivial cost.
Photo-Intelligence Platform™




          The Geedra Photo-Intelligence platform provides a
          single web interface that provides the tools necessary
          for comprehensive visual monitoring, research and
          reporting on building conditions for any property
          portfolio, small or large.

          This subscription solution can accept photos from
          multiple organizations with a minimum of front end
          data entry. It’s built-in photo sharing provides property
          managers with several options for easily sharing photos
          with clients, partners or vendors.
Record Information




       Photos from any device can be uploaded to
       Geedra through a web browser on any computer.
       Geedra automatically files and stores the photos
       by name, date and GPS coordinates.
       With Geedra’s Power Tagging feature, users have
       the option of labeling hundreds of photos in
       minutes with a variety of helpful tags such as
       gridlines, room numbers or CSI division codes.
Report Communication
                                                 Quick Share
                                                 Photo Pages



Users can quickly share groups of photos by
sending email photo pages directly from their
Geedra account. These pages include a
summary of tag information with each photo.     Full Online
Recipients can click on any photo to
download a full-size copy, which eliminates
                                                Photo Reports
the need for large photo attachments.

Geedra can also generate full-length photo
reports complete with inline comments.
Research Conditions
Photos captured in Geedra are        Geedra’s dynamic search
available for research on any        capabilities enable users to
web-enabled device within            quickly find just the photos they
seconds of upload and remain         want from among thousand of
accessible in our cloud-based        photos captured in their
platform for a minimum of 10         project’s photo archive.
years from upload.
Single Construction Organization
For a single construction project, the project Owner or Developer can assign
user accounts to project team members so that each can add their own
photos to the project photo database. The owner can then use those photos
to report on project conditions for other interested parties.
Single Facilities Organization
Once a building is completed, facilities or property managers can continue to use Geedra to track
building conditions by including photos from vendors and consultants to photograph their work in
the building’s photo database. Property managers can then use Geedra to support leasing and sales
activity or communications with insurance or government agencies.
Portfolio Organization
               Large developer or real
               estate management
               organizations can utilize
               Geedra’s multi-project
               dashboard to manage all of
               the buildings and new
               projects in their inventory.
Geedra Pro Subscription
•   $199 per month
•   Up to 500 users
•   Unlimited Projects
•   Unlimited Photos
•   Minimum 10-year archive
•   Kickoff training session
Capture You Photos




 www.geedra.com

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Geedra Visual Management of a Property Portfolio

  • 1. Visual Management of a Property Portfolio Rob Mathewson, CEO, Geedra April 13, 2012 rmathewson@geedra.com www.geedra.com © 2009-2012 Geedra , Seattle, WA
  • 2. Monitoring a CRE Portfolio It’s difficult to track building conditions when managing a large portfolio. Written reports with with embedded photos stream in from a variety of sources including property managers, vendors and consultants. Each document must be digested and acted upon once received. However, as documents pile up, the contents and enclosed images become less accessible resulting in an overall decline in confidence in an organization’s knowledge of building conditions.
  • 3. The Photo-Data Solution Photos provide a universal solution to capturing information about building conditions. Given the ubiquity of digital cameras as well as cameras in smart phones and tablets, the collection of digital photos surrounding a building has the potential to provide more comprehensive coverage than any collection of written reports. Current cloud-based storage and computing solutions can deliver photo-data quickly and keep it readily available to inform building-related decisions for years into the future at a trivial cost.
  • 4. Photo-Intelligence Platform™ The Geedra Photo-Intelligence platform provides a single web interface that provides the tools necessary for comprehensive visual monitoring, research and reporting on building conditions for any property portfolio, small or large. This subscription solution can accept photos from multiple organizations with a minimum of front end data entry. It’s built-in photo sharing provides property managers with several options for easily sharing photos with clients, partners or vendors.
  • 5. Record Information Photos from any device can be uploaded to Geedra through a web browser on any computer. Geedra automatically files and stores the photos by name, date and GPS coordinates. With Geedra’s Power Tagging feature, users have the option of labeling hundreds of photos in minutes with a variety of helpful tags such as gridlines, room numbers or CSI division codes.
  • 6. Report Communication Quick Share Photo Pages Users can quickly share groups of photos by sending email photo pages directly from their Geedra account. These pages include a summary of tag information with each photo. Full Online Recipients can click on any photo to download a full-size copy, which eliminates Photo Reports the need for large photo attachments. Geedra can also generate full-length photo reports complete with inline comments.
  • 7. Research Conditions Photos captured in Geedra are Geedra’s dynamic search available for research on any capabilities enable users to web-enabled device within quickly find just the photos they seconds of upload and remain want from among thousand of accessible in our cloud-based photos captured in their platform for a minimum of 10 project’s photo archive. years from upload.
  • 8. Single Construction Organization For a single construction project, the project Owner or Developer can assign user accounts to project team members so that each can add their own photos to the project photo database. The owner can then use those photos to report on project conditions for other interested parties.
  • 9. Single Facilities Organization Once a building is completed, facilities or property managers can continue to use Geedra to track building conditions by including photos from vendors and consultants to photograph their work in the building’s photo database. Property managers can then use Geedra to support leasing and sales activity or communications with insurance or government agencies.
  • 10. Portfolio Organization Large developer or real estate management organizations can utilize Geedra’s multi-project dashboard to manage all of the buildings and new projects in their inventory.
  • 11. Geedra Pro Subscription • $199 per month • Up to 500 users • Unlimited Projects • Unlimited Photos • Minimum 10-year archive • Kickoff training session
  • 12. Capture You Photos www.geedra.com

Hinweis der Redaktion

  1. Title summarizes problem and sets up next slide
  2. Inconsistent – Site visits are periodicScale-ability – tough to scale over wide area Reporting – Delays in delivery, Photos are buried and can’t be re-used.
  3. Single Web interface for all propertiesMulti-user administration – collects all photos on projectReport builder – consistent formatting with all information searchable and retrievable.
  4. Photos from any device can by uploaded to Geedra through a web browser on any computer. Geedra automatically files and stores the photos by name, data and gps coordinates. Users can add additional information using Geedra’s power tagging to add details such as gridlines, room numbers or CSI division codes to groups of photos rather than typing out individual tags for each photo.
  5. Users can quickly share groups of photos by sending formatted photo pages by email. These pages include a summary of tag information with each photo. Recipients can click on any photo in the emailed page to download a full size copy, eliminating the need to send large photo file attachments.Full online photo reports are another option for reporting that requires more detailed information. This option offers general comments fields along with inline comment sections beneath each photos.
  6. Photos captured in Geedra are available for research on any web-enabled device within seconds of upload and remain accessible in our cloud-based service for a minimum of 10 years from upload. Geedra’s dynamic search capabilities enable users to quickly find just the photos they want from among thousand of photos captured in their project’s photo archive.
  7. For a single construction project, the project Owner or Developer can assign user accounts to project team members so that they can add their photos to the project photo database. The owner can then use those photos to report on project conditions for other interested parties.
  8. Once a building is completed, facilities or property managers can continue to use Geedra to track building conditions by requiring vendors and consultants to photograph their work and then upload those photos to the building’s photo database. Property managers can then use the Geedra to support leasing and sales activity or for communicating with insurance or government agencies.
  9. Large developer or real estate management organizations can utilize Geedra’s multi-project dashboard to manage all of the buildings and new projects in their inventory.