PR and marketing strategies for Toastmasters clubs

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Forfeng Designs

2013 Toastmasters VPPR TLI Spring Training

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PR Paid
-Meetup (http://www.meetup.com/)
-Facebook Ads
-Google
PPC (Pay Per Click) Ads
-TV/Radio Ads
-Print Ads
Newspaper/Other Print Media

PR Free
-Social Media & Guest Blogging
-Newspaper Event Listings &
Articles -Online Event Listings &
Articles -Patch & Patch Blogs
-Networking at Business Events (radio)
(Chamber, BNI, other business networking
groups, unemployment support groups)
-Business Flyering (in person)
-Business and Community
Tackboard Flyering -Press Releases (when to

Toastmasters
Youtube
-SEO (Search Engine Optimization)
-Content Sourcing
-Member News
-Member Demonstrations

Toastmasters
Blogs
-SEO (Search Engine Optimization)
-Member Retention
-Content Sourcing

Blogger.com
Wordpress.com
Tumblr.com
Wordpress.org

Toastmasters
LinkedIn
-Content Sourcing
-Connecting with other
Toastmasters and Clubs -Information
Gathering/Answers/Ideas

Toastmasters
Facebook
-SEO (Search Engine Optimization)
SEO=not content just page
-Member Retention
-Member News

Fan Pages (public)
vs
Groups (not public)
vs

Toastmasters
Twitter
-SEO (Search Engine Optimization)
-Member Retention
-Member News
-Connecting with other
Toastmasters and Clubs

Toastmasters
Google+
-SEO (Search Engine Optimization)
-Member Retention
-Member News
-Connecting with other
Toastmasters and Clubs

Content Sourcing
-Linkedin Discussions
-Google Alerts
(www.google.com/alerts)
-Twitter (Lists, Socialoomph & Paper.li)
-Toastmasters & Public Speaking Blogs
-Toastmasters & Public Speaking Youtube Videos

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PR and marketing strategies for Toastmasters clubs

3. PR Paid -Meetup (http://www.meetup.com/) -Facebook Ads -Google PPC (Pay Per Click) Ads -TV/Radio Ads -Print Ads Newspaper/Other Print Media

4. PR Free -Social Media & Guest Blogging -Newspaper Event Listings & Articles -Online Event Listings & Articles -Patch & Patch Blogs -Networking at Business Events (radio) (Chamber, BNI, other business networking groups, unemployment support groups) -Business Flyering (in person) -Business and Community Tackboard Flyering -Press Releases (when to

5. Patch.com

7. Toastmasters Youtube -SEO (Search Engine Optimization) -Content Sourcing -Member News -Member Demonstrations

10. Toastmasters Blogs -SEO (Search Engine Optimization) -Member Retention -Content Sourcing

11. Blogger.com Wordpress.com Tumblr.com Wordpress.org

12.

13. Toastmasters LinkedIn -Content Sourcing -Connecting with other Toastmasters and Clubs -Information Gathering/Answers/Ideas

14.

15. Toastmasters Facebook -SEO (Search Engine Optimization) SEO=not content just page -Member Retention -Member News

16. Fan Pages (public) vs Groups (not public) vs

17.

18.

19.

20. Toastmasters Twitter -SEO (Search Engine Optimization) -Member Retention -Member News -Connecting with other Toastmasters and Clubs

21.

22. Toastmasters Google+ -SEO (Search Engine Optimization) -Member Retention -Member News -Connecting with other Toastmasters and Clubs

23.

24. Content Sourcing -Linkedin Discussions -Google Alerts (www.google.com/alerts) -Twitter (Lists, Socialoomph & Paper.li) -Toastmasters & Public Speaking Blogs -Toastmasters & Public Speaking Youtube Videos

25. Toastmasters Websites

26.

27. Thank You!

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PR and marketing strategies for Toastmasters clubs