2. There’s nothing
quite as
disheartening
as finally settling on
the perfect domain
name...
...only to find
that it’s
already
taken.
Choosing a
domain name
isn’t as easy
as it used to be.
3. There’s a few tricks
you can use to find
a great domain name...
Here’s some stellar
advice about finding a
domain name from
those in the trenches
with you.
4. 01
Learn
More∂
Use your targeted keyword in
your domain name
∂
If you want to find something that ideally targets
keywords relevant to your industry, use free tools like
Ubersuggest to find phrases around the term you
want in the URL and then search to see if it’s
available.
5. 02
Learn
More∂
Take your keywords to bust a
name and come up with unique
combinations.
∂
My secret weapon is bustaname.com. I use it
all the time to generate a name based on
keywords related to the new site
LOGO HERE
6. 03
Learn
More∂
Search for domain names from
failed businesses in your
industry and grab them up.
∂
One of my few tricks up my sleeve:
Check out demised businesses in the same
industry; then see if the domain name has
lapsed; grab it!
7. 04
Learn
More∂
Get creative now and go for an
unusual domain and shoot for a
.com name later on.
∂
We tend to go with a more creative domain to
start, thinking that we’ll pay for that one
great .com if we’re successful later on. Our
current site is gettre.at as in get treat.
8. 05
Learn
More∂
Use many domain name generators
to find the best word combination
for your domain name
∂
I like to play around with the countless domain name
generators. These make it easy to mix and match your
keywords, add common internet prefixes/suffixes and
see which domains are still available.
9. 06
Learn
More∂
Need a list of what to look
for in your domain name?
∂
The first step is to create the committee or
team in charge, identify who else should be
involved in the process and then set the
criteria.
10. 07
Learn
More∂
Be sure to list the names you
like in a central location
like Evernote.
∂
Ask yourself if the domain name is something
that has a high search volume? Is it relevant to
your website? Do you want to brand yourself or
influence SEO based on your URL name?
11. 08
Learn
More∂
What’s popular in the news about
your industry? Use those cues to
come up with a domain name.
∂
Also get feedback from friends, customers and if
possible, those experienced/in the know on a
provided goods/service to be covered on the website
before selecting final, chosen domain name.
12. 09
Learn
More∂
Use a domain name that is your
business name and make it easy for
your customers to find you
∂Our domain name is the same as our
business name with a .com on the end.
13. 10
Learn
More∂
Keep your domain name short and
clear, don’t go for long, drawn out
names that are hard to remember.
∂
Our criteria for choosing a domain name: as
short as possible, while giving enough
information of what the client does without
being generic.
14. 11
Learn
More∂
Use the new extensions and country
codes to keep your domain name
name memorable and recognizable.
∂
It’s to hard to find a great available domain name in
the typical extensions but thankfully there are lots of
alternatives including the classic country codes and
new extensions.
15. 12
Learn
More∂
There’s wisdom in using a top level
domain name (.com, .org, .edu)…
∂
We source many domains for our clients and
most seek a TLD (Top Level Domain) for good
reason. There are SEO issues to take account
of as well.
16. 13
Learn
More∂
Be ready to buy a domain name
as soon as you think it’s perfect.
∂
You may only have seconds to buy it. I keep a
couple windows open. One to see where the
domain is and another to see if it can be
registered.
17. 14
Learn
More∂
Will the domain name you do
choose work well with your
business name?
∂
You want to choose a domain name that is
relevant to the product or service your
business provides.
18. 15
Learn
More∂
Here’s an easy checklist for
choosing a great domain name.
∂
A great domain name typically has the
following: Is short, Easy to spell, Easy to
pronounce, Is a .com domain extension.
19. 16
Learn
More∂
Can’t use your company name?
Turn it into a phrase.
∂
A great domain name typically has the
following: Is short, Easy to spell, Easy to
pronounce, Is a .com domain extension.
20. 17
Learn
More∂
What generic domain can work
for your business?
∂
Small business looking for the perfect
domain name need to know about the
recently expanded set of gTLDs (generic top-
level domains)
21. 18
Learn
More∂
Don’t let the perfect generic
domains get snapped up by your
competition.
∂
Companies and individuals seek to build and
maintain an online brand, it is crucial that a
memorable and unique domain name is
utilized.
22. 19
Learn
More∂
Use your domain as an opportunity
for SEO.
∂
Choosing unique names such as Google
might seem a good idea, but it will work
against small businesses without the
marketing budget.
23. 20
Learn
More∂
If you use a keyword domain name,
make it an exact match for your
business.
∂
Pick a domain that is short and sweet
as well as brandable and memorable
so that people will remember you by it.
24. 21
Learn
More∂
Avoid brand or trademarked
names in your domain name.
∂
When selecting a domain name, never
include a trademarked name such as
sellyouriPhone.com.
LOGO HERE
25. 22
Learn
More∂
Consider the future. Don’t call
yourself JustBabyBeds.com if you
plan to grow.
∂
Make sure your domain name is future-
proof. You don’t want a domain name to
box you in and prevent you from
expanding.
26. 23
Learn
More∂
Click here to check out the
guide for dropped domains!
∂
Here’s a handy infographic to help you
find dropped or expired domains.
27. 24
Learn
More∂
Get the list of tools to help
you generate the perfect
domain name!
∂
Here’s a list of 10 domain name
generators to help you find the perfect
domain name.
28. 25
Learn
More∂
Search over hundreds domain
names and social networks
at once.
∂
Make sure you can use it on social
media networks like Facebook and
Twitter.