The document is a production log detailing the steps taken to design a fashion magazine for a final major project. It outlines tasks completed in pre-production, production, and post-production phases such as analyzing magazine covers and layouts, conducting a survey to determine the target demographic, designing the logo, organizing a photo shoot, editing photos, drafting articles, and creating layout plans using Adobe Illustrator. Key tasks included designing the front cover, contents page, and a double page article spread with photos and columns of text. The log concludes with updating the original production schedule to reflect the actual work completed.

1. Production Log
Date What I Did
18.02.13 For my final major project I have decided I am going to design a
fashion magazine. I will create a front cover, contents and a
double page spread with a fashion story. The first thing I had to
do was create a production schedule of the time I have to
complete this project. I outlined what task was involved
separately in pre-production, production and post-production. I
started by creating a mind map on what different types of
magazine I could do. I also wrote what else is included in those
types of magazines, such as competitions, reviews and articles.
I looked at 2 fashion magazines and compared them both and
put it all into a PowerPoint. It’s an analysis of what goes in to
the front covers of magazines and if they were different, similar,
and what I would do with my own. I then had to create a
contents page analysis of a magazine, and see what
characteristics that has. It’s all about exploring what works and
what doesn’t, and using complimentary colours and styles.
04.03.13 After I had done the comparisons, I was then put in a group and
we had to produce a survey to find out what sort of audiences
buy what magazine, and this was to help us decide what type of
demographic we were going to aim our magazine at. I had to
come up with a name for it, and explore fonts suing two
different sources. I used Adobe Illustrator and dafont.com, I
then picked my chosen logo, and decided this based on which
one I thought looked best.
11.03.13 I bought some fashion magazines from my local shop to get an
idea of some of the layouts in which I would set my magazine
out. I wanted to gather some examples because I’m creating a
double page spread article, so it’s good to see what type of
layouts are being used already.
18.03.13 For part of the assignment, we have to take our own photos and
include them in the magazine. So I organised a shoot, to take
some photos that I will use in my magazine. I took around 30
pictures, which were then ready for me to sort out after half

2. term.
03.04.13 I went through my shoot photos and picked the 4 that I liked the
most. I then had to edit all 4 and show the process by print
screening my actions. I created a PowerPoint and included the
whole process in there.
04.04.13 I written a draft of my magazine article, I had to come up with
some questions and link it all to my proposal, as it all combines
as one big story. I found it a bit difficult trying to come up with
questions and answers, trying to be doing 2 different people, so
I just did this quick for now.
08.04.13 Today ii filled out the proposal form in which would help me
write my actual proposal. I have written my proposal for my
assignment which outlined what I was doing for my final major
project piece. It’s a brief summary of everything and it came
together really well. I also blogged all my completed work up to
now.
15.04.13 I recorded my pitch through a voice recorder which is basically
my proposal spoken out loud, but to my teacher. This was really
nerve racking as I’m not confident speaking out loud
whatsoever, so I figured this would be the best way to publish it
in my own confident way.
22.04.13 I had to make a PowerPoint presentation to go with my pitch,
and this is just a selection of mages such as magazine layouts
and inspirations in fashion and celebrities,
10.05.13 Today I made a start on designing my layout plans on Adobe
Illustrator for each page that I’m producing. I started with the
front cover, then contents and article. I used boxes to indicate
where I am going to put text and pictures and any other little
details that need to be included, such as date and page number.
I also chosen the colours that I’m going to use throughout the
pages, and I’m really pleased with how the plans look.
13.05.13 I started to create my double page spread, the first thing I’ve
done is scaled the size of the text boxes on the first page to the
size I want. I then added my first picture to the top left hand

3. corner. What I wanted to do was have the picture blend out so it
didn’t just look stuck there, so I used the blur and smudge tools
to create this effect. I think it looks really good and fits in with
the page really well. I added the name of the artist next to the
picture, sort of over lapping. This was done in a large font and
in a purple colour; it really stands out and looks great.
I went on to the front cover after doing that because I figured it
would be easier. The picture I used on the front cover had a
yellow/brown back ground, and I wasn’t sure whether I wanted
to keep it. I started to erase the back ground and I preferred it
so much that way. I had to zoom in and erase carefully around
the edges, and I’m glad I made that decision. I added the
magazine logo, and enlarged it slightly to fit the top part of the
page, I added a date to it, and found a barcode
14.05.13 I finished the front cover, I just needed to fill the space and add
some other cover lines.
I then went on to continuing with the double page spread. I
started to create text boxes for the columns and began putting
my article in to them. I did this with all 6 columns where I was
outing the text. I added some extra text as I was going along to
make it closer to the 1000 word mark. After I tweaked the
article, I positioned them properly, and I was left with a few
spaces. I thought it would be good to add larger pieces of text
in quotation marks to highlight some important things in the
article. I then added the last image on to the second page and
sorted the name out at the top and it was done.
I double checked through all the pages of my magazine to make
sure I hadn’t missed any bits out. I uploaded it all to my blog as
my finished final major project.
The last thing I wanted to do was create an updated production
schedule. At the beginning of the assignment, I was unsure as
to what I was doing. Since I’ve progressed throughout it all, I’ve
made a lot of changes so I backtracked everything I had done,
and it’s all worked out to plan.