2. • Thor is the God of Rain – we are Direct
Marketing rainmakers hammering your process
and increasing your ROI. We create predictive
analysis and market share by working with your
team executing a marketing strategy for
transactional conversions.
*www.thorassociates.com* 2
3. 25+ years of DR Marketing
Multi Channel Integration
Direct to Consumer Specialists
Senior Management Savvy
Entrepreneurial Innovators
DRMA Advisory Board
Past ERA Executive Board
*www.thorassociates.com* 3
4. • We review all marketing initiatives
• We integrate online/offline touch points
• We test to refine your revenue model
• We analyze and improve your ROI
• We excel at direct marketing to end-user
• We are specific to your needs
• We create best business practices
*www.thorassociates.com* 4
6. Great consumer value
Unique Selling Position (USP)
Best in Market
Demonstrable/Transformational
Product Aspirational
Attributes Ability to sell in multiple channels
1.
Customer Experience Brand
ONLINE OFFLINE Equity
Web Media • DRTV
Customer Social Networks • Home Shopping
Acquisition Affiliate Marketing • Call Center
Search/PPC • Radio
Email/Remarketing • Print/Inserts/Direct Mail
Couponing • Catalog
Retail • Retail
www.thorassociates.com 6
7. • Creative: Production, Time • Offline: DRTV, Radio, Retail,
Line, Testimonials, and Legal Catalog, Print, Home
Shopping, Remarketing,
Inserts, Direct Mail
• Telemarketing: Scripting,
Order taking, Customer
Service, Save the Cancel • Online: Website Input,
oversee SEO/SEM reporting,
CPA Marketing, Social
• Logistics: Fulfillment, Media, Remarketing
Payment processing, CRM,
IT infrastructure, Sourcing
• Media: Identifying markets,
competitive analysis,
• Finance: Budget, Modeling, agency relationships
Proof of Concept Metrics,
Cost of Goods Sold
•
*www.thorassociates.com* 7
8. Execution,
Knowledge Strategic The Core Monitoring
and Insight Planning Concept and
Measurement
*www.thorassociates.com* 8
9. Like Us Connect Follow Us
*www.thorassociates.com* 9
