1. Ferenc Kaszas
Personal Statement
Experienced manager with established A&R and repertoire, marketing and music publishing skills.
Music industry start-up specialist, with extensive network of talent and entertainment community
connections. Creative and marketing brain behind some historical music industry records and co-founder of
a highly successful music television station.
Expertise
-A&R development /Talent
scouting -Marketing
budgeting,planning
-Catalogue/Repertoire
management -Music publishing
executive
-Copyright Society liaison
-Exports/Imports
management -Advertising
copyrighting
-Album compilation
expertise -Subpublishing
administration
-Executive reporting
experience
-Licensing, Synch management
-TV/Radio advertising spot
production -Music Television
conception
-Copyright/Royalty management
-Jazz/Classical/World music expertise
Experi
ence
OWNE
R
Orion Management
Privately owned company for management and consulting in the music
industry.
MANAGING DIRECTOR
Warner Chappell Music Hungary, Budapest
2010 -
1999-2010
Built up the company from the start and represented through it the WCM music publishing catalogue in the
territory of Hungary, including additional Eastern European A+R activities and licensing local marketing
campaigns, reporting to the regional HQ in Germany. The company gained substantial market share and
turned out persistent profits through these years.
MEMBER OF THE BOARD OF DIRECTORS
Z Plus Music Television, Budapest
1997-2002 One of the founders of the Hungarian music television Z Plus, on behalf of the Warner Music
Hungary marketing department via shares in the entity through the Warner Music Group. Organized the
music input and sales negotiations during upstart and kept networking the venture within the local music
scene. The channel was taken over first by Turner Broadcasting and later by MTV Networks and continues
operating under the name Viva Plus Hungary.
INTERNATIONAL MARKETING DIRECTOR
Warner Music Hungary, Budapest
2. 1993-1999 First employee of the Warner Music Group in Eastern Europe.Leading a 5 member crew,
managed the international repertoire marketing of the label with outstanding results on mass media
campaigns for several
3. Warner International acts and compilations, achieved industry records for best selling international album, best
selling international compilation and best selling classical album in Hungary (valid until today).
MANAGING DIRECTOR
MMC Records, Budapest 1990-1993
Co-created MMC Records, which became the market leader within 1 year from start, specialized in marketing and
distribution of international repertoire from major labels. Worked out an anti-piracy control mechanism in
collaboration with the Hungarian Customs Authorities to stop illegal imports of sound carriers into Hungary in the
sensitive phase of early import liberalization in the opening market.
HUNGARIAN CORRESPONDENT
Billboard Magazine, Budapest 1987-1992
EXPORT-IMPORT MANAGER
Hungaroton Hungarian Record Company, Budapest 1986-1990
Exported the Hungaroton classical catalogue, imported international pop repertoire as finished product and on
license basis from 5 multinational labels.
Education
Budapest Business School
Budapest, Hungary — Bsc in International Business Economics,Correspondence 1984
National Entertainment Music Studio
Budapest, Hungary --- Professional Session Musician on Bass Guitar 1983
Skills
English, German languages on business, French on beginners level, Hungarian: native speaker
piano and music theory education, active musician.
MS Office
Contact: +4915753773939 ferenc.kaszas@yahoo.com