Fairmas Hotel Report is published in cooperation with Solutions Dot WG. Every month you will get an overview of the hotel performance of the past month and an outlook for the next few months. Find more destinations and an industry review of 2015 on the Hotel Report Website: http://fairmashotelreport.com (It's completely free)

1. Hotel Performance & Trends
02|16
Report
Fairmas Hotel Report
in cooperation with Solutions Dot WG
January 2016 – Significant
growth in Frankfurt
Occ: 63%, ADR: €117, RevPar: €74
Frankfurt experienced growth in terms of all three key figures
in January. The month featured one extra day of the “Paper-
world/Christmasworld” event than last year. At the beginning
of the year, hoteliers reported a fundamental room rate in-
crease in all sectors – improved meeting and event business
was registered. From the third calendar week on, additional
corporate business led to an increase in ADR, as the school
holidays ended in all the federal states.
Occ: -4.5%, ADR: +3.3%, RevPar: -1.4%
In Frankfurt, the forecast for February is not
a positive one (RevPar: -1.4%). Firstly, there is
one day exhibition trade of less from the Paperworld/Christ-
masworld show. In addition, Carnival is being held one week
earlier. In 2015, the Ambiente trade fair coincided directly
with days of the carnival, which are otherwise marked by
low-price business. Thus, during the 2016 the carnival peri-
od, not much corporate or event trade can be expected.
Occ: -4.3%, ADR: +4.7%, RevPar: +0.2%
March looks likely to be a somewhat friendlier
with a slight (0.2%) growth in RevPar. This
year, the “Light & Building” exhibition will again be held;
room rates are likely to be similar to those for the ISH trade
fair in 2015. However, there are only two business weeks
that can be sold for corporate and conference business
because in 2016, the Easter holidays begin one week
earlier than in 2015. Last year, in contrast, there were three
business weeks.
Occ: +10.4%, ADR: +9.3%, RevPar: +20.8%
April is looking extremely positive in terms of
all three key parameters. April is a full business
month (ADR: +9%). Hoteliers are expecting an overall strong
demand in the meetings segment. In addition, the IMEX
trade show will be taking place this year. In previous years,
this event has been held in May.
02 03 04
Occ: + 2,1 %
ADR: + 2,6 %
RevPar: + 4,8 %
Occ: + 4,8 %
ADR: - 0,6 %
RevPar: + 4,4 %
Occ: + 13,5 %
ADR: + 31,0 %
RevPar: + 48,9 %
Occ: + 2,4 %
ADR: + 4,5 %
RevPar: + 6,9 %
Occ: - 0,1 %
ADR: + 3,0 %
RevPar: + 3,1 %
Occ: - 3,6 %
ADR: + 3,3 %
RevPar: - 0,4 %
Occ: + 3,0 %
ADR: + 3,6 %
RevPar: + 6,7 %
Occ: - 5,3 %
ADR: + 4,3 %
RevPar: - 1,1 %
Occ: - 0,6 %
ADR: + 5,8 %
RevPar: + 5,3 %
Occ: + 3,9 %
ADR: + 11,1 %
RevPar: + 15,5 %
Occ: + 0,0 %
ADR: + 0,1 %
RevPar: + 0,0 %
Occ: + 1,6 %
ADR: + 4,6 %
RevPar: + 6,0 %
Feb 15 Mar 15 Apr 15 May 15 Jun 15 Jul 15 Aug 15 Sep 15 Oct 15 Nov 15 Dec 15 Jan 16
1,6%
4,6%
6,0%
Occ ADR RevPar
Trend© Fairmas 2016