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Visual Communications Are !
Your Best Bet!
Casinos and integrated resorts
around the world use visual
communications to help guests
and employees. !
But what exactly is visual
communications? !
It’s leveraging digital signage…!
…to give your guests and visitors
information they need and want.!
In an engaging
format that uses your
data and content…!
…to effectively reach your audience.	
  
So how does that help you?!
It’s simple.!
Visual communications
leads to:!
Visual communications
leads to:!
Repeat !
visits!
Visual communications
leads to:!
Repeat !
visits!
Increased
on-site
spending!
Visual communications
leads to:!
Repeat !
visits!
Increased
on-site
spending!
Improved
loyalty!
All helping drive revenue.!
aka boosting
your bottom
line.
It’s a win for everyone!
But don’t just take our word for it.	
  	
  
Research
shows people
retain 80% of
what they see
and only 20%
of what they
read.!
(Ragan)!
Likewise, Intel predicts there to be
22,000,000 !
digital signs by next year.!
(Intel)!
That equates to a lot of revenue. !
By 2017, the
global digital
signage market
is expected to
top !
$17.1 billion.!
(Digital Signage Today)!
(Digital Signage Today)!
That’s more than
DOUBLE !
from 2012.!
Sounds like a victory, right?!
Let’s scout this out to
make sure.	
  
Digital signage can be used
throughout your integrated resort.!
Gaming

Hotel

Conference &
events

Back of house

Food &
beverage

Digital signage can be used
throughout your integrated resort.!
Retail
Imagine the possibilities.
Popular transportation applications.!Welcome guests as they walk into your
integrated resort with a virtual concierge,
providing information on your casino operations,
the day’s events, onsite amenities and more.!
Popular transportation applications.!Interactive wayfinding boards help your
guests find the casino, their hotel room,
restaurants, bars and other amenities, easing
navigational frustrations.!
Popular transportation applications.!Use game finders to increase foot traffic to
players’ favorite games. !
Popular transportation applications.!Progressives promote increasing jackpot
levels, keeping guests excited and
engaged with your casino games.!
Popular transportation applications.!Leverage table game signs to communicate
the current game, min/max bets, reservations
and more to keep players informed of each
table’s status. !
Popular transportation applications.!Promote restaurants, bars and amenities to
drive revenue throughout your resort. !
Popular transportation applications.!Display employee communications including
recognition, upcoming events and announcements
in your back-of-house to ensure your workforce is
informed, engaged and satisfied. !
But that’s A LOT of work.!
WRONG!!
FWI’s visual
communications
solution runs on
a single platform.!
Meaning you have ONE CENTRALIZED
SOLUTION that powers all of your visual
communications throughout your facility.!
No matter where you
put your displays.
!
Isn’t it time to take a look at your
communications plan?!
!
Isn’t it time to take a look at your
communications plan?!
!
Visit FWI to learn more:!
www.fourwindsinteractive.com!
3012 Huron Street Denver, CO 80202!
Toll Free: 877 204 6679 !
Sales@fourwindsinteractive.com !
www.fourwindsinteractive.com!
© 2015 Four Winds Interactive, LLC. Images and other content in this document are the property of Four
Winds Interactive and may be protected by copyright and other restrictions. Copyrights and other proprietary
rights in the content in this document may also be owned by individuals and entitles other than, and in
additions to, Four Winds Interactive. Four Winds Interactive expressly prohibits the copying of any protected
materials in this document. !

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Visual Communications Are Your Best Bet