FSU's presentation from the 2010 FAME conference in Orlando, FL.

1. New Tools for Innovative Collaboration
Social Media in the Life ofthe School Library
Florida State University
College of Communication
&
Information

2. New Tools for Innovative Collaboration
Social Media in the Life ofthe School Library
Presented By :
Dr. Linda Swaine
FSU College of Communications & Information
Robert Vandagriff
Graduate Assistant, FSU CC&I

3. Conversation Overview
Statistics Review
Current Standards
Literature Review
Introduction to Tools & Technology
Examples from Colleagues
Getting Started
What Will I Implement?
Questions & Resources
1
2
3
Part
Part
Part

4. Defining Social Media
“Social Media is the democratization of information,
transforming people from content readers into
publishers. It is the shift from a broadcast
mechanism, one-to-many, to a many-to-many model,
rooted in conversations between authors, people,
and peers.”
~Brian Solis
Author and Digital Analyst
BrianSolis.com

5. Growing Online
• In the last five years, home Internet access
has expanded from 74% to 84% among young
people.
• The proportion with a laptop has grown from
12% to 29%; and Internet access in the
bedroom has jumped from 20% to 33%.
• The quality of Internet access has improved as
well, with high-speed access increasing from
31% to 59%.
*Statistics selected from the 2010 Generation M2 study by the Kaiser Family Foundation

6. The Need For Guidance
In a typical day, seven in ten 8-
to 18-year-olds go online (70%).
They are far more likely to go online
at home (57%) than at school (20%)
or in some other location, such as a
library, community center, or
friend’s house (14%).
*Statistics selected from the 2010 Generation M2 study by the Kaiser Family Foundation

7. The Moving Web
Over the past five years, the proportion of 8- to
18-year olds who own their own cell phone has
grown from about four in ten (39%) to about two-
thirds (66%).
The proportion with iPods or other
MP3 players increased even more
dramatically, jumping from 18% to
76% among all 8- to 18-year-olds.
*Statistics selected from the 2010 Generation M2 study by the Kaiser Family Foundation

8. New Destinations
The three most popular computer activities
among 8- to 18-year-olds are going to social
networking sites such as MySpace and
Facebook (:22), playing computer games (:17),
and watching videos on sites such as YouTube
(:15).
Two activities that barely existed five years ago
—social networking and YouTube—
appear to account for much of the increase in
time spent using computers.
In a typical day, 40% of young people will go to
a social networking site, and those who do visit
these sites will spend an average of almost an
hour a day (:54) there. The percent who
engage in social networking ranges from 18%
among 8- to 10-year-olds to 53% among 15- to
18-year-olds.
Social
Networkin
g
Playing
Games
Video
Websites
Other
Websites
*Statistics selected from the 2010 Generation M2 study by the Kaiser Family Foundation

9. Facebook Is Shrinking The Web
Even if a web page
does not already have
a Facebook presence
Facebook now integrates Wikipedia-style technology to
find and display information whether it exists or not.

10. The Rise of Video
Exceeds 2 billion views a day
24 hours of video uploaded every minute
Average person spends 15 minutes a day on YouTube
More video is uploaded to YouTube in 60 days than all 3 major US networks
created in 60 years
Statistics compiled and released by website-monitoring.com

11. The Social Connection
Statistics compiled and released by website-monitoring.com

12. Knowledge & Use of Web2.0
Never Heard of RSS Download VideosNever Commented on a Blog
0
10
20
30
40
50
60
70
80
90
100
% of
Media
Specialists
(2009). The 2.0 Tech I Can't Live Without.
Knowledge Quest, 37(4), 34-35. Retrieved from
Academic Search Complete database.

13. The AASL Standard

14. Emerging Needs
The International Society for Technology in Education standards
identify several higher-order thinking skills and digital citizenship as
critical for students to learn effectively for a lifetime and live
productively in our emerging global society.
●
These areas include the ability to:
●
Demonstrate creativity and innovation
●
Communicate and collaborate
●
Conduct research and use information
●
Think critically, solve problems, and make
decisions
●
Use technology effectively and productively

15. For Teachers
1. Facilitate and Inspire Student Learning and
Creativity
2. Design and Develop Digital-Age Learning
Experiences and Assessments
3. Model Digital-Age Work and Learning
4. Promote and Model Digital Citizenship and
Responsibility
5. Engage in Professional Growth and Leadership

16. Information Literacy
“In 1989 the American Library Association
defined information literacy as "a set of
abilities requiring individuals to recognize
when information is needed and have the
ability to locate, evaluate, and use effectively
the needed information"
Association of Colleges & Research Libraries
(2000, ALA.org)

17. “Learning has a social context. Learning is
enhanced by opportunities to share and learn
with others”
“Collaborating more closely with the
technology coordinators in our schools would
result in students benefiting from social
technologies as we educate our colleagues,
breaking through the outmoded perceptions
that Web 2.0 tools are unsafe.”
“Where is the active, social learning that we
know can occur with our leadership? I think,
no matter what our own ecosystem lacks, we
can better express our belief that learning is
social for 21st-century learners”
~ Laura Brooks
A New Direction
Brooks, Laura. "Social Learning by Design: The Role of Social Media."
Knowledge Quest 37.5 (2009): 58-60. Library Lit & Inf Full Text.

18. Critical Assumptions
“While children are exposed to online media at an increasingly
early age, studies have shown that many adolescents do not
possess the expertise required to search the Web efficiently or
critically assess the credibility of what they find (Bilal, 2001;
Eastin et al. 2006; Kafai & Bates, 1997; Kuiper et al., 2005).
Older teens in high school face similar challenges. For example,
when citing sources for essays about science topics, one study
found that participants did not fully comprehend the
differences between Wikipedia articles and other sources (Forte
& Bruckman, 2008).”
Contrary to popular belief, growing up in an increasingly wired
world does not provide a greater understanding of technology or
its importance and application. These lessons require instruction.
~ Eszter Hargittai
“Trust Online: Young Adults' Evaluation of Web Content.”
International Journal of Communication. 4:468-494.

19. The Opportunity For Guidance
“The most compelling reasons to
use these technologies, then, are
two-fold: our users are already
there and may be talking about
us; and by using these
technologies, we better
understand our users and help
them become savvier consumers
and creators of information. “
“Social Networking and Web 2.0 in Information Literacy." International
Information & Library Review 42.2 (2010): 137-42. Library Lit & Inf Full Text.
~ Click, Amanda, and Joan Petit.

20. The Opportunity For Guidance
“Unfortunately, we've wired the
classrooms in this country and then
disabled the computers; we've
blocked young people from
participating in the new forms of
participatory culture; and we've
taught them that they are not ready
to speak in public by sequestering
them to walled gardens rather than
allowing them to try their voices
through public forums.”
~ Henry Jenkins, Professor of Communication, Journalism, and Cinematic Art at USC
Original Post: HenryJenkins.org

21. The Opportunity For Guidance
“Providing school librarians with
the authority to override the
filter, for other teachers and
students alike, will help to shift
the role of the school librarian
to ‘information literacy
specialist.’ Every override will
offer a ‘teachable moment’ for
the librarian to address the
assessment of credibility.”
~ Willard, Nancy.
Willard, Nancy. (2010) “Teach Them to
Swim.” Knowledge Quest. 39:1.

22. The Virtue Of Literacy
“By responding to the changes that are occurring in today’s
information culture, school library media specialists can
facilitate learning experiences that situate information
literacy as a fundamental literacy shaped by today's
society, culture, and ever-evolving technologies.”
Information literacy instruction must include helping students learn to
pick and evaluate the best resources for their personal learning
networks from print, subscriptions, and free sources. By helping students
tap into the ever burgeoning streams of information, we help them
experience a sense of "flow“ while they engage joyfully in learning.”
~ Hamilton, B. J.
Hamilton, B. J. Transforming Information Literacy for NowGen
Students. Knowledge Quest v. 37 no. 5 (May/June 2009) p. 48-53

23. Where Do We Go From Here
“A social media policy can help establish clear
guidelines for staff members who are posting on
behalf of the organization as well as employees
with personal social media accounts. There are also
standards being created for users, letting them
know what's acceptable to post to an organization's
blog and community pages.”
“Many school libraries have social networking
Web sites blocked by administration whose
official policy is not to engage in social media --
but that doesn't mean that employees aren't
Twittering and networking through individual
accounts. So even those libraries might want
to consider establishing some standards.”
~Kroski, E.
Kroski, E. Should Your Library Have a Social Media
Policy. School Library Journal v. 55 no. 10, p. 44-6.

24. Information Policy & You
Why should an information
policy be defined?
What should the
policy include?
How does this apply to our
social media presence?

25. The Situation At Hand
“We are not encouraging use of
social media at school”
A selection of responses we received to inquiries regarding social media.
“Our emphasis is more on internet
safety rather than making the best
use of the social networking
technology out there”
“I use Twitter to communicate the
goings on at my school and to
make announcements and such”
“We provide blogging, social walls, chats, etc through
our Moodle and Gaggle.net… but we will not leave
our network wide open”

26. New Tools: Glogster
Custom Poster Collages & Community
Glogster Homepage

27. New Tools: Diigo
Offers a free learning
community with social
tagging, bookmarking,
and highlight.
Diigo Homepage

28. New Tools: Moodle
• Forums
• Tests
• Chat
• Wiki
• Glossary
• Uploaded media
Moodle is a free
content management
system, which
includes support for:

29. Teacher Tube
More heavily
moderated clone
of YouTube with a
focus on educators
and students
More than just
video,
TeacherTube has
an extensive
community driven
document and
image collection.
http://www.teachertube.com/

30. New Tools: Voicethread
Feature rich digital conversations, for a fee
Tailored to educator & student needs
http://ed.voicethread.com/#q.b62276.i322457

31. New Tools: Gaggle
All-inclusive content management system (fee based)
Middle of the road
between the “open”
mainstream social
networks and the
closed private systems.
Replicates
many social
network and
Google App
features

32. Collaborate to Learn: Wikis
Free, community developed
Recommended
Community
Wiki Software
• MediaWiki
• Drupal
Easy to create content

33. Collaborate to Learn: Blogs
They present a larger time investment to set up than a
Facebook or Twitter account, but can dynamically
integrate information from nearly every other web2.0
system.
Blogs, most notably the community-
developed WordPress program,
represent perhaps the most feature rich
and interconnected platform for creating
a social media environment.

34. Collaborate to Learn: Blogs
YouTube
Updates
Social Media
Links + Twitter
Feed
Flickr
Sidebar

35. One Digital Thread Many Messages
3rd party services have also
been created to facilitate
this exchange, see: Ping.FM

36. Florida Teens Read (Wordpress Blog)
Familiarizes students with the
WordPress program while
allowing conversation among
students to grow naturally.
Teens Read
Eryn Worcester
Viera High School

37. BigHouseLibrary (Wordpress Blog)
Example Post (Shelfari Widget)
BigHouseLibrary
Anna Koval , Teacher/Librarian
Helen Holroyd, Library Assistant

38. Palm Beach County Video Booktalks
• Video booktalks
• Glogster Posters
• Voicethread
talks
Their blog incorporates:
Sally Smollar
Media Specialist

39. The Unquiet Library (Wordpress Blog)
Sample Page
http://theunquietlibrary.wordpress.com/
Creekview High School Media Center

40. Butler Middle School (Social Media)
Beryl D White-Bing, MLIS
Educational Media Specialist
MySpace
Twitter

41. Roosevelt Middle School Media Center
Roosevelt Middle School Media Center
Sample Page
Rebecca Brown Smykla
Library Media Specialist

42. Getting Started: Glogster/Moodle
Glogster’s basic
package for teachers
is free to use, all it
requires is a basic
account via email.
Moodle uses PHP and a
database, installing both of
these are explained in
detail on the link on the
previous slide!

43. Getting Started: Facebook
Identify your needs
Are you just
displaying content
to others?
Or are others
creating and sharing
content?
Interest Page
Group Page

44. Getting Started: Twitter
• Know your audience
• Be concise
• Avoid overload
• Use Hashtags
The 140 character limit is your enemy,
gain some ground by using websites
such as bit.ly to shorten URL’s

45. Much Ado About Twitter
“Some question Twitter's value. Last fall,
Pear Analytics, a San Antonio-based data
analysis firm, called 40 percent of the tweets
it studied "pointless babble, such as, 'I am
eating a sandwich now.'" But school leaders
wanting to reach out to Gen X, Y and Z
parents and taxpayers can make Twitter a
worthwhile resource- if they make it worth
those target audiences' time. “
~ Hughes, Brad.
"Twittering in the Hands of School Leaders." School Administrator

46. Getting Started: WordPress
There is a walkthrough for a basic, unstyled
WordPress blog installation from the very basic
ground up on the FSUlibIT blog
Don’t Panic!
WordPress is not
as complicated
as it seems!!

47. Getting Started: Web Video
Almost all of FSUlibIT’s video is shot with a Flip video
player. FSU’s main campus library carries these for
student and faculty use. The best value for the price.
Simple editing options
are available free using
Windows Live Essentials
(Free for Windows
users)

48. What Will I Implement
On Monday?

49. Educational Technology Resources
Solution Tree : Teaching the iGeneration tutorials
Notable Selections
•
Blogging Tools & Resources
• Creating Blog Posts
• VoiceThread
• Exploring Wikis
Web Tools Wiki : WebTools4u2use Wiki
FSUlibIT : The FSUlibIT website walkthrough