A sample business plan outline with each section of the business plan included.

1. Business Plan Outline
Executive Summary
Problem
Solution
Company Overview
Company’s M ission
Business Goals
Scope of Venture
Customer Base
Location of Operations
Future
Product Overview
Product
Competitive Advantage
Efficiency
Price
Differentiation
M arket Analysis
I ndustry
Target M arket
M arket Niche
Competition and Key Competencies
M arket Research
Financial Forecasts
Growth Opportunities
Sales Projections
M arketing and Sales Plan
Pricing
Website
Promotion
Value
Rationale
Organization Plan
Form of Ownership
Labor
M anagement Team
Operations Plan
Operational Priorities
Operational Techniques
Facilities and Equipment
Financials
Financial Assumptions
Break Even Analysis

2. I nvestment Opportunities
Appendices
Appendix A: Start Up Costs
Appendix B: Pro Forma Balance Sheet
Appendix C: Pro Forma Cash Flow
Appendix D: Year 1 Profit/Loss Pro Forma
Appendix E: 5 Year Profit/Loss Pro Forma
Appendix F: Competitor’s Weakness
Appendix G: Entry Barriers
Appendix H: Risk Assessment