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What type of journalist could benefit from
                                        the material you wrote? How do you pitch
                                        them?
                                                                                               Targeted media

                                                                                                                                                            What additional information do you need
          Whati is the selling point that you will add to this                                                                                              to prepare press release out of this
          information? Perhaps education in beginning.                                                                                                      material?
                                                                               Landing page -
                                                                                                                                      Press release
                                                                               key message


                                                                                                                                                             Fact sheet
                    post excerpt of material on Tumblr       Tumblr
                                                                                                                                                             Case study
                                                                                                                                               EBook
                                                                                                                                                             Whitepaper
    tweet about articles that are published on the blog      Twitter


                                                                  Flickr                                                                                                                    Is there any presentation in the near
         post screenshots of published articles on Flickr                            Social media
                                                                                                                                                                                            future which can be based on your freshly
                                                                                                                                                                                            written material? Or could you prepare
            Organize presentation in the company                                                                                                                                            session for clients with this info?
            and invite some people                        Facebook                                                                                              Presentation

                        Think about what data do you need to                                           Simple checklist for content creation
                        make chart out of this information. how
                        would you sketch this information? Draw                                                                                        Newsletter
                        simple picture of this material. What
                        would it be?
                                                                                                                                                       What type of customer would be interested to get
                                                                   sketch                Chart/Picture/Scheme                                          this information through email?

                                                                 diagrams
                                                                                                                                                             What picture would you use to assompany this
                                                                   picture                                                                                   idea so it may become blog post? Is it suitable
                                                            animations                                                                                       for client's blog?
                                                                                                                                        Blog article
         Who could benefit of getting this
         information? Client? Friend? Agency?
         Media partner? Blogger?                                                                                                                                        Explanatory email messages sent to
                                                                      Forward to your partner                                                                           colleagues or clients count as new
                                                                      / colleagues                                                                                      content too.
                                                                                                                                    E-mail communication
                                               What would be the prize if you made the
                                               competition out of the material? What
                                               would be the task for customers taking
                                               part in competition?
                                                                                                  Competition




2009_Simple checklist for content creation (3).mmap - 06. 02. 09. -
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Simple checklist for content creation

  • 1. What type of journalist could benefit from the material you wrote? How do you pitch them? Targeted media What additional information do you need Whati is the selling point that you will add to this to prepare press release out of this information? Perhaps education in beginning. material? Landing page - Press release key message Fact sheet post excerpt of material on Tumblr Tumblr Case study EBook Whitepaper tweet about articles that are published on the blog Twitter Flickr Is there any presentation in the near post screenshots of published articles on Flickr Social media future which can be based on your freshly written material? Or could you prepare Organize presentation in the company session for clients with this info? and invite some people Facebook Presentation Think about what data do you need to Simple checklist for content creation make chart out of this information. how would you sketch this information? Draw Newsletter simple picture of this material. What would it be? What type of customer would be interested to get sketch Chart/Picture/Scheme this information through email? diagrams What picture would you use to assompany this picture idea so it may become blog post? Is it suitable animations for client's blog? Blog article Who could benefit of getting this information? Client? Friend? Agency? Media partner? Blogger? Explanatory email messages sent to Forward to your partner colleagues or clients count as new / colleagues content too. E-mail communication What would be the prize if you made the competition out of the material? What would be the task for customers taking part in competition? Competition 2009_Simple checklist for content creation (3).mmap - 06. 02. 09. -
  • 2.
  • 3. ERROR: syntaxerror OFFENDING COMMAND: --nostringval-- STACK: /Title () /Subject (D:06. 02. 09. 17:40:41+01’00’) /ModDate () /Keywords (PDFCreator Version 0.9.5) /Creator (D:06. 02. 09. 17:40:41+01’00’) /CreationDate (Lara) /Author -mark-