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Tactics to Grow Your Network and earn more profits through linkedin,[object Object],B2B Social Networking,[object Object],Entrepreneur advisors, December 2009,[object Object]
The Trade Show,[object Object],Like a trade show, LinkedIN gives B2B sales professionals the unique opportunity to connect with potential clients in a business focused environment. Taking a strategic approach without going overboard will net a larger network and more profits. ,[object Object],LinkedIN Benefits ,[object Object], Self-Organized Network,[object Object],Focused on business,[object Object], Capture new connections,[object Object], 24/7 Availability,[object Object],Scalable ,[object Object]
Brand Yourself,[object Object],Complete your profile to the greatest extent possible,[object Object],Picture,[object Object],Resume/Work Experience,[object Object],Up to date information,[object Object],Create a Positive Perceptions,[object Object],Transperency– Be open and honest ,[object Object],Activity – Update and engage regularly,[object Object],Knowledge – Post content interesting, useful and self-less for your audience of peers and clients,[object Object]
Start and Grow Your Network,[object Object],Work with what  you got,[object Object],Upload an existing database,[object Object],Send invitations ,[object Object],Generate new connections,[object Object],Meet someone new? Invite them to connect,[object Object],Actively discuss your LinkedIN account in conversation,[object Object],See who your network knows,[object Object],A current contact is bound to be connected to an old contact,[object Object]
Join Relevant Groups,[object Object],Join industry groups,[object Object],Be a thought leaders,[object Object],Join groups your clients would join,[object Object],Actively Participate,[object Object],Comment on discussions,[object Object],Pose questions,[object Object],Seek connections with other group members,[object Object],Ask other members to connect,[object Object],Focus on active members,[object Object]
Start a Group,[object Object],Administer a group for your peers,[object Object],Be the thought leader,[object Object],Create lively discussions,[object Object],Promote among your peers,[object Object],Administer a group your clients would want to join,[object Object],What connections do they want to make?,[object Object],What are their needs and how can you fulfill them?,[object Object],Start a group around a popular event,[object Object],Industry trade shows, meetings, conventions,[object Object],Tip: Take groups offline by hosting in-person networking events,[object Object]
Search for Your Market,[object Object],Research to find connections,[object Object],Make note of groups, recent activity, current connections,[object Object],Use data for sales prospecting,[object Object],Learn organizational structure, current roles,[object Object]
Actively Promote Yourself,[object Object],LinkedIN Paid Advertising,[object Object],Target key LinkedIN users based on seven different criteria: location, company size, industry, job function, age, seniority, gender,[object Object]
Go Premium,[object Object],Create greater efficiency by upgrading your LinkedIN account,[object Object]
Look in the Mirror,[object Object],Content Matters,[object Object],Regular and measured activity,[object Object],Useful information for others to use,[object Object],Recommendations,[object Object],Ask for them and give them selflessly  ,[object Object],Transparency Matters,[object Object],Always post unique recommendations, comments and discussions,[object Object],The skills and experiences that you have earned is what matters the most,[object Object]
Entrepreneur Advisors,[object Object],www.entadvisors.com            Twitter: @entadvisors,[object Object]

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