EditMe Webinar: Engaging Your Customers Across The Social Web, with Aaron Strout
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Any time you use a software application outside of its intended use, you’re going to feel some pain. Every tool has a purpose, and Aaron Strout has in-depth experience with all the social media technologies and tools you know about - and some you don't. Join us for a Best Practices discussion with Aaron, CMO of Powered, Inc. and learn how to utilize free social media tools to drive awareness of your online brand, and 'stickiness' within your online community.
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EditMe Webinar: Engaging Your Customers Across The Social Web, with Aaron Strout
- 5. Take it away Aaron!
- 7. We’ve Learned a Thing Along the Way…
- 11. Content expertise Inspiration Connections Learning Engagement Revenue advocacy Loyalty Insight Opt-in
- 12. Conversation expertise Inspiration Connections Learning Engagement Revenue advocacy Loyalty Insight Opt-in
- 14. Understanding the Landscape Who You Know What You Know
- 15. Understanding the Landscape Who You Know What You Know
- 16. Understanding the Landscape Who You Know What You Know
- 18. GOAL: Increase sales of Saucony Originals by supporting creative indie offices and cultural events “ I love that Saucony Originals introduced our office team to obscure sports, it wasn’t the same old softball night. Kube and Field Crumpets and beer. What could be better.” –Saucony Originals Office Team Member Saucony: Offline, Meet Online
- 23. Ask Questions! http://twitter.com/AaronStrout http://twitter.com/PoweredInc http://twitter.com/msmamet http://twitter.com/EditMe Next Webinar: Get off your ass and do it - a roadmap for making the leap to a Micropreneur model with Mike Taber Register at: http://bit.ly/Taber
Editor's Notes
- Hello and welcome to Engaging Your Customers Across the Social Web, a presentation by Aaron Strout, the CMO of Powered, one of the best social media agencies in the country. Today Aaron will lead us in a best practices discussion of social media tools and how to use them to create an engaged community of customers around your brand. Aaron will also discuss real world case studies with some top brands using social media today.
- A couple of quick housekeeping notes. Talk to us using GoToWebinar. Aaron has prepared his thoughts on best practices for using social media tools to engage customers, but this is designed to be a fully interactive session. Use GoToWebinar "Questions" to ask a question at any time.
- Before I turn it over to Aaron, just a 1 minute overview of EditMe. I promise this is the one and only advertisement you'll see on EditMe here today.
- But really we've come here today to learn from Mr. Strout, one of the top social media experts in the land. Lots of people claim to have expertise, but we're fortunate today to have someone who really does walk the walk, not just talk the talk
- And with that, I'll switch screens and turn the presentation over to Aaron Strout