How can you promote your product via Facebook without wasting lots of money? Do more experiments with your marketing campaigns? Invest more in successfull campaigns. Feel Free to ask your queries via direct mail or comments dwivid@werecappz.com

1. Promotion Via Facebook
How can you reduce your Facebook
ads cost for product sales?
Mobile App Development | Website Development | Digital Marketing6/28/2016 1

2. Target Very Specific Geographic Areas
• Most of us try to target whole country to
promote our stuff.
• But this will not work as we expected.
• So where are we lacking?
• Even this will cost more than our budget.
• How can we reduce this investment and
increase our revenue.
Mobile App Development | Website Development | Digital Marketing6/28/2016 2

3. Go for specific
• Targeting USA
• 1200000+ Audience
• Cost to cover this
audience $100/Day
• ROI is 65%
• As we choose large scale
area, we need more
money to cover it with no
A/B testing
• Targeting San Francisco,
California
• 12000+
• Cost to cover this
audience $10/day
• ROI Is 75%
• We have number of
options to create our own
A/B testing and do
experiments with them
for better results.
Mobile App Development | Website Development | Digital Marketing
6/28/2016 3

4. Dial in Your Demographic
• Be specific and wise to choose your target
audience.
• You can understand it by your product type. If
you are selling leather hand bags, you must
target women in your demographic
• This will cut your waste of money by showing
your ads to irrelevant audience.
Mobile App Development | Website Development | Digital Marketing6/28/2016 4

5. Try Cost Per Thousand Impressions
• If you are launching a new product in market,
it is recommended to do branding of your
product by displaying it 5-10 times to your
target audience within a day.
• Cost per thousand impressions is an
affordable medium to promote your product.
• Don’t forget to enable your track script
provided by Facebook for re-marketing.
6/28/2016 Mobile App Development | Website Development | Digital Marketing 5

6. A/B Testing
• Try to run low budget multiple campaigns
targeting different states and cities.
• Try to do some experiments with your
audience selections.
• Track success rate of each experiment and
invest more in successfully campaigns.
6/28/2016 Mobile App Development | Website Development | Digital Marketing 6

7. WeRecAppz
Bringing Good Apps to Life
We are here to help you to construct your dream
project. We have experts team, who will be your
mentor in your whole journey.
Follow us for more information rich content.
Twitter:
http://twitter.com/werecappz
Facebook:
https://www.facebook.com/werecappz/
Linkedin:
https://www.linkedin.com/company/werecappz
Contact us
Website: www.WeRecAppz.com
Email: hello@werecappz.com
Phone:+91- 989-360-2082
6/28/2016 Mobile App Development | Website Development | Digital Marketing 7