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DANONE BABY NUTRITION WEXFORD
Operating in the southeast of Ireland since 1972, Danone
Baby Nutrition Wexford, a manufacturer and distributor of
specialised infant and toddler milks acquired in 2008 by
French multinational Groupe Danone, has been shortlisted
for the DuPont Safety and Sustainability Awards on the
basis of the company’s achievements in implementing an
innovative approach to safety.

A wholly owned subsidiary of Groupe Danone’s growing Baby Nutrition Division – active in 137 markets around the
world and the sector’s second largest player globally – Danone Baby Nutrition Wexford consists of a dedicated
manufacturing facility and packing operation for products such as Aptamil, Cow & Gate and Milupa Infant Formulae.
Serving customers in both Ireland and abroad, the company forms a key link in Groupe Danone’s international network
of baby nutrition plants.

4 STAGE PARTNERSHIP
1
2
3
4

OF THE
SEACHANGE WAYTM

SAF-ETM Engagement
SAFE-TTM Tools
SAFE-RTM Routines
SAFE-STTM Standards

Acting as the ‘missing piece’ in Danone Baby Nutrition
Wexford’s comprehensive safety strategy, implementation
of The SeaChange WayTM has had an impressive impact on
the workforce attitudes and decision-making forming the
root cause of most accidents. The company received a division
record breaking WISE audit score in both 2011 and 2012,
representing a 63 percent improvement on the 2009 figure.

Following a lost time accident in 2011, which did not reflect
broader improvements in safety performance since the
introduction of the WISE system in collaboration with
DuPont in 2009, Danone Baby Nutrition Wexford sought to
drive a cultural evolution in relation to safety. This was
achieved through collaboration with SeaChange Ltd, an
Irish owned Company, and the adoption of their proprietary
system “The SeaChange Way”TM. A tangible and visual
system, The SeaChange WayTM works as a four stage
partnership service providing the company with SAF-ETM
Engagement, SAFE-TTM Tools, SAFE-RTM Routines and
SAFE-STTM Standards that establish bottom-up routines to
build safe behaviour and attitudes, while enhancing staff
ownership and accountability.

2009
2012

63%

IMPROVEMENT ON WISE AUDIT
SCORE SINCE 2009

Copyright © 2013 E. I. du Pont de Nemours and Company. All rights reserved. The DuPont Oval Logo, DuPontTM, The Miracles of ScienceTM and all products denoted with a ® or TM
are trademarks or registered trademarks of E. I. du Pont de Nemours and Company or its affiliates.

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Danone | DuPont Safety and Sustainability Awards 2013

  • 1. DANONE BABY NUTRITION WEXFORD Operating in the southeast of Ireland since 1972, Danone Baby Nutrition Wexford, a manufacturer and distributor of specialised infant and toddler milks acquired in 2008 by French multinational Groupe Danone, has been shortlisted for the DuPont Safety and Sustainability Awards on the basis of the company’s achievements in implementing an innovative approach to safety. A wholly owned subsidiary of Groupe Danone’s growing Baby Nutrition Division – active in 137 markets around the world and the sector’s second largest player globally – Danone Baby Nutrition Wexford consists of a dedicated manufacturing facility and packing operation for products such as Aptamil, Cow & Gate and Milupa Infant Formulae. Serving customers in both Ireland and abroad, the company forms a key link in Groupe Danone’s international network of baby nutrition plants. 4 STAGE PARTNERSHIP 1 2 3 4 OF THE SEACHANGE WAYTM SAF-ETM Engagement SAFE-TTM Tools SAFE-RTM Routines SAFE-STTM Standards Acting as the ‘missing piece’ in Danone Baby Nutrition Wexford’s comprehensive safety strategy, implementation of The SeaChange WayTM has had an impressive impact on the workforce attitudes and decision-making forming the root cause of most accidents. The company received a division record breaking WISE audit score in both 2011 and 2012, representing a 63 percent improvement on the 2009 figure. Following a lost time accident in 2011, which did not reflect broader improvements in safety performance since the introduction of the WISE system in collaboration with DuPont in 2009, Danone Baby Nutrition Wexford sought to drive a cultural evolution in relation to safety. This was achieved through collaboration with SeaChange Ltd, an Irish owned Company, and the adoption of their proprietary system “The SeaChange Way”TM. A tangible and visual system, The SeaChange WayTM works as a four stage partnership service providing the company with SAF-ETM Engagement, SAFE-TTM Tools, SAFE-RTM Routines and SAFE-STTM Standards that establish bottom-up routines to build safe behaviour and attitudes, while enhancing staff ownership and accountability. 2009 2012 63% IMPROVEMENT ON WISE AUDIT SCORE SINCE 2009 Copyright © 2013 E. I. du Pont de Nemours and Company. All rights reserved. The DuPont Oval Logo, DuPontTM, The Miracles of ScienceTM and all products denoted with a ® or TM are trademarks or registered trademarks of E. I. du Pont de Nemours and Company or its affiliates.