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University at Buffalo gunman on campus - communications lessons learned

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Joe Brennan, Ph.D.
Joe Brennan, Ph.D.

How one university's communications office responded to a critical incident. Presented to PRSA Buffalo Niagara.

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The Phantom Gunman: responding to crisis in real time Presented to PRSA Buffalo Niagara Dr. Joseph Brennan, APR Sept. 23, 2010
The context: shooters on campus ,[object Object],[object Object],[object Object]
What happened on Feb. 16, 2010 UBTV student news: http://www.youtube.com/watch?v=G_OJlcs-KKM&feature=related Photo: Harry Scull Jr./The Buffalo News
Incident timeline: the first hour ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
First hour: supporting the operation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Incident timeline: second through fifth hours ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Second through fifth hours: proactively communicating ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Incident timeline: Second day ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Second day: defending the response ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Communications objectives ,[object Object],[object Object],[object Object],[object Object]
Communications tasks ,[object Object],[object Object],[object Object],[object Object]
Lessons learned: what worked? ,[object Object],[object Object],[object Object]
Lessons learned: where do we need to improve? ,[object Object],[object Object],[object Object],[object Object]
NIMS Incident Command System
Reducing turnaround time ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Improving message control ,[object Object],[object Object]
Q & A Photo: Harry Scull Jr./The Buffalo News
Who was the phantom gunman? ,[object Object],[object Object],[object Object],[object Object]
Contact me ,[object Object],[object Object],[object Object],[object Object]

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University at Buffalo gunman on campus - communications lessons learned

  • 1. The Phantom Gunman: responding to crisis in real time Presented to PRSA Buffalo Niagara Dr. Joseph Brennan, APR Sept. 23, 2010
  • 2.
  • 3. What happened on Feb. 16, 2010 UBTV student news: http://www.youtube.com/watch?v=G_OJlcs-KKM&feature=related Photo: Harry Scull Jr./The Buffalo News
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 15.
  • 16.
  • 17. Q & A Photo: Harry Scull Jr./The Buffalo News
  • 18.
  • 19.