SlideShare ist ein Scribd-Unternehmen logo
1 von 14
Downloaden Sie, um offline zu lesen
Drivers for Growth in Automotive
       Aluminum Demand
            Jack Pell and JD Rutt
                   Hydro

                  on behalf of
           The Aluminum Association,
     Aluminum Transportation Group (ATG)
The Aluminum Association’s
Aluminum Transportation Group
            (ATG)




     www.aluminumintransportation.org
                                        2
Aluminum Growth Factors
to Consider:
• Existing aluminum applications

• Impact of federal regulations

• Weight reduction and fuel economy improvement

• Weight reduction and energy consumption

• Benefits to alternative/electric vehicle technology

• A future with automotive aluminum
50 Years of Uninterrupted
    Automotive Aluminum Growth
  12%                                                                                               11.3%
                                                                                            10.0%
  10%
                                                                                    8.8%              394
                                                                         7.8%                       Pounds
   8%                                                           6.9%
                                                         6.1%                       334
   6%                                            5.1%                           Pounds
                                          4.5%
                          77
                                  3.9%
   4%                   Pounds
                 2.0%     2.1%
   2%
                                                                       Historical     Forecast
   0%
Calendar Year   1970     1975    1980    1985    1990   1995    2000    2005        2010F   2015F   2020F


                                  Aluminum Share as Percentage of Curb Weight


      Auto Aluminum Content
      North America - Percent of Curb Weight
Existing Aluminum Applications




• Today’s vehicle contains about 10% by weight
• Many vehicles in the U.S. fleet use 400-500 pounds of aluminum
• More than 95% of automotive aluminum is recycled
Body Holds the Largest Weight
      Reduction Opportunity
                                          12,000
•Shift to aluminum saves
                                                            Currently Aluminum
 550 lbs. direct and                      10,000
                                                            Aluminum Opportunity
 secondary weight



                           KMT Aluminum
                                           8,000


                                           6,000
•10% better fuel economy
                                           4,000

•No compromise to safety                   2,000


•No downsizing required                       0



•Better performance

•Lower lifetime CO2
                                                   Source: The Aluminum Association
                                                                            6
U.S. Faces Stricter
         Fuel Economy Regs
• April 2010: the Obama Administration established
  regulation that, starting with 2012 model year vehicles,
  requires automakers to reduce fleet-wide greenhouse
  gas emissions by approximately 5% every year and
  strengthen fuel economy each year, reaching an
  estimated 34.1 mpg for the combined industry-wide
  fleet for model year 2016

• October 2010: the Obama Administration announced
  next steps toward establishing tighter fuel economy
  and emissions standards for 2017 through 2025 model-
  year vehicles
                                                             7
Down Weighting Key to Solution
 • Weight reduction will be part of the solution to meet
   the new regulation bench marks
    – Nissan recently announced plans to start
      reductions at 15%
    – GM recently announced plans to trim 500 lbs. from
      its light trucks by 2016, and by the early 2020s,
      may cut as much as 1,000 lbs. per truck

 • Aluminum already offers great weight saving for less
   CO2 than competing materials



                                                           8
Weight Savings Translates to Fuel
           Economy Improvement
                   Mass of Body-in-White                                                      Fuel Economy Improvement
          400                                                                           3               2.7 MPG




                                                                    Miles per Gallon
                                                                                                      Improvement
  Kilograms




          350
                                                                                       2.5
          300

          250                                                                           2

          200                                                                          1.5
          150
                                                                                        1
          100
                                                                                       0.5
              50

               0                                                                        0
                   Steel (baseline)   High Strength     Aluminum                             Steel (baseline- High Strength     Aluminum
                                      Steel Intensive   Intensive                               30 mpg)       Steel Intensive   Intensive


Source: ika - University of Aachen and the                                Source: The Aluminum Association
European Aluminium Association (EAA)                                      calculated based on ika mass reduction data;
                                                                          assumes 23% secondary weight savings 9
Greatest Potential with Smallest
            CO2 Footprint
• The aluminum industry has
  cut greenhouse gas factory
  emissions per ton of
  aluminum produced by
  30% since 1990, and aims
  to be carbon neutral by
  2030

• Aluminum has lower life
  cycle CO2 emissions than
  steel or high strength steel

• 20 lbs of CO2 is saved for
  every pound used               Source: Magnesium Industry Life Cycle Study 10
Down Weighting Creates Value for
       Alternative Powertrains
            Percent Increase in MPG                 Cost per 1 MPG Increase
   60.0%                                    $300

   50.0%                                    $250

   40.0%                                    $200

   30.0%                                    $150

   20.0%                                    $100

   10.0%                                     $50

    0.0%                                      $0
            Baseline      Diesel   Hybrid          Baseline     Diesel   Hybrid

           Steel Body     Aluminum Body            Steel Body   Aluminum Body

Source: IBIS Associates                                                         11
PEV and PHEV Study
 $3 Battery Cost Savings Per $1 Invested in Electric Vehicles

   Objective:
   • Evaluate the impact of vehicle weight reduction on electric
     vehicle performance, range and battery size
   Results:
   •   Reduced battery cost: $900 - $1,950 (@ $750/KWh)
   •   EV weight reduction potential: 19%
   •   10% mass reduction: 4 - 6% reduction in battery size
   •   Expected aluminum structure cost premium: $630

   20% reduced vehicle mass yields a 20% range increase
Source: Ricardo                                                12
Time for Down Weighting is Now
 • A necessity in the holistic approach to meeting U.S.
   and global regulations without sacrificing safety or
   functionality

 • The only fuel saving technology that complements
   advanced powertrains

 • Offers more CO2 and fuel savings than other
   materials

 • Transition can happen faster than alternative
   powertrain breakthroughs while preserving U.S. jobs
Drivers for Growth in Automotive
         Aluminum Demand


            Thank You

www.aluminumintransportation.org

Weitere ähnliche Inhalte

Andere mochten auch

Modeling of weight and vibration reduction using high performance LASD
Modeling of weight and vibration reduction using high performance LASDModeling of weight and vibration reduction using high performance LASD
Modeling of weight and vibration reduction using high performance LASDAltair
 
Lightweighting Automobiles
Lightweighting AutomobilesLightweighting Automobiles
Lightweighting AutomobilesDebbie Rothwell
 
Weight reduction technologies in the automotive industry
Weight reduction technologies in the automotive industryWeight reduction technologies in the automotive industry
Weight reduction technologies in the automotive industryAranca
 
Aluminium 2016 conference -m jarrett--113016
Aluminium 2016 conference -m jarrett--113016 Aluminium 2016 conference -m jarrett--113016
Aluminium 2016 conference -m jarrett--113016 Constellium
 
Vehicle Body Engineering Car Body Construction
Vehicle Body Engineering Car Body ConstructionVehicle Body Engineering Car Body Construction
Vehicle Body Engineering Car Body ConstructionRajat Seth
 
AUTOMONBILE CHASSIS & BODY ENGINEERING
AUTOMONBILE CHASSIS & BODY  ENGINEERING AUTOMONBILE CHASSIS & BODY  ENGINEERING
AUTOMONBILE CHASSIS & BODY ENGINEERING Devendra Hembade
 
Materials for automotive body and chassis structure by sandeep mangukiya
Materials for automotive body and chassis structure by sandeep mangukiyaMaterials for automotive body and chassis structure by sandeep mangukiya
Materials for automotive body and chassis structure by sandeep mangukiyasandeep mangukiya
 
Metal forming defects
Metal forming defectsMetal forming defects
Metal forming defectsAmitkumar Shelar
 

Andere mochten auch (9)

Modeling of weight and vibration reduction using high performance LASD
Modeling of weight and vibration reduction using high performance LASDModeling of weight and vibration reduction using high performance LASD
Modeling of weight and vibration reduction using high performance LASD
 
Lightweighting Automobiles
Lightweighting AutomobilesLightweighting Automobiles
Lightweighting Automobiles
 
Weight reduction technologies in the automotive industry
Weight reduction technologies in the automotive industryWeight reduction technologies in the automotive industry
Weight reduction technologies in the automotive industry
 
Moldex3D Automotive light weight parts
Moldex3D Automotive light weight partsMoldex3D Automotive light weight parts
Moldex3D Automotive light weight parts
 
Aluminium 2016 conference -m jarrett--113016
Aluminium 2016 conference -m jarrett--113016 Aluminium 2016 conference -m jarrett--113016
Aluminium 2016 conference -m jarrett--113016
 
Vehicle Body Engineering Car Body Construction
Vehicle Body Engineering Car Body ConstructionVehicle Body Engineering Car Body Construction
Vehicle Body Engineering Car Body Construction
 
AUTOMONBILE CHASSIS & BODY ENGINEERING
AUTOMONBILE CHASSIS & BODY  ENGINEERING AUTOMONBILE CHASSIS & BODY  ENGINEERING
AUTOMONBILE CHASSIS & BODY ENGINEERING
 
Materials for automotive body and chassis structure by sandeep mangukiya
Materials for automotive body and chassis structure by sandeep mangukiyaMaterials for automotive body and chassis structure by sandeep mangukiya
Materials for automotive body and chassis structure by sandeep mangukiya
 
Metal forming defects
Metal forming defectsMetal forming defects
Metal forming defects
 

Ähnlich wie 2011 jan platts_pres

2011 aug iqpc_pres
2011 aug iqpc_pres2011 aug iqpc_pres
2011 aug iqpc_presDriveAluminum
 
2010 oct amm_scheps_pres
2010 oct amm_scheps_pres2010 oct amm_scheps_pres
2010 oct amm_scheps_presDriveAluminum
 
2011 sept.ducker webinar
2011 sept.ducker webinar2011 sept.ducker webinar
2011 sept.ducker webinarDriveAluminum
 
2010 aug iqpc_pres
2010 aug iqpc_pres2010 aug iqpc_pres
2010 aug iqpc_presDriveAluminum
 
2011 june nhtsa_esv_pres
2011 june nhtsa_esv_pres2011 june nhtsa_esv_pres
2011 june nhtsa_esv_presDriveAluminum
 
2009 feb sae_govmtg_pres
2009 feb sae_govmtg_pres2009 feb sae_govmtg_pres
2009 feb sae_govmtg_presDriveAluminum
 
2008 dec.bettercar webinar
2008 dec.bettercar webinar2008 dec.bettercar webinar
2008 dec.bettercar webinarDriveAluminum
 
2011 aachenstudy
2011 aachenstudy2011 aachenstudy
2011 aachenstudyDriveAluminum
 
2012 jan platts_pres
2012 jan platts_pres2012 jan platts_pres
2012 jan platts_presDriveAluminum
 
London buses Mike Weston
London buses Mike WestonLondon buses Mike Weston
London buses Mike Westonhybriduserforum
 
Cummins Westport Product Overview. Gordonexel
Cummins Westport Product Overview. GordonexelCummins Westport Product Overview. Gordonexel
Cummins Westport Product Overview. GordonexelNaturgas
 
Outlook for fuel cell vehicles in Europe and analysis of BMW's activities
Outlook for fuel cell vehicles in Europe and analysis of BMW's activitiesOutlook for fuel cell vehicles in Europe and analysis of BMW's activities
Outlook for fuel cell vehicles in Europe and analysis of BMW's activitiesChris McAtominey
 
Electric Vehicles Nov 19 09
Electric Vehicles Nov 19 09Electric Vehicles Nov 19 09
Electric Vehicles Nov 19 09mhollig
 
2011 sept autoworld_c_vpres
2011 sept autoworld_c_vpres2011 sept autoworld_c_vpres
2011 sept autoworld_c_vpresDriveAluminum
 
2011 dec sae_cv_pres
2011 dec sae_cv_pres2011 dec sae_cv_pres
2011 dec sae_cv_presDriveAluminum
 
2011 oct bpi_e_vpres
2011 oct bpi_e_vpres2011 oct bpi_e_vpres
2011 oct bpi_e_vpresDriveAluminum
 
Hybrid Synergy Drive
Hybrid Synergy DriveHybrid Synergy Drive
Hybrid Synergy DriveSanjeev Prasad
 
2012 may amm_richman_pres
2012 may amm_richman_pres2012 may amm_richman_pres
2012 may amm_richman_presDriveAluminum
 
2009 june nas_c_vpres
2009 june nas_c_vpres2009 june nas_c_vpres
2009 june nas_c_vpresDriveAluminum
 

Ähnlich wie 2011 jan platts_pres (20)

2011 aug iqpc_pres
2011 aug iqpc_pres2011 aug iqpc_pres
2011 aug iqpc_pres
 
2010 oct amm_scheps_pres
2010 oct amm_scheps_pres2010 oct amm_scheps_pres
2010 oct amm_scheps_pres
 
2011 sept.ducker webinar
2011 sept.ducker webinar2011 sept.ducker webinar
2011 sept.ducker webinar
 
2010 aug iqpc_pres
2010 aug iqpc_pres2010 aug iqpc_pres
2010 aug iqpc_pres
 
2011 june nhtsa_esv_pres
2011 june nhtsa_esv_pres2011 june nhtsa_esv_pres
2011 june nhtsa_esv_pres
 
2009 feb sae_govmtg_pres
2009 feb sae_govmtg_pres2009 feb sae_govmtg_pres
2009 feb sae_govmtg_pres
 
2008 dec.bettercar webinar
2008 dec.bettercar webinar2008 dec.bettercar webinar
2008 dec.bettercar webinar
 
2011 aachenstudy
2011 aachenstudy2011 aachenstudy
2011 aachenstudy
 
2012 jan platts_pres
2012 jan platts_pres2012 jan platts_pres
2012 jan platts_pres
 
London buses Mike Weston
London buses Mike WestonLondon buses Mike Weston
London buses Mike Weston
 
Cummins Westport Product Overview. Gordonexel
Cummins Westport Product Overview. GordonexelCummins Westport Product Overview. Gordonexel
Cummins Westport Product Overview. Gordonexel
 
Outlook for fuel cell vehicles in Europe and analysis of BMW's activities
Outlook for fuel cell vehicles in Europe and analysis of BMW's activitiesOutlook for fuel cell vehicles in Europe and analysis of BMW's activities
Outlook for fuel cell vehicles in Europe and analysis of BMW's activities
 
Electric Vehicles Nov 19 09
Electric Vehicles Nov 19 09Electric Vehicles Nov 19 09
Electric Vehicles Nov 19 09
 
2011 sept autoworld_c_vpres
2011 sept autoworld_c_vpres2011 sept autoworld_c_vpres
2011 sept autoworld_c_vpres
 
2011 dec sae_cv_pres
2011 dec sae_cv_pres2011 dec sae_cv_pres
2011 dec sae_cv_pres
 
2011 oct bpi_e_vpres
2011 oct bpi_e_vpres2011 oct bpi_e_vpres
2011 oct bpi_e_vpres
 
Hybrid Synergy Drive
Hybrid Synergy DriveHybrid Synergy Drive
Hybrid Synergy Drive
 
2012 may amm_richman_pres
2012 may amm_richman_pres2012 may amm_richman_pres
2012 may amm_richman_pres
 
Efficiency Technology Advancements - John German
Efficiency Technology Advancements - John GermanEfficiency Technology Advancements - John German
Efficiency Technology Advancements - John German
 
2009 june nas_c_vpres
2009 june nas_c_vpres2009 june nas_c_vpres
2009 june nas_c_vpres
 

Mehr von DriveAluminum

2009 dec.cv webinar
2009 dec.cv webinar2009 dec.cv webinar
2009 dec.cv webinarDriveAluminum
 
2010 nov.cv fueleconomy_webinar
2010 nov.cv fueleconomy_webinar2010 nov.cv fueleconomy_webinar
2010 nov.cv fueleconomy_webinarDriveAluminum
 
2009 oct sae_c_vpres
2009 oct sae_c_vpres2009 oct sae_c_vpres
2009 oct sae_c_vpresDriveAluminum
 
2010 oct amm_richman_pres
2010 oct amm_richman_pres2010 oct amm_richman_pres
2010 oct amm_richman_presDriveAluminum
 
2010 nov atgnhtsacv_hearing_statement
2010 nov atgnhtsacv_hearing_statement2010 nov atgnhtsacv_hearing_statement
2010 nov atgnhtsacv_hearing_statementDriveAluminum
 
2010 apr saewc_pres
2010 apr saewc_pres2010 apr saewc_pres
2010 apr saewc_presDriveAluminum
 
2011 jan sae_gov_pres
2011 jan sae_gov_pres2011 jan sae_gov_pres
2011 jan sae_gov_presDriveAluminum
 
2011 apr saewc_pres
2011 apr saewc_pres2011 apr saewc_pres
2011 apr saewc_presDriveAluminum
 
2012 jan cafe_testimony
2012 jan cafe_testimony2012 jan cafe_testimony
2012 jan cafe_testimonyDriveAluminum
 
2011 ricardocv study
2011 ricardocv study2011 ricardocv study
2011 ricardocv studyDriveAluminum
 
2011 oem thirdparty
2011 oem thirdparty2011 oem thirdparty
2011 oem thirdpartyDriveAluminum
 

Mehr von DriveAluminum (12)

2009 dec.cv webinar
2009 dec.cv webinar2009 dec.cv webinar
2009 dec.cv webinar
 
2010 nov.cv fueleconomy_webinar
2010 nov.cv fueleconomy_webinar2010 nov.cv fueleconomy_webinar
2010 nov.cv fueleconomy_webinar
 
2009 oct sae_c_vpres
2009 oct sae_c_vpres2009 oct sae_c_vpres
2009 oct sae_c_vpres
 
2010 oct amm_richman_pres
2010 oct amm_richman_pres2010 oct amm_richman_pres
2010 oct amm_richman_pres
 
2010 nov atgnhtsacv_hearing_statement
2010 nov atgnhtsacv_hearing_statement2010 nov atgnhtsacv_hearing_statement
2010 nov atgnhtsacv_hearing_statement
 
2010 apr saewc_pres
2010 apr saewc_pres2010 apr saewc_pres
2010 apr saewc_pres
 
2011 jan sae_gov_pres
2011 jan sae_gov_pres2011 jan sae_gov_pres
2011 jan sae_gov_pres
 
2011 apr saewc_pres
2011 apr saewc_pres2011 apr saewc_pres
2011 apr saewc_pres
 
2012 jan cafe_testimony
2012 jan cafe_testimony2012 jan cafe_testimony
2012 jan cafe_testimony
 
2011 ricardocv study
2011 ricardocv study2011 ricardocv study
2011 ricardocv study
 
2011 oem thirdparty
2011 oem thirdparty2011 oem thirdparty
2011 oem thirdparty
 
2011 ibis
2011 ibis2011 ibis
2011 ibis
 

KĂźrzlich hochgeladen

Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...amitlee9823
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxpriyanshujha201
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdfRenandantas16
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataExhibitors Data
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756dollysharma2066
 
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in indiaFalcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in indiaFalcon Invoice Discounting
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesDipal Arora
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Dave Litwiller
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Roland Driesen
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Neil Kimberley
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Trucks in Minnesota
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communicationskarancommunications
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...lizamodels9
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)-  A new venture conceptBusiness Model Canvas (BMC)-  A new venture concept
Business Model Canvas (BMC)- A new venture conceptP&CO
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...lizamodels9
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLkapoorjyoti4444
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
 

KĂźrzlich hochgeladen (20)

Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors Data
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in indiaFalcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)-  A new venture conceptBusiness Model Canvas (BMC)-  A new venture concept
Business Model Canvas (BMC)- A new venture concept
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 

2011 jan platts_pres

  • 1. Drivers for Growth in Automotive Aluminum Demand Jack Pell and JD Rutt Hydro on behalf of The Aluminum Association, Aluminum Transportation Group (ATG)
  • 2. The Aluminum Association’s Aluminum Transportation Group (ATG) www.aluminumintransportation.org 2
  • 3. Aluminum Growth Factors to Consider: • Existing aluminum applications • Impact of federal regulations • Weight reduction and fuel economy improvement • Weight reduction and energy consumption • Benefits to alternative/electric vehicle technology • A future with automotive aluminum
  • 4. 50 Years of Uninterrupted Automotive Aluminum Growth 12% 11.3% 10.0% 10% 8.8% 394 7.8% Pounds 8% 6.9% 6.1% 334 6% 5.1% Pounds 4.5% 77 3.9% 4% Pounds 2.0% 2.1% 2% Historical Forecast 0% Calendar Year 1970 1975 1980 1985 1990 1995 2000 2005 2010F 2015F 2020F Aluminum Share as Percentage of Curb Weight Auto Aluminum Content North America - Percent of Curb Weight
  • 5. Existing Aluminum Applications • Today’s vehicle contains about 10% by weight • Many vehicles in the U.S. fleet use 400-500 pounds of aluminum • More than 95% of automotive aluminum is recycled
  • 6. Body Holds the Largest Weight Reduction Opportunity 12,000 •Shift to aluminum saves Currently Aluminum 550 lbs. direct and 10,000 Aluminum Opportunity secondary weight KMT Aluminum 8,000 6,000 •10% better fuel economy 4,000 •No compromise to safety 2,000 •No downsizing required 0 •Better performance •Lower lifetime CO2 Source: The Aluminum Association 6
  • 7. U.S. Faces Stricter Fuel Economy Regs • April 2010: the Obama Administration established regulation that, starting with 2012 model year vehicles, requires automakers to reduce fleet-wide greenhouse gas emissions by approximately 5% every year and strengthen fuel economy each year, reaching an estimated 34.1 mpg for the combined industry-wide fleet for model year 2016 • October 2010: the Obama Administration announced next steps toward establishing tighter fuel economy and emissions standards for 2017 through 2025 model- year vehicles 7
  • 8. Down Weighting Key to Solution • Weight reduction will be part of the solution to meet the new regulation bench marks – Nissan recently announced plans to start reductions at 15% – GM recently announced plans to trim 500 lbs. from its light trucks by 2016, and by the early 2020s, may cut as much as 1,000 lbs. per truck • Aluminum already offers great weight saving for less CO2 than competing materials 8
  • 9. Weight Savings Translates to Fuel Economy Improvement Mass of Body-in-White Fuel Economy Improvement 400 3 2.7 MPG Miles per Gallon Improvement Kilograms 350 2.5 300 250 2 200 1.5 150 1 100 0.5 50 0 0 Steel (baseline) High Strength Aluminum Steel (baseline- High Strength Aluminum Steel Intensive Intensive 30 mpg) Steel Intensive Intensive Source: ika - University of Aachen and the Source: The Aluminum Association European Aluminium Association (EAA) calculated based on ika mass reduction data; assumes 23% secondary weight savings 9
  • 10. Greatest Potential with Smallest CO2 Footprint • The aluminum industry has cut greenhouse gas factory emissions per ton of aluminum produced by 30% since 1990, and aims to be carbon neutral by 2030 • Aluminum has lower life cycle CO2 emissions than steel or high strength steel • 20 lbs of CO2 is saved for every pound used Source: Magnesium Industry Life Cycle Study 10
  • 11. Down Weighting Creates Value for Alternative Powertrains Percent Increase in MPG Cost per 1 MPG Increase 60.0% $300 50.0% $250 40.0% $200 30.0% $150 20.0% $100 10.0% $50 0.0% $0 Baseline Diesel Hybrid Baseline Diesel Hybrid Steel Body Aluminum Body Steel Body Aluminum Body Source: IBIS Associates 11
  • 12. PEV and PHEV Study $3 Battery Cost Savings Per $1 Invested in Electric Vehicles Objective: • Evaluate the impact of vehicle weight reduction on electric vehicle performance, range and battery size Results: • Reduced battery cost: $900 - $1,950 (@ $750/KWh) • EV weight reduction potential: 19% • 10% mass reduction: 4 - 6% reduction in battery size • Expected aluminum structure cost premium: $630 20% reduced vehicle mass yields a 20% range increase Source: Ricardo 12
  • 13. Time for Down Weighting is Now • A necessity in the holistic approach to meeting U.S. and global regulations without sacrificing safety or functionality • The only fuel saving technology that complements advanced powertrains • Offers more CO2 and fuel savings than other materials • Transition can happen faster than alternative powertrain breakthroughs while preserving U.S. jobs
  • 14. Drivers for Growth in Automotive Aluminum Demand Thank You www.aluminumintransportation.org