There is a misconception or misunderstanding that Kaizen/Lean cannot be applied in large batch processes like food & beverage industry. The challenges faced by the poultry industry are high feed costs, inadequate cold chain and transportation infrastructure, high vulnerability to disease outbreaks and highly volatile realisations affecting cash flows, according to ICRA. Developing efficient distribution system with large investments required in cold chain infrastructure and increasing market acceptability of frozen chicken are going to be the key industry drivers in long term, ICRA said. Indian poultry sector has been growing at around 8-10 per cent annually over the last decade with broiler meat volumes growing at more than 10 per cent, while table egg which is growing at 5-6 per cent is mainly driven by increased domestic consumption. Improving operational efficiency from “Farm to Fork” is the main challenge faced by the industry. There are issues in: Farms (Grand Parents, Parents, Broilers, Breeders) Hatchery Processing plant Support system (Fleet Management, Supply chain management, Stores, Lab, HR, Accounts) To read more please read the attached brochure.