2. TESLA MOTORS
Tesla Motors, Inc. is
a Silicon Valley-based
company that
designs, manufactures and
sells electric cars and electric
vehicle power
train components.
3. ELON MUSK
Elon Musk, an
American engineer
and entrepreneur of
South African-
Canadian
heritage, is the
CEO and founder of
Tesla Motors
Best known for co-
founding
PayPal, and Tesla
Motors.
4. HISTORY
TESLA MOTORS was founded in 2003 by a group
of intrepid Silicon Valley engineers who set out to
prove that electric vehicles could be awesome.
The Tesla Roadster hit the streets in early 2008
as a car with no equal. Two years later, over 1,650
Roadsters drive emissions-free in more than 31
countries.
5. CORPORATE STRATEGY AND GOALS
One of Tesla's stated goals is to increase the
number and variety of EVs available to mainstream
consumers in three ways:
1. Sells its own vehicles.
2. Sell patented electric powertrain components to other
automakers so that they may get their own EVs(Electric
vehicles) to customers sooner.
3. Serves as a catalyst and positive example to other
automakers, demonstrating that there is pent-up consumer
demand for vehicles that are both high-performance and
efficient.
6. TESLA CAR MODELS
Tesla Roadster •Both cars are powered by lithium ion
battery cells.
•They have both have a driven range
of 300 miles.
•The Tesla Roadster is now being
sold for over $100,000 while the
Model S will be sold for $60,000.
Tesla Model S •Charging adapters can be plugged in
to any household outlet.
•There most high efficient charging
adapter has a charging rate of 56
miles range per hour. The average
driver
7. PARTNERSHIPS
As part of its collaboration with Mercedes-Benz, Tesla is
building electric powertrain components for the Mercedes A-
Class E-Cell, an electric car with a range of 124 miles
Tesla Motors and Toyota announced in July 2010 that
the two companies have signed an agreement to initiate
the development of a second generation of the
compact Toyota RAV4 EV.