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Pressroom: Attract. Engage. Convert.
Google doesn’t love the
websites which have:
-the best prices
-the best service
-the longest standing
It loves the websites with the best content.
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
What do we mean by
‘the best content’?
Let’s look at the different types
of content, and some of the
obstructions to writing content…
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
Obstructions to writing content
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
I
don’t
have
time to
write content
I don’t think
content will
help with
conversions
I am not a
professional
writer, I can’t
write content
I don’t know
where to find
ideas for my
website’s
content
I am not
interested in
content,
I want
SEO
I don’t think
content will
drive repeat
visitors
The solution
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
Pressroom is:
Flexible
Points-based
High quality content,
deliverable via XML feed
Includes creative
infographics, online games,
video and more
Can be promoted through
social media
How it works
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
Infographics
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
Infographics are a vital tool for attracting
links, building brand awareness,
enhancing your social profile and being
seen as an expert in your industry.
Our journalist trained editors
thoroughly research the subject for our
infographics, checking facts and
statistics
Our creative team designs the
infographics
Our Social Media team promotes the
infographics
Spreading content through social
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
Pressroom Points
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
How we are different
 Our content strategy stays ahead of Google’s changes
 All editors journalist trained
 Writers with specific knowledge
and experience
 Innovative blend of creative
and development
 We can manage your
Social Media for you
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
Our Team…
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
Pressroom is a product of Engage Web
Copyright © 2015 Engage Web
Head Office
Stanlaw Abbey Business Centre
Ellesmere Port
Cheshire
CH65 9BF
London Office
Third Floor
25 Gerrard Street
London
W1D 6JL
+44 (0) 845 621 4321
www.engageweb.co.uk
info@engageweb.co.uk

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Pressroom: Attract. Engage. Convert.

  • 2. Google doesn’t love the websites which have: -the best prices -the best service -the longest standing It loves the websites with the best content. Pressroom is a product of Engage Web Copyright © 2015 Engage Web
  • 3. What do we mean by ‘the best content’? Let’s look at the different types of content, and some of the obstructions to writing content… Pressroom is a product of Engage Web Copyright © 2015 Engage Web
  • 4. Obstructions to writing content Pressroom is a product of Engage Web Copyright © 2015 Engage Web I don’t have time to write content I don’t think content will help with conversions I am not a professional writer, I can’t write content I don’t know where to find ideas for my website’s content I am not interested in content, I want SEO I don’t think content will drive repeat visitors
  • 5. The solution Pressroom is a product of Engage Web Copyright © 2015 Engage Web Pressroom is: Flexible Points-based High quality content, deliverable via XML feed Includes creative infographics, online games, video and more Can be promoted through social media
  • 6. How it works Pressroom is a product of Engage Web Copyright © 2015 Engage Web
  • 7. Infographics Pressroom is a product of Engage Web Copyright © 2015 Engage Web Infographics are a vital tool for attracting links, building brand awareness, enhancing your social profile and being seen as an expert in your industry. Our journalist trained editors thoroughly research the subject for our infographics, checking facts and statistics Our creative team designs the infographics Our Social Media team promotes the infographics
  • 8. Spreading content through social Pressroom is a product of Engage Web Copyright © 2015 Engage Web
  • 9. Pressroom Points Pressroom is a product of Engage Web Copyright © 2015 Engage Web
  • 10. How we are different  Our content strategy stays ahead of Google’s changes  All editors journalist trained  Writers with specific knowledge and experience  Innovative blend of creative and development  We can manage your Social Media for you Pressroom is a product of Engage Web Copyright © 2015 Engage Web
  • 11. Our Team… Pressroom is a product of Engage Web Copyright © 2015 Engage Web
  • 12. Pressroom is a product of Engage Web Copyright © 2015 Engage Web Head Office Stanlaw Abbey Business Centre Ellesmere Port Cheshire CH65 9BF London Office Third Floor 25 Gerrard Street London W1D 6JL +44 (0) 845 621 4321 www.engageweb.co.uk info@engageweb.co.uk