Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
Designing social tech Innovation for those furthest from work
1. www.nominettrust.org.uk
What does social-tech innovation look like?
Enabling tools for the furthest from work
Centre for economic and social Inclusion
December, 2013
Dan Sutch dan.sutch@nominettrust.org.uk
@dansutch @nominettrust
2. Our mission
To seek out, galvanise and
support new, effective and
widely adopted solutions that
transform how we address big
social challenges through the
use of digital technology.
• Social investments and grants of c£5m per year
• Aim to demonstrate how digital technology can be used to redesign the way we address
persistent social challenges
•Aim to support (in addition to funding) to scale the social and economic impact
•Foundation charity of Nominet – the .UK domain registry (10m+ .uk websites)
3. Social Innovation
The successful application of new ideas generated
at the intersection of insight and invention, which
leads to the creation of social or economic value
Insight understanding the context, histories and work of others
Invention finding and developing the best ideas
Application putting ideas into practice
Value capturing outcomes, impact and learning
5. Redesigning our approach to social innovation
Consider together, the:
Affordances of digital technology
The values & energy of social
entrepreneurship and social business
Look again at the challenges and
redesign approaches
Affordances of
digital Tech
Designing from
‘first principles’
Social
Entrepreneurship
6. Many examples of significant
tech-driven/tech-enabled
changes – where for social-tech?
http://en.wikipedia.org/wiki/File:Transistor_Count_and_Moore%27s_Law_-_2011.svg
7. Taking advantage of digital technology
The use of digital technology provides remarkable
opportunities to redesign how we address persistent social
challenges
This requires:
• Creativity and imagination for how else we might address
these issues
• Risk taking and testing of these new approaches
• Entrepreneurship and willingness
• Aspiration, persistence and tenacity
• (openness, collaboration...)
9. History Pin
Global intergenerational site, 40,000 contributors, 600,000 app users
Peoria Hist Soc 1.4 mill hits to website, $14,000 image sales
Consumer product led; incredible design; ‘social value’ built in
Not designing for narrow user, but inclusive design
historypin.com
10. Cell Slider
Brand new approach to exploring Big scientific questions
Cancer Research UK + Zooniverse + you
Big data; Crowd-sourced activity; shift from institution-owned activity to public activity, micro-tasks
Cross sector/disciplines involved in finding solutions
Cellslider.net
15. Mass computing power and data
Networked technologies, mass computational power enables us to make sense
of huge data sets, providing new insight into challenges; how services are used;
how to allocate resources
1855 ‘Diagram of the causes of mortality in the
Army in the East’ Florence Nightingale
Great British Public Toilet Map. TACT3 & RCA
Linking history of creativity & tenacity of social entrepreneurs with potential of digital technology
16. Social innovation in job search
The successful application of new ideas generated
at the intersection of insight and invention, which
leads to the creation of social or economic value
Insight understanding the context, histories and work of others
Invention finding and developing the best ideas
Application putting ideas into practice
Value capturing outcomes, impact and learning
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Not designing for narrow user, but inclusive design
Cross sector/disciplines involved in finding solutions
Moving beyond ‘traditional’ approaches to ‘what counts’
Incubating innovative design/tech within established organisations
Developing digital understanding for personal, economic and social value
Linking history of creativity & tenacity of social entrepreneurs with potential of digital
technology
Thanks – great group, privilage to talk with youWho are NTSo what are we looking for when we seek out social innovationSo what does this look like. I’ll give some positive examples in a mo, but first, I generally think it looks like thisWhy potential? But why not yet fulfilled?Still early, difficult, so we need to explore and discover together
Open – not tied to a particular social challengeInnovation - complicated but brings together these things
Properties of technology – ways in which they can be used...
Starting point for this is that there are already lots of examples of how digi tech have changed the way we communicate, buy and sell etcPotential of digi tech –if we were to design how you access information now, knowing how much comp power you have in your pocket; design learning interactions; ways of reducing social isolation etc etc, perhaps we would do it differently.Moore’s law – tech to get into space! – with this growth – how would wWhe begin to design what social care, education, addressing poverty, environmental action could look like in 5 years time? What sort of action would you like to see in 5 years time – let’s start testing and developing it now.We can expect Moore’s law to continue – so EXPLORE if you have a super computer in your pocket, sensor devices in your hand and environment how would you address social challenges? OR, another way of looking at this (William Gibson, future’s already here its just not evenly distributed) – if we imagine more people have current smartphones, internet access, tablets etc – how would we design approaches?£500 tablet will cost under £100 in 4 years
.. . But this isn’t easy.
New way of thinking about problem – consumer product led, not always social mission led
DataCrowd
Florence Nightingale diagram of the causes of mortality in the army in the east 1855
Open – not tied to a particular social challengeInnovation - complicated but brings together these things
