Dan Gold gave a 60 minute presentation on Israel education and advocacy. He discussed remembering key events in Israel's history from 1947 to 2001 and their importance. For advocacy, he emphasized passion, storytelling, strategic partnerships, and persistence. He highlighted case studies like Charity: Water and dealing with Israeli Apartheid Week. His goal was to help people understand the relevance of Israel for their lives and how to effectively advocate on its behalf.

1. Dan Gold,
MA, Middle Eastern Studies,
Ben-Gurion University
VP: Israel Education & Advocacy
The Jewish Federation of LA
Israel Education and Advocacy
in 60 Minutes or Less

2. Before we begin:
• Think about what you’ve seen
• Write down 3 questions
• Remember 3 things you think you know for
sure

3. Israel EDUCATION
• Remember the events of 4 years
• Remember their context
• Remember what led to these events and
what’s happened since
• Remember what it means for Israel and the
world
• Remember what it means for Jews and Arabs

4. 1947/1948

5. 1967

6. 1979

7. 2001

8. Israel ADVOCACY
• Remember 4 words (ok, phrases)
• Remember how they are relevant for your life
• Remember what they have to do with Israel
• Remember how you can use them
• Remember why they matter so much
• …so much more than facts and even the truth

9. Passion (Connection)
• Case Study: “Charity : Water”
http://www.youtube.com/watch?v=bzGb12fN3Uc
http://www.youtube.com/watch?feature=player_profilepage&v=
KzP0v8cYIyk

10. Story Telling
• Case Study: “One At Bat”
http://www.youtube.com/watch?v=i29QqnZIzyE

11. Strategic Partnerships (Allies)
• Case Study: “TAMID Investment Group”
http://www.youtube.com/watch?feature=player
_embedded&v=6lps2t8mz04

12. Persistence (Expect the Worst)
• Case Study: “Israeli Apartheid Week”
http://www.youtube.com/watch?v=Q9vRM0k2T
dA

13. Thank you!
Any questions?
Daniel Gold (MA, Middle Eastern Studies)
VP: Israel Education and Advocacy
The Jewish Federation of Greater LA
323-761-8138 dgold@jewishla.org