"Creativity & Innovation" The 2013 Cristal Festival Programme is out! Have a look…and check back shorty for daily updates! Cristal Festival 11/15 December 2013 Courchevel, France

1. 13th SUMMIT FOR
MEDIA &
ADERTISING
11/15 December 2013
Courchevel, France
#cristalfestival

2. Cristal Festival
CREATIVITE & INNOVATION
ã The Global Summit for Media & Advertising, gathering top leaders of
the industry: marketing, advertising, digital and media agencies,
advertisers, publishers, roducers, tart-ups, marketing research
companies.
ã The event closes the creative year and forsees the next trends and
tendencies for the upcoming year.
ã Mixed juries of international agencies and major global advertisers.
ã In Courchevel, a luxurious and convivial ski station in the French Alps.
#cristalfestival

3. Strenghts
Unique networking
opportunities
14 global prestigious
competitions
4 days
workshops & conferences
Awards recognized by
international ranking bodies
2 Young talent & innovation
contests
Internationals juries composed
of Agencies & Advertisers
#cristalfestival

4. Courchevel
â Courchevel, the biggest interconnected ski area in the world
• 9 hotels wihtin 10 mm walking distance from each other
• Easy & convenient access to the Congress Center
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5. Courchevel
â Transport: non-stop prefered trip
Arrival > Direct Prem’Shuttle Service from Geneva International
Airport to Courchevel
> Wednesday 11/12 until Friday 13/12 / 10am, 1pm, 5 pm & 8pm
Return > Direct Prem’Shuttle Service from Courchevel to Geneva
International Airport
> Sunday 15 December – 3 daily transfers
â “Le Jardin Alpin”, Congress Center at the heart of the festival
• One unique gathering: stay at the same place as the conferences,
awards ceremonies, cocktails, festival bar, lounge…
• Premium concierge services and welcome desk
#cristalfestival

6. NEW
IN 2013
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7. New in 2013
â Cristal Campus, dedicated training sessions
with international speakers with all the
advantages included in a classic delegate
pass. During the Cristal Festival, tackle the
latest news from digital, communications and
media worlds, and strengthen your skills in a
privileged and friendly atmosphere.
â Pilot Showcase Sessions: designed for content
creators, enabling them to present their Web
& TV projects directly to potential clients
(advertisers, media and advertising agencies).
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8. IN HOUSE
SUMMIT & FORUM
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9. Brand Entertainment & Content Summit
â In 2013, the 2nd edition of the Brand Entertainment & Content Summit will
gather the greatest international experts of the industry.
• Within the frames of the Cristal Festival, 11/13 December
• 1 global competition: Brand Entertainment & Content, chaired by
Brent POER, President – LiquidThread North America
• More than 40 conferences spread over 3 days
• Strong instutitional and media support
#cristalfestival

10. Marketing Innovation & Data Forum
â Marketing Innovation & Data Forum: a 2-day conference dedicated to
Technological Innovations & Data gathering international specialists of
the digital advertising ecosystem for high-level keynotes and debates on
the following topics:
RTB - Programmatic buying - Ad exchange - Video advertising
Native advertising - Big data - Data visualization - Data & gaming
Geo marketing – and, Privacy related topics
â 1 global competition: Future is Now – Marketing Innovation, chaired by
Jean-Baptiste RUDELLE, CEO & Co-Funder of Criteo (Jury members =
« Marketing & Data Cristal Academy »)
#cristalfestival

11. Marketing Innovation & Data Forum
â Start-Up Challenge: a contest for innovative startups of the web industry taking place during the
Marketing Innovation & Data Forum, Saturday
December 14. 10 start-ups will be selected to pitch
their projects and business ideas to a Committee
composed of International Brands.
â Cristal Zone : 200 m2 area dedicated to the Cristal
Festival partners wishing to present their business
and tech demos in a dedicated space, surrounded
by the welcome desk and the VIP Cristal Club.
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12. CRISTAL
COMPETITIONS
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13. 14 Global Competitions
INTEGRATED
FILM
PRODUCTION
PRINT CRAFT
OUTDOOR
DESIGN
PRESS
RADIO
DIGITAL &
MOBILE
BRAND
ENTERTAINMENT
& CONTENT
CONSUMER
MARKETING
MEDIA
FUTURE IS NOW
PR
* NEW 2013 *

14. JURY
PRESIDENTS
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15. Jury President
Brand Entertainment & Content
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BRENT POER
President
LiquidThread North America

16. Jury President
Media
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MAINARDO DE NARDIS
CEO
OMD Worldwide

17. Jury President
Future is Now – Marketing Innovation
#cristalfestival
JEAN-BAPTISTE RUDELLE
CEO & Co-founder
Criteo

18. Jury President
PR
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MATT NEALE
International President
GolinHarris London

19. Jury President
Print & Design
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SERGIO GORDILHO
Partner, Creative Director & Co-President
Africa Agency, Brazil – DDB Group

20. Jury President
Advertisers Grand Jury
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PETE BLACKSHAW
Global Head of Digital & Social Media
Nestlé

21. AWARDS
CEREMONIES
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22. 4 awards ceremonies
â Wednesday 11 December
• Media
• PR
Thursday 12 December
Brand Entertainment & Content
Integrated
Consumer Marketing
Scriptwriting Contest
#cristalfestival
Friday 13 December
Digital & Mobile
Future is Now – Marketing Innovation
Production
Design
Women Cristal 2013
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Saturday 14 December
Film, Radio, Press, Outdoor & Print Craft
Grand Cristal of the Festival
Outstanding Merit Award
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Advertisers Grand Cristal, Leadership
Grand Cristal & Journalists Grand Cristal

23. 2013 KEY
SPEAKERS
#cristalfestival

24. UK in force
Andrew CANTER
CEO
BCMA
Tom BOWMAN
Senior VP
BBC
Phil MACAULEY
EU Managing Director
Quantcast
Laurence THOMSON
Co-President & CCO
McCann
Alex NEWMAN
Head of Mobile EMEA
OMD International
Mark WAUGH
Global Managing Director
Newcast

25. UK in force
Mark BULLINGHAM
Managing Director EMEA
Fuse Sports &
Entertainment
Micheal OLAYE
Head of Tech & Innovation
Havas WW
Sean HEALY
Global Communications
Planning Director
ZenithOptimedia
Chantal RICKARDS
Head of Programming &
Brand Content EMEA
MEC
Fredda HURWITZ
Global VP, Strategic
Planning, Marketing &
Communication
Havas SE
Belinda ROWE
Managing Partner WW
ZenithOptimedia

26. Europe & International
Brent POER
CEO
LiquidThread
North America
Ben SILVERMAN
CEO
Electus
Tom BOWMAN
Senior VP
BBC Advertising
Doug SCOTT
President
OgilvyEntertainment
Erin MCPHERSON
VP - Head of Video
Programming
& Orginals Yahoo!
Amy POWELL
CEO
Paramount Television
Peter TORTORICI
CEO
Group M
Entertainment WW
Philippe LENTSCHENER
CEO France
McCann

27. Europe & International
David FREEMAN
Co-Head of
Brand Coverage
Creative Artists Agency
Thomas JAMET
President
Moxie
Robert KYNCL
VP – Global Head of
Content & BO
Google
Jean-Baptiste DANET
Managing Director
Dragon Rouge Group
Jacques SEGUELA
VP
Havas
Gilles BABINET
President
Captain Dash
& EU Digital Champion
Avi SAVAR
Founding Partner
Big Fuel
Raphaël DE ANDREIS
CEO
Havas Media

28. SPECIAL
JURIES
#cristalfestival

29. 3 Special Juries
â Avertisers Grand Jury
A jury gathering 80 international brands will be briefed on the prize
lists by the Jury Presidents. The Jury will award the Advertisers
Grand Cristal.
â Global Leadership Council
For the first time in 2013, the Cristal Festival will gather leaders of
the main networks and agencies. Among the campaigns awarded by
the different juries, they will choose the campaign embodying great
creative and strategic trends of the communications industry
â Journalists Grand Jury
The most noticed and the most appreciated campaigns selected by
Press professionals attending the Cristal Festival.
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30. PARTNERS
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31. Official & Associate Partners

32. Media Partners

33. Institutional Partners

34. 13th SUMMIT FOR
MEDIA &
ADERTISING
11/15 December 2013
Courchevel, France
#cristalfestival