CaT: Creativity and Technology: Creative Case Studies, Kevin Slavin
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The document discusses creativity and technology, and how technology renders the world in binary format. It mentions some things the agency has done in the past like Discovery Channel and Parking Wars games and promotions. It also discusses ideas for augmenting existing networks and systems, and hiring game designers to design games that take responsibility for their impact.
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CaT: Creativity and Technology: Creative Case Studies, Kevin Slavin
- 1. HELLO TOKYO
- 3. HELLO HELLO
- 5. Join [agency]'s lead digital team for a sneak peek inside the factory.
- 6. ARCHAIC NON-COMPETITIVE UNSUSTAINABLE EXPLOITATION AT SCALE
- 7. MACHINES THAT REPLICATE AND FABRICATE THINGS
- 8. THE CURRENCY OF “THINGS” IS IN DECLINE
- 9. SO ANYWAY
- 10. THAT’S WHY WE MAKE GAMES
- 14. HELLO NEW YORK
- 16. CODE AREA
- 17. gps tdoa wps optical reco audio reco cell id pointing sms AR rfid optic code AREA billboards bottle label stadium seats retail graffiti coupons maxim magazine store windows static, terrestrial stickers taxis Superbowl ad dynamic, ethereal CODE cookies voip google earth spam flickr online personals facebook mp3s world of warcraft youtube
- 18. SOME THINGS WE’VE DONE
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- 37. PARKING WARS
- 39. 1.4 MM players 1.04 MM viewers (1.3MM max) 5.7 MM hours 2.5 MM hours 1,300 MM pages (Facebook PW) 96MM pages (all of A&E)
- 40. 1.4 MM players 1.04 MM viewers (1.3MM max) 5.7 MM hours 2.5 MM hours 1,300 MM pages (Facebook PW) 96MM pages (all of A&E)
- 41. JUST SAYING
- 44. 900,000 users 1.04MM viewers users viewers
- 45. HOW WILL WE INCLUDE YOU? BACKCHANNEL.
- 46. HOW WILL WE INCLUDE YOU? BACKCHANNEL.
- 48. IN OUR COPIOUS SPARE TIME
- 49. A FEW IDEAS OF WHAT BARON SAMEDI LOOKS LIKE. DROP7
- 50. A FEW IDEAS OF WHAT BARON SAMEDI LOOKS LIKE. DROP7 best downloadable game for any phone
- 51. A FEW IDEAS OF WHAT BARON SAMEDI LOOKS LIKE. CROSSROADS (2006)
- 54. A FEW IDEAS OF WHAT BARON SAMEDI LOOKS LIKE.
- 55. TECHNOLOGY RENDERS THE WORLD IN BINARY FORMAT
- 56. TECHNOLOGY RENDERS THE WORLD IN BINARY FORMAT USE V. CONSUME
- 57. HIRE A GAME DESIGNER TO DESIGN GAMES
- 58. TAKE RESPONSIBILITY FOR THE THINGS WE MAKE
- 59. Kevin Slavin, kevin@areacodeinc.com US+212.254.5800, US+917.250.9416