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Lean canvas introduction
1. Business Model Canvas meets Lean Startup
Lean Startup meetup Wellington, NZ
20 July 2012
by Michael Elwood-Smith, Creative HQ
Acknowledgements to:
⢠businessmodelgeneration.com
⢠Alex Osterwalder et al
⢠Steve Blank , Bob Dorf
⢠Eric Ries
2. Why?
Great product â business success
No business plan survives first customer contact
Revenue is the life-blood of a business
High-growth, investable businesses need a
repeatable, scalable business model
(make money, be profitable, grow)
19. There are no facts inside the building,
so get outside...
20. How?
⢠Use the Canvas as a
scorecard to track
progress in search for a
business model
⢠Update Canvas weekly
with new insight â
highlight changes in RED
⢠As you accept changes
integrate to Canvas by
changing to BLACK
⢠Repeat with new changes
Ref: Steve Blank, âThe Startup Ownerâs Manualâ in RED
21. Lean Startup â Agile Sprints
HYPOTHESES
(GUESSES)
IDEAS
DESIGN
INSIGHTS LEARN BUILD EXPERIMENTS
DATA
CODE
MEASURE
TEST
Ref: Eric Ries, âThe Lean Startupâ
22. Tools
⢠A3 Paper & Post-its
⢠iPad â Business Model Toolbox
⢠Includes business model calculator
⢠http://www.businessmodelgeneration.com/toolbox
⢠www.LeanCanvas.com
â Collaborative plus experiment tracking
Action for Startup Weekend: Signup to Lean Canvas