Superbowl Parties & Events 2010 •The House of Conjure will be the home to a series of events hosted by Chris “Ludacris” Bridges during Super Bowl week in a lavish waterfront mansion in Miami Beach •The house is named after Chris “Ludacris” Bridges’ newest venture “Conjure Cognac”, which will be featured and served throughout the week •The House of Conjure will be home to three signature party events: -Thursday evening: Celebrity Poker for Charity -Saturday afternoon: NFA (No Fans Allowed) Pool Party for Sports Stars and Celebrities -Sunday night: Game Viewing Party •The House of Conjure will also be the home to four after-hours parties •The House of Conjure will serve as a meeting spot for press and trade throughout the week with two special events -Tuesday evening: Trade and influencer dinner -Wednesday: Press day and listening event

1. House of Conjure
Miami Beach, Super Bowl Week

2. Superbowl Parties & Events 2010
•The House of Conjure will be the home to a series of events hosted by Chris
“Ludacris” Bridges during Super Bowl week in a lavish waterfront mansion in Miami Beach
•The house is named after Chris “Ludacris” Bridges’ newest venture “Conjure Cognac”,
which will be featured and served throughout the week
•The House of Conjure will be home to three signature party events:
-Thursday evening: Celebrity Poker for Charity
-Saturday afternoon: NFA (No Fans Allowed) Pool Party for Sports Stars and Celebrities
-Sunday night: Game Viewing Party
•The House of Conjure will also be the home to four after-hours parties
•The House of Conjure will serve as a meeting spot for press and trade throughout the
week with two special events
-Tuesday evening: Trade and influencer dinner
-Wednesday: Press day and listening event
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3. Conjure Cognac
Conjure is a collaboration between international
superstar Chris “Ludacris” Bridges and famed cognac
house Birkedal Hartmann, a producer of award-winning
spirits since 1887. Conjure is made from the ugni blanc
grape from blends that represent a variety of Cognac
regions, including, among others, Grande Champagne,
Petite Champagne, and Borderie.
Conjure… Imagine the Possibilities.
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4. House of Conjure
The Location
Lavish 8 bedroom mansion on Pine Tree Drive across from
the Fontainebleau Hotel, including a resort style pool.
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5. Listening Event
An exclusive event to have a first look at Ludacris’ new CD
Wednesday, February 3rd
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6. Celebrity Poker Event
Thursday, February 4th 6

7. NFA (no fans allowed) Pool Party
Saturday evening Conjure will host the NFA (No Fans Allowed) event poolside at
the House of Conjure. This is an invitation-only event and will cater specifically to
athletes, celebrities, entertainers and trendsetters.
Saturday, February 6th
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8. Game Viewing Party
Event to watch the big game on multiple projector screens
with 150 of Ludacris’ closest friends
Sunday, February 7th
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9. Four After-Hours Parties
This party starts at 3am and is centered
around a delicious breakfast and the hottest
music spun by renowned DJs
Friday, February 5th to Monday, February 8th
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10. Platinum Sponsorship
$25,000 + free product/service
• Branding in venue throughout all events
• Logo placements on all invitations
• Opportunity to place product and/or product information into gift bags
• Company mentions as title sponsor on all press and media outreach
• Opportunity to integrate brand into event title
• Opportunity for creative bar branding at event
Create specialty drinks for NFA pool party
Create special bar menus and provide branded bar items like bar napkins, coasters etc.
• Logo/Branding on Conjure Materials
Custom-designed printed invites
Step & Repeat banner for red carpet entrance
Onsite Branding and Banners
Inclusion on exclusive outreach letter to all celebrities and VIPs
• Ten VIP passes to NFA party
• Two Pairs of Tickets to the Listening Party
• Links from Conjure Website to Sponsor Website
• Ten Gift Bags
Conjure branded materials
375ml signed bottle of Conjure
Signed copy of Ludacris’ CD
VIP Privately hosted reception & dinner with Ludacris including photo opportunities
Sponsors’ requested items

11. Gold Sponsorship
$15,000 + free product/service
• Branding in House of Conjure for one signature event
• Logo placement on invitation for one signature event
• Opportunity to place product and/or product information into gift bag
• Company mentions on all press and media outreach
• Opportunity for creative bar branding at event
Create specialty drinks for NFA pool party
Create special bar menus and provide branded bar items like bar napkins, coasters etc.
• Company Logo on all event collateral materials
Custom-designed printed invites
Step & repeat banner for red carpet entrance
Onsite Branding and Banners
Inclusion on exclusive outreach letter to all celebrities and VIPs
• Ten VIP passes to NFA Party
• Ten Gift Bags
Conjure branded materials
375ml signed bottle of Conjure
Signed copy of Ludacris’ CD
VIP Privately hosted reception and dinner with Ludacris including photo opportunities
Sponsor’ items

12. Silver Sponsorship
fee $5,000 + free product/service
• Product/service placement at all events
• Opportunity to place product and/or product information into gift bag
• Five Gift Bags
Conjure branded materials
375ml signed bottle of Conjure
Signed copy of Ludacris’ CD
VIP Privately hosted reception & dinner with Ludacris including photo opportunities
Sponsors’ requested items
Five VIP passes to the NFA Party

13. Contact Information
Nicole Cheifetz
(305) 400- 8324
ncheifetz@conjurecognac.com