1. What’s hot & sexy outside
the telco world

2. What’s hot & sexy outside telecom
Motto
If you guys were the inventors of
Facebook, you'd have invented Facebook
(Jesse Eisenberg, The Social Network)
Ideas are worthless, execution is
everything
I'm convinced that about half of what
separates the successful entrepreneurs
from the non-successful ones is pure
perseverance.

3. What’s hot & sexy outside telecom
SOLOMO
Social – Local – Mobile
John Doerr
angel investor Compaq, Netscape,
Sun, Amazon, Intuit, Google

4. What’s hot & sexy outside telecom
Social
Yes it does!!!

5. What’s hot & sexy outside telecom
Successful social applications
Community driven Hobbies
Sharing Utilities

6. What’s hot & sexy outside telecom
Social integration
Facebook integration
gives access to
friends, open graph

7. What’s hot & sexy outside telecom
User generated content
Ego-massage: Allow the users Users generate content useful for
to provide content to be seen others (reviews, answers)
and admired by friends

8. What’s hot & sexy outside telecom
Virality

9. What’s hot & sexy outside telecom
Virality rules
No rules found yet

10. What’s hot & sexy outside telecom
Social Media Marketing

11. What’s hot & sexy outside telecom
Social Media Marketing
• Publish: video, text, image
• Analyze: likes, shares, comments, sentiment
• Report: competition, Klout

12. What’s hot & sexy outside telecom
Local
Augmented reality

13. What’s hot & sexy outside telecom
Local Advertising (geo-marketing)
• Nearby event notification
• Targeted local advertising
(based on user history –
CC, Facebook and so on)

14. What’s hot & sexy outside telecom
Mobile

15. What’s hot & sexy outside telecom
Mobile
App – 2010 word of the year – American Dialect Institute
Apple Trademarks “There’s an App for That”
31,000 apps

16. What’s hot & sexy outside telecom
Mobile

17. What’s hot & sexy outside telecom
Mobile

18. What’s hot & sexy outside telecom
Mobile

19. What’s hot & sexy outside telecom
Mobile
• Launch: 2012
• 20 millions downloads in 5 weeks
• March 2012: Bought by Zynga for $ 180 millions
• Launch: October 2010
• 30 millions account in April 2012
• April 2012: Bought by Facebook for $ 1 billion
• Launch: August 2011
• Development cost (outsourced) : $ 1892
• April 2012 : Average daily income - $ 6600

20. What’s hot & sexy outside telecom
• Facebook: 2004 , 901 million users, $96bn
• Twitter: 2006, 140 million active, $8bn value
• Quora: 2010 (Wikipedia), 160,000 monthly users, $400 million
• Reddit: 2005, 829 million monthly page views, $200 million
• Pinterest: 2010, 10.4 million registered users, $200 million
• TripAdvisor – 2000 (Wikipedia), 50 million monthly visitors, $3.6
billion
• Yelp – 2004 (Yelp), 71 million monthly visitors, $1.47 billion

21. What’s hot & sexy outside telecom
What’s next
Y Combinator (reddit, dropbox, airbnb) most promising companies 2012
• Daily Muse: About.me for companies
• Pair: One2One sharing
• Shoptique: Unique shop frontend for regional, worldwide shops
• EveryArt: Link artists with shoppers for personalized items
• Your Mechanic: One2one auto mechanic frontend. Review
based
AngelPad most promising companies 2012
• Piggybackr: Fund rising platform
• Academize: Social learning platform
• Spotivate: Local search engine
• Hall.com: Social software development communication tool

22. What’s hot & sexy outside telecom
Summary
• Total telecom billing market: $ 15 billions / year
• Total PCRF market: $ 315 millions / year
• Total APP market (est 2015): > $ 30 billions / year
• Average development cost for a mobile app:$ 35.000

23. What’s hot & sexy outside telecom
Conclusion
80% of success is showing up
(Woody Allen)

24. What’s hot & sexy outside telecom
Thank you!
Contact Computaris
www.computaris.com
marketing@computaris.com
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