See how the Level 1 Handbook for coaching archery was designed and published by Coachwise. For more case studies see www.coachwise.ltd.uk/case-studies

1. Coachwise Case Study:
Archery GB
© Archery GB

2. Client: Archery GB
The Job
To create Archery GB’s new
Level 1 Handbook and
Activity Cards to accompany
their new UK Coaching
Certificate (UKCC) Coaching
Archery qualification. These
products would need to
attract and retain a younger
audience, but also embrace
those from older age groups
wishing to undertake
the qualification.
© Archery GB

3. Client: Archery GB
The Solution
Working together with Archery
GB, Coachwise explored the
products, their proposed
usage and the target
audience. As part of the
service, Coachwise presented
different print options, which
helped the client understand
the cost implications of
different solutions, as well as
providing an insight into the
look of the final product.
Advice was also offered to
Archery GB regarding picture
composition, making it easier
for them to brief a
photographer to produce the
shots for the handbook.

4. Client: Archery GB
The Results
The Level 1 Handbook and
Activity Cards have been well
received by Archery GB: the
design is a mix of stunning
photography and clean, white
space in order to make a
heavy, technical document
become user-friendly and
immediately accessible.