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Cleveland State University
          November 5, 2012




Development and
Distressed Cities

        A Presentation to
       the Levin School of
          Urban Affairs
Why Distressed?
Cleveland has been hard hit by a number of
  factors:
   Manufacturing has lost jobs due to technology,
    overseas competition and trade law changes
   Foreclosures were greater due to weak legislation on
    sub-prime lending and due to high unemployment
   Excellent transportation network has helped promote
    “sprawl” (More infrastructure to support with less
    people/money)
   A century and a half of manufacturing has left behind
    brownfields
   The cost to build is the same as other cities, but the
    rents are lower
Vacant and Abandoned
Brownfields
Vacant & Bought by
Speculators
   Bought sight
    unseen
   Increases
    land
    assembly
    costs
   Impossible
    to enforce
    code on
    absentee
    landlords-
    some in
    Europe
 Late night T.V.- “Learn how to Flip Homes”
Stripped by Scrappers
Neighborhood
safety issue
At risk for
explosion or fire
Illegal Dumping
   Adds to Cost of
    land assembly
   Neighborhood
    Health & Safety
    Issue




                      Dumped overnight outside
                      a construction site
Large Scale Illegal
Dumping
                         No Permit
                         No EPA
                          approval
                         Accepted
                          Dump Truck
                          after Dump
                          Truck of C &
                          D materials
                          for a fee!
                         Bulldozer
                          was on site
                          when we
                          arrived
                         Called OEPA
                          for
                          emergency
                          action
                          (barrels)
Issues
   Weak Job Growth
   Widening income inequality
    • People cannot get to jobs (moved to suburbs,
      cutbacks or non-existent transportation)
   Growing numbers of people in poverty
    • Educational Attainment
    • Ex-felons return to large cities where services
      are located
Are They Mutually
Exclusive?
Regions may not need
to address poverty to
get their economies
growing, but is it             GROWTH
necessary to keep their
economies growing?


                          Did Cleveland’s growth
   OPPORTUNITY            spurt of the early 90’s
                          fizzle due to a failure in
                          addressing poverty?
Inequality & Poverty as
    Growth Killers
   Importing talent is not a sustainable
    strategy
   Statistics on high levels of poverty makes
    the area less attractive to investors &
    businesses making site location decisions
    and high skilled workers needed to
    support these businesses
   Local resources are tied up in Social
    Programs and other economic costs of
    poverty (Think 911 calls instead of doctor
    visits)
The Way Forward
   Issues of Growth and Opportunity MUST
    be part of a Unified Strategy
   We can’t wait “until things get better” to
    act, because things will get worse
   The Federal Government usually is the
    savior for big cities, but with Boomers
    aging into social security in high numbers,
    and budget woes…..the Feds have cut
    their assistance
   Solution: Innovative Practitioners &
    Partnerships
Importance of Leadership

   Somebody has to have the Vision- What
    should we be doing?
   Public, Private and Philanthropic
    Partnerships
   Higher Education has a role
   Big Corporations need to step up
The Vision
Mayor Jackson has worked with others in the region
and has a vision of education, opportunity and
business growth
  • Education Reform
  • Community Benefit Agreements
     – Voluntary agreement to hire Cleveland residents and
       low income Cleveland residents for construction
  • Economic Development
     – Committed over $250 Million in Funding in over 550
       contracts to assist local businesses
     – Land Assembly & Brownfield Clean-up
     – Post Incubator space to capture businesses coming
       out of our 7 incubators
Why Cleveland?
   Location and Accessibility
   Workforce
   Funding Opportunities (Venture &
    Traditional)
   Tech Transfer History (7 Incubators &
    3 Post-Incubator developments)
   Anchor Institutions
   Bright Future- Exciting Upcoming
    Projects
   Life in the City
Colleges and Universities
29 colleges and
universities nourish
talent pool
175,000 students
26,000 BA/BS degrees
awarded annually
Anchor Institutions
   Anchor institutions are large economic drivers
    that remain constant in our community.
   Many businesses seek to co-locate with these
    institutions
   Cleveland Anchor Institutions:
    •   Case Western Reserve University
    •   Cuyahoga Community College
    •   University Hospitals
    •   Cleveland Clinic
    •   NASA
    •   St. Vincent’s Hospital
    •   Metro Hospitals
    •   Cleveland State University
Incubators &
Post Incubator Space
   BioEnterprise
   Global Cardiovascular Innovation Center
   JumpStart
   Cleveland Clinic Innovations
   MAGNET Innovation Center
   NorTech
   Goldstein, Caldwell & Assoc. Business Incubator
   Baker Building
   Midtown Technology Center (Completion
    September 2011)
   7000 Euclid (Completion Fall 2011)
Despite the Recession….




Plain
Dealer
Sunday
July 10,
2011
Cluster Based Strategy
   Paints and Coatings
   Health Technologies
   Automotive
   Banking and Finance
   Food Processing
   Information and Technology
   Electric and Lighting
   Logistics and Distribution
Health Tech Corridor
Midtown Technology Center

                                       • 128,000 sf
                                       • LEED
                                       • Built on
                                         spec
                                       • Health Line
                                       • No private
                                         financing
                                       • 300+ jobs
                                       • Only
                                         15,000 sf
                                         unleased

Post Incubator Space for Health Technology Cluster
Midtown Tech Center II
    7000 Euclid

•   48,000 square
    feet
•   Office/technology
•   LEED Building
•   Free parking
•   On the Health-line
    for easy access to
    institutions
•   Fully leased

Post Incubator Space for Health Technology Cluster
Cuyahoga Valley
Industrial Center
                    •Largest assembled
                    site in Cleveland
                    •Located along
                    Route 77
                    •60 acres
                    •Beneficial Re-use
                    Project
                    •Space for up to
                    700,000 sf
                    •Manufacturing
                    Clusters
Steel Warehouse




Almost 100 Jobs to date
$16.1 Million original project; expanded once
since 2010 to a second building
Manufacturing Clusters
Miceli’s Dairy
                          Phase I
                          Ricotta facility
                          •50 new jobs
                          •$20 m
                          investment

                          Phase II
                          Mozzarella &
                          Provolone
                          facility
                          •100 new jobs
                          •$35 m
                          investment
Food Processing Cluster
Pierre’s Ice Cream
6200 Euclid Avenue




$8.9 million expansion
Retained 42 jobs
Food Processing Cluster
Flats East Bank
•$272 million project
•500,000 SF Office
Tower with 3 major
anchors
•150 Room Boutique
Hotel
•Health & Fitness
Center
•Several New
Restaurants & Bars
•545 Space Public
Garage, 400 Surface
Spaces & Transit
•1,200 foot Public
Boardwalk
•14 Acre Public Park
                        Banking and Finance Cluster & Place Based
Place Based Economic
Development
   Works to attract residents, businesses to a
    local community by creating amenities
   City focus is on locations where we can
    “build from strength” & therefore we
    concentrate investment to create better
    outcomes
   Investments generally create “local
    economy jobs”
   Cooperatives anchor jobs and opportunity
    in the community
668 Euclid Apartments
   236 Residential
    Apartments
   66,000 sq ft
    Retail/Office
   Underground
    parking with plaza
    above
   Restoration of     Completely rented within
    original historic  30 days of opening- 400
                       person waiting list!
    façade
Uptown - Mixed Use
                     •$44.5 m in
                     University
                     Circle
                     •66,000 sf
                     retail
                     •102
                     Apartments
                     •Creates a
                     “college town”
                     area
                     •CWRU
                     enrollment is
                     up
Evergreen Cooperative
 Laundry
• 29 Jobs Created
• 90 % Minority
• 62 % Formerly
  Incarcerated
• Green &
  Sustainable
  Laundry Operation
• Workers are
  worker-owners
Green City Growers
Cooperative
   6 acre greenhouse
   Will grow lettuces
    and basil
   42 new FTE
    employees to be
    created
   Employees will
    become worker-
    owners
   Largest customers
    are local institutions
City of Cleveland
Tracey Nichols
Director
Dept. of Economic Development
(216) 664-3611
tnichols2@city.cleveland.oh.us

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Levin Presentation: Economic Development Policy Class

  • 1. Cleveland State University November 5, 2012 Development and Distressed Cities A Presentation to the Levin School of Urban Affairs
  • 2. Why Distressed? Cleveland has been hard hit by a number of factors:  Manufacturing has lost jobs due to technology, overseas competition and trade law changes  Foreclosures were greater due to weak legislation on sub-prime lending and due to high unemployment  Excellent transportation network has helped promote “sprawl” (More infrastructure to support with less people/money)  A century and a half of manufacturing has left behind brownfields  The cost to build is the same as other cities, but the rents are lower
  • 5. Vacant & Bought by Speculators  Bought sight unseen  Increases land assembly costs  Impossible to enforce code on absentee landlords- some in Europe  Late night T.V.- “Learn how to Flip Homes”
  • 6. Stripped by Scrappers Neighborhood safety issue At risk for explosion or fire
  • 7. Illegal Dumping  Adds to Cost of land assembly  Neighborhood Health & Safety Issue Dumped overnight outside a construction site
  • 8. Large Scale Illegal Dumping  No Permit  No EPA approval  Accepted Dump Truck after Dump Truck of C & D materials for a fee!  Bulldozer was on site when we arrived  Called OEPA for emergency action (barrels)
  • 9. Issues  Weak Job Growth  Widening income inequality • People cannot get to jobs (moved to suburbs, cutbacks or non-existent transportation)  Growing numbers of people in poverty • Educational Attainment • Ex-felons return to large cities where services are located
  • 10. Are They Mutually Exclusive? Regions may not need to address poverty to get their economies growing, but is it GROWTH necessary to keep their economies growing? Did Cleveland’s growth OPPORTUNITY spurt of the early 90’s fizzle due to a failure in addressing poverty?
  • 11. Inequality & Poverty as Growth Killers  Importing talent is not a sustainable strategy  Statistics on high levels of poverty makes the area less attractive to investors & businesses making site location decisions and high skilled workers needed to support these businesses  Local resources are tied up in Social Programs and other economic costs of poverty (Think 911 calls instead of doctor visits)
  • 12. The Way Forward  Issues of Growth and Opportunity MUST be part of a Unified Strategy  We can’t wait “until things get better” to act, because things will get worse  The Federal Government usually is the savior for big cities, but with Boomers aging into social security in high numbers, and budget woes…..the Feds have cut their assistance  Solution: Innovative Practitioners & Partnerships
  • 13. Importance of Leadership  Somebody has to have the Vision- What should we be doing?  Public, Private and Philanthropic Partnerships  Higher Education has a role  Big Corporations need to step up
  • 14. The Vision Mayor Jackson has worked with others in the region and has a vision of education, opportunity and business growth • Education Reform • Community Benefit Agreements – Voluntary agreement to hire Cleveland residents and low income Cleveland residents for construction • Economic Development – Committed over $250 Million in Funding in over 550 contracts to assist local businesses – Land Assembly & Brownfield Clean-up – Post Incubator space to capture businesses coming out of our 7 incubators
  • 15. Why Cleveland?  Location and Accessibility  Workforce  Funding Opportunities (Venture & Traditional)  Tech Transfer History (7 Incubators & 3 Post-Incubator developments)  Anchor Institutions  Bright Future- Exciting Upcoming Projects  Life in the City
  • 16. Colleges and Universities 29 colleges and universities nourish talent pool 175,000 students 26,000 BA/BS degrees awarded annually
  • 17. Anchor Institutions  Anchor institutions are large economic drivers that remain constant in our community.  Many businesses seek to co-locate with these institutions  Cleveland Anchor Institutions: • Case Western Reserve University • Cuyahoga Community College • University Hospitals • Cleveland Clinic • NASA • St. Vincent’s Hospital • Metro Hospitals • Cleveland State University
  • 18. Incubators & Post Incubator Space  BioEnterprise  Global Cardiovascular Innovation Center  JumpStart  Cleveland Clinic Innovations  MAGNET Innovation Center  NorTech  Goldstein, Caldwell & Assoc. Business Incubator  Baker Building  Midtown Technology Center (Completion September 2011)  7000 Euclid (Completion Fall 2011)
  • 20. Cluster Based Strategy  Paints and Coatings  Health Technologies  Automotive  Banking and Finance  Food Processing  Information and Technology  Electric and Lighting  Logistics and Distribution
  • 22. Midtown Technology Center • 128,000 sf • LEED • Built on spec • Health Line • No private financing • 300+ jobs • Only 15,000 sf unleased Post Incubator Space for Health Technology Cluster
  • 23. Midtown Tech Center II 7000 Euclid • 48,000 square feet • Office/technology • LEED Building • Free parking • On the Health-line for easy access to institutions • Fully leased Post Incubator Space for Health Technology Cluster
  • 24. Cuyahoga Valley Industrial Center •Largest assembled site in Cleveland •Located along Route 77 •60 acres •Beneficial Re-use Project •Space for up to 700,000 sf •Manufacturing Clusters
  • 25. Steel Warehouse Almost 100 Jobs to date $16.1 Million original project; expanded once since 2010 to a second building Manufacturing Clusters
  • 26. Miceli’s Dairy Phase I Ricotta facility •50 new jobs •$20 m investment Phase II Mozzarella & Provolone facility •100 new jobs •$35 m investment Food Processing Cluster
  • 27. Pierre’s Ice Cream 6200 Euclid Avenue $8.9 million expansion Retained 42 jobs Food Processing Cluster
  • 28. Flats East Bank •$272 million project •500,000 SF Office Tower with 3 major anchors •150 Room Boutique Hotel •Health & Fitness Center •Several New Restaurants & Bars •545 Space Public Garage, 400 Surface Spaces & Transit •1,200 foot Public Boardwalk •14 Acre Public Park Banking and Finance Cluster & Place Based
  • 29. Place Based Economic Development  Works to attract residents, businesses to a local community by creating amenities  City focus is on locations where we can “build from strength” & therefore we concentrate investment to create better outcomes  Investments generally create “local economy jobs”  Cooperatives anchor jobs and opportunity in the community
  • 30. 668 Euclid Apartments  236 Residential Apartments  66,000 sq ft Retail/Office  Underground parking with plaza above  Restoration of Completely rented within original historic 30 days of opening- 400 person waiting list! façade
  • 31. Uptown - Mixed Use •$44.5 m in University Circle •66,000 sf retail •102 Apartments •Creates a “college town” area •CWRU enrollment is up
  • 32. Evergreen Cooperative Laundry • 29 Jobs Created • 90 % Minority • 62 % Formerly Incarcerated • Green & Sustainable Laundry Operation • Workers are worker-owners
  • 33. Green City Growers Cooperative  6 acre greenhouse  Will grow lettuces and basil  42 new FTE employees to be created  Employees will become worker- owners  Largest customers are local institutions
  • 34. City of Cleveland Tracey Nichols Director Dept. of Economic Development (216) 664-3611 tnichols2@city.cleveland.oh.us