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Benefits of Nurturing and
Marketing Automation
Marketing Automation
Marketing automation
has seen the fastest
growth of any CRM-
related segment.
Efficiency and Effectiveness
59% of Chief
Marketing Officers
(CMOs) expect
automated solutions
to increase efficiency
and effectiveness of
their marketing plans.
Use of Marketing Automation
Businesses using
marketing automation to
nurture prospects
experience a 451%
increase in qualified leads.
Increase Purchases
47% of nurtured leads
make larger purchases
over non-nurtured
leads.
More Sales, Lower Cost
Companies that excel at
lead nurturing generate
50% more sales-ready at
33% lower cost.
Challenges
76% of Chief Marketing
Officers consider lead
generation their biggest
challenge.
We can help, visit
www.ClarityQst.com
or call
(877) 887-7611

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