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Managed
Accounts

www.cummingslaw.com
Managed Accounts
Introduction
In the aftermath of the financial crisis in 2008,
managed accounts have grown in popularity
as a result of demand for greater transparency
and liquidity from investors and a move
towards increased checks and controls. Ongoing regulatory changes, such as the AIFMD
and Dodd-Frank, have also played a role in the
increasing attraction of managed accounts, with
some managers, for example, using managed
account platforms to create AIFMD-compliant
products in Europe.
Managed accounts offer investors an opportunity
to invest in hedge funds on a customised basis,
while allowing them to retain control over their
own assets. The move to managed accounts has
led to a rise in managed account platforms as a
new investment structure, as the extra reporting
and controls provided by the platforms address
investor demands for flexibility.

Managed Account Structures
Managed accounts structures often fall within
the following:
•	 dedicated or separately managed account;
•	 co-mingled managed account; and
•	 managed account platforms
	

(i)	
Dedicated or separately managed
account
Dedicated managed accounts are set up
for a single investor, either by the investor
themselves or by a managed account provider.
The managed account can be tailored to the
investor’s requirements on matters such as
legislative framework, domicile, regulation,
legal arrangements, taxation and local service
providers.
The investor opens accounts with independent
third party service providers and employs a

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manager to make and execute the investment
decisions on their behalf. The account is then
traded by the manager subject to the terms of a
managed account agreement entered into by the
investor and the manager and the agreement will
set out the investment objectives and restrictions
imposed by the investor.
The design of the managed account will need
to take into account the legal structure of the
account, governance, a detailed overview of
roles and responsibilities of all parties involved,
risk appetite and the availability of resources.
Although the lead-time to launch a dedicated
managed account can vary, it can generally take
up to three months to negotiate the managed
account agreement and to appoint (and
negotiate the terms of appointment of) the other
service providers.

(ii)	 Co-mingled managed account
The co-mingled account looks more like a
traditional hedge fund structure, as a number
of investors buy interests in a vehicle which
is managed overall by an independent third
party responsible for overseeing all operational
aspects, with portfolio management delegated
to and provided by the manager. As all investors
invest in the same vehicle, the investments of
the investors are effectively co-mingled. As the
managed account is a separate legal entity, the
assets are ring-fenced and there is no risk of
contamination across other managed accounts.
Important considerations for the managed
account holder include the reputation of the
provider, the creditworthiness of the provider
and its parent (if applicable), the governance of
the provider, the operational set up, coverage of
strategies, risk management and reporting.

(iii)	 Managed Account Platforms
A managed account platform is operated by a
managed account platform provider which puts
in place agreements for portfolio management
with managers, and then markets the funds
of those managers to investors. As with the
different managed accounts structures available,
different types of managed account platforms are
available:
•	 customised managed account platforms,
similar to the traditional fund of fund model;
•	 co-mingled managed account platforms; and
•	 platforms offering a selection of pre-selected,
due diligence-screened managers from which
investors may choose for their investment.
UCITS managed account platforms are available,
but the added value of a UCITS platform
compared to a non-UCITS managed account
platform does not always attract investment since
fortnightly liquidity, transparency and advanced
risk management are already deemed to be the
advantages of a UCITS fund.
The platform provider operates the platform
and manages the various service providers and
managers, thereby reducing the expertise and
manpower needed by the investor.
Each managed account will normally have the
same market counterparties as the reference
fund, but the platform provider will generally
have the same operational set-up and
arrangements in place with all managers and
service providers, the same pricing policy and
the same service level agreements. This can
lead to fee reductions due to economies of scale,
limitation of operational risk and more efficient
and effective monitoring of the service providers.

Advantages of managed accounts
The main advantages of investing via a managed
account can generally be regarded as follows:

(i)	 Governance and control
The managed account is governed by the
managed account holder rather than the hedge
fund manager, which means that the holder
retains control over the assets and potential
conflicts of interest, such as fraud, liquidity
and transparency, are mitigated as the trading
of the assets is segregated from the valuation,

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accounting and custody of those assets. Some
investors favour this, viewing it as attractive
following fraudulent cases such as Madoff, which
raised serious questions about, among other
issues, the level of control investors had over
their investments. The holder or an independent
third party is responsible for managing the
operational aspects of the account, such as risk
management, monitoring investment limits and
cash management, which provides additional
oversight and thereby reduces potential
operational risk.

(ii)	 Increased transparency
Most managed accounts offer transparency
which may be greater than that offered by hedge
funds, and this allows the holder to monitor the
performance of the portfolio, including daily
profit and loss and net exposures, and provides
the holder with the opportunity to detect issues
such as any potential style drift and increase in
leverage. It can also enable investors to have
a better understanding of their investments
and, where the information is accurate, reliable
and comprehensible, to be more aware of the
potential operational and management risks.

(iii)	 Enhanced liquidity
In recent years the issue of the reduced liquidity
of some hedge funds has caused investor
concern, in particular where activating gates
has prevented investors from redeeming the
investment for certain periods of time. Managed
accounts generally have the flexibility to offer
more liberal liquidity terms, often with daily
redemptions. In addition to this, the holder
is generally able to replace the manager and
liquidate the portfolio in emergency situations,
depending, of course, upon the liquidity of the
actual investments.

(iv)	Flexibility
The structure of the managed account can be
customised to suit the investor’s needs and this
flexibility continues to be an important issue
for investors. In addition to the factors above,
such as increased transparency and enhanced
liquidity, a managed account enables the holder
to select its own service providers, set its own
risk parameters and, depending upon the assets
under management, can provide the possibility
of negotiating reduced management fees. The
introduction and development of managed
account platforms has also meant that investors
have the opportunity to invest in a diverse variety
of hedge fund strategies.

(v)	 Notional funding
An important characteristic of managed
accounts is the use of notional funding, which
allows investors to leverage their investment.
A managed account offering notional funding
permits an investor to put up only a portion of
the minimum investment, which will generally
range between 25% and 75% of the minimum
investment, with a trading level to be mutually
agreed. As a result, however, notional funding
can add significant risk to a managed account
and investors who wish to use such funding are
usually required to sign disclosures stating that
they understand the risk involved.

Disadvantages of managed accounts
(i)	Cost
A disadvantage often cited in relation to
managed accounts is the additional costs
involved, which vary depending upon the type
of managed account structure adopted and the
strategy traded within the managed account.
For example a dedicated managed account will
incur higher operational costs than a commingled
managed account. If investing via a managed
account platform, the platform will charge a
platform fee, though some platform providers
are able to negotiate lower service provider fees
which can provide a counterbalance. In addition,
a dedicated managed account may be able to
negotiate lower management and performance
fees, whereas a platform provider may be able
to apply different fees for large institutional
investors.

(ii)	 Tracking errors
A common downside of managed accounts is
the risk of tracking error between the managed
account and the reference fund. This may
arise as a result of difference in investment
restrictions, timing in the launch of the managed

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account and fund hence differences in positions
held, management and performance fees,
pricing/valuation policies, cash management
policies or as a result of operational issues, such
as administrative errors or settlement issues.

(iii)	 Most Favoured Nations
The flexibility of managed account structures
means that many investors seek “most favoured
nation” clauses in their managed account
agreements. These may give greater rights
to managed account holders than investors in
the reference fund, in particular regarding the
supply of information and the right to redeem,
which investors in the reference fund might feel
disadvantages them, causing problems in asset
raising for funds. In addition, the use of “most
favoured nation” clauses may have regulatory
implications which need to be considered
carefully.

(iv)	 Operation of functionaries
One of the main disadvantages of the managed
account is the shift of responsibility to the
managed account holder. In a traditional
hedge fund, the manager generally controls
or co-ordinates all the functions needed to
operate the fund, liaising with the other service
providers, such as the administrator, auditor and
prime broker and custodian, as necessary. In a
managed account, if the manager takes on a pure
portfolio management role, then the functional
role passes to the holder, which creates new
risks that need to be managed by the holder and
requires the holder to understand the hedge
fund management process and what is required
of them in establishing and overseeing the
programme.

(v)	 Challenges for the manager
From the manager’s point of view, being part of a
managed account platform can present a number
of challenges, for example: (a) having to accept
certain limitations on their ability to use leverage
or gain exposure to certain derivatives or illiquid
securities or to engage in OTC derivatives trading;
(b) adopting the platform’s pricing policy in place
of their own internal pricing policy which may
have evolved over a period of time with the fund
administrator; (c) in some situations assuming
liability for the NAV calculations if they have to
sign off the NAV produced by the administrator;
and (d) if not already in place, introducing pretrade compliance checks to prevent a breach of
investment limits.
Finally, some hedge fund strategies may simply
not be appropriate for a managed account
structure, particularly illiquid strategies or
strategies that invest in SPVs which can not offer
full transparency.

Managed Account Providers
As the managed account market is growing,
so the number of providers of managed
accounts are growing, but they can generally be
categorised as follows:
•	 banks;
•	 independent asset management companies;
•	 administrators or custodians; and
•	 fund of hedge funds (i.e. funds of hedge
funds which initially invested in dedicated
managed accounts set up by themselves,
which are then opened up to other
investors).

www.cummingslaw.com

Conclusion
Managed accounts are becoming an increasingly
sizeable part of the hedge fund arena, largely
as a result of their inherent flexibility, strong
operational oversight and the benefits of
enhanced liquidity and greater transparency.
Managed accounts do, however, require a
significant change in approach from both the
investor and the manager. Investors should
be aware of the shift in responsibility on the
operational side from the manager to them and
the need to fully understand their requirements
and their own capabilities, while managers may
have to accept tighter controls around trading,
liquidity and investment allocation placed upon
them.
This document is for general guidance only. It does not constitute advice
October 2013

42 Brook Street, London W1K 5DB +44 20 7585 1406 | Neuhofstrasse 3d, CH-6340 Baar +41 41 544 5549
Regulated by the Solicitors Regulation Authority

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Managed Accounts

  • 2. Managed Accounts Introduction In the aftermath of the financial crisis in 2008, managed accounts have grown in popularity as a result of demand for greater transparency and liquidity from investors and a move towards increased checks and controls. Ongoing regulatory changes, such as the AIFMD and Dodd-Frank, have also played a role in the increasing attraction of managed accounts, with some managers, for example, using managed account platforms to create AIFMD-compliant products in Europe. Managed accounts offer investors an opportunity to invest in hedge funds on a customised basis, while allowing them to retain control over their own assets. The move to managed accounts has led to a rise in managed account platforms as a new investment structure, as the extra reporting and controls provided by the platforms address investor demands for flexibility. Managed Account Structures Managed accounts structures often fall within the following: • dedicated or separately managed account; • co-mingled managed account; and • managed account platforms (i) Dedicated or separately managed account Dedicated managed accounts are set up for a single investor, either by the investor themselves or by a managed account provider. The managed account can be tailored to the investor’s requirements on matters such as legislative framework, domicile, regulation, legal arrangements, taxation and local service providers. The investor opens accounts with independent third party service providers and employs a www.cummingslaw.com manager to make and execute the investment decisions on their behalf. The account is then traded by the manager subject to the terms of a managed account agreement entered into by the investor and the manager and the agreement will set out the investment objectives and restrictions imposed by the investor. The design of the managed account will need to take into account the legal structure of the account, governance, a detailed overview of roles and responsibilities of all parties involved, risk appetite and the availability of resources. Although the lead-time to launch a dedicated managed account can vary, it can generally take up to three months to negotiate the managed account agreement and to appoint (and negotiate the terms of appointment of) the other service providers. (ii) Co-mingled managed account The co-mingled account looks more like a traditional hedge fund structure, as a number of investors buy interests in a vehicle which is managed overall by an independent third party responsible for overseeing all operational aspects, with portfolio management delegated to and provided by the manager. As all investors invest in the same vehicle, the investments of the investors are effectively co-mingled. As the managed account is a separate legal entity, the assets are ring-fenced and there is no risk of contamination across other managed accounts. Important considerations for the managed account holder include the reputation of the provider, the creditworthiness of the provider and its parent (if applicable), the governance of the provider, the operational set up, coverage of strategies, risk management and reporting. (iii) Managed Account Platforms A managed account platform is operated by a managed account platform provider which puts in place agreements for portfolio management
  • 3. with managers, and then markets the funds of those managers to investors. As with the different managed accounts structures available, different types of managed account platforms are available: • customised managed account platforms, similar to the traditional fund of fund model; • co-mingled managed account platforms; and • platforms offering a selection of pre-selected, due diligence-screened managers from which investors may choose for their investment. UCITS managed account platforms are available, but the added value of a UCITS platform compared to a non-UCITS managed account platform does not always attract investment since fortnightly liquidity, transparency and advanced risk management are already deemed to be the advantages of a UCITS fund. The platform provider operates the platform and manages the various service providers and managers, thereby reducing the expertise and manpower needed by the investor. Each managed account will normally have the same market counterparties as the reference fund, but the platform provider will generally have the same operational set-up and arrangements in place with all managers and service providers, the same pricing policy and the same service level agreements. This can lead to fee reductions due to economies of scale, limitation of operational risk and more efficient and effective monitoring of the service providers. Advantages of managed accounts The main advantages of investing via a managed account can generally be regarded as follows: (i) Governance and control The managed account is governed by the managed account holder rather than the hedge fund manager, which means that the holder retains control over the assets and potential conflicts of interest, such as fraud, liquidity and transparency, are mitigated as the trading of the assets is segregated from the valuation, www.cummingslaw.com accounting and custody of those assets. Some investors favour this, viewing it as attractive following fraudulent cases such as Madoff, which raised serious questions about, among other issues, the level of control investors had over their investments. The holder or an independent third party is responsible for managing the operational aspects of the account, such as risk management, monitoring investment limits and cash management, which provides additional oversight and thereby reduces potential operational risk. (ii) Increased transparency Most managed accounts offer transparency which may be greater than that offered by hedge funds, and this allows the holder to monitor the performance of the portfolio, including daily profit and loss and net exposures, and provides the holder with the opportunity to detect issues such as any potential style drift and increase in leverage. It can also enable investors to have a better understanding of their investments and, where the information is accurate, reliable and comprehensible, to be more aware of the potential operational and management risks. (iii) Enhanced liquidity In recent years the issue of the reduced liquidity of some hedge funds has caused investor concern, in particular where activating gates has prevented investors from redeeming the investment for certain periods of time. Managed accounts generally have the flexibility to offer more liberal liquidity terms, often with daily redemptions. In addition to this, the holder is generally able to replace the manager and liquidate the portfolio in emergency situations, depending, of course, upon the liquidity of the actual investments. (iv) Flexibility The structure of the managed account can be customised to suit the investor’s needs and this flexibility continues to be an important issue for investors. In addition to the factors above, such as increased transparency and enhanced liquidity, a managed account enables the holder to select its own service providers, set its own
  • 4. risk parameters and, depending upon the assets under management, can provide the possibility of negotiating reduced management fees. The introduction and development of managed account platforms has also meant that investors have the opportunity to invest in a diverse variety of hedge fund strategies. (v) Notional funding An important characteristic of managed accounts is the use of notional funding, which allows investors to leverage their investment. A managed account offering notional funding permits an investor to put up only a portion of the minimum investment, which will generally range between 25% and 75% of the minimum investment, with a trading level to be mutually agreed. As a result, however, notional funding can add significant risk to a managed account and investors who wish to use such funding are usually required to sign disclosures stating that they understand the risk involved. Disadvantages of managed accounts (i) Cost A disadvantage often cited in relation to managed accounts is the additional costs involved, which vary depending upon the type of managed account structure adopted and the strategy traded within the managed account. For example a dedicated managed account will incur higher operational costs than a commingled managed account. If investing via a managed account platform, the platform will charge a platform fee, though some platform providers are able to negotiate lower service provider fees which can provide a counterbalance. In addition, a dedicated managed account may be able to negotiate lower management and performance fees, whereas a platform provider may be able to apply different fees for large institutional investors. (ii) Tracking errors A common downside of managed accounts is the risk of tracking error between the managed account and the reference fund. This may arise as a result of difference in investment restrictions, timing in the launch of the managed www.cummingslaw.com account and fund hence differences in positions held, management and performance fees, pricing/valuation policies, cash management policies or as a result of operational issues, such as administrative errors or settlement issues. (iii) Most Favoured Nations The flexibility of managed account structures means that many investors seek “most favoured nation” clauses in their managed account agreements. These may give greater rights to managed account holders than investors in the reference fund, in particular regarding the supply of information and the right to redeem, which investors in the reference fund might feel disadvantages them, causing problems in asset raising for funds. In addition, the use of “most favoured nation” clauses may have regulatory implications which need to be considered carefully. (iv) Operation of functionaries One of the main disadvantages of the managed account is the shift of responsibility to the managed account holder. In a traditional hedge fund, the manager generally controls or co-ordinates all the functions needed to operate the fund, liaising with the other service providers, such as the administrator, auditor and prime broker and custodian, as necessary. In a managed account, if the manager takes on a pure portfolio management role, then the functional role passes to the holder, which creates new risks that need to be managed by the holder and requires the holder to understand the hedge fund management process and what is required of them in establishing and overseeing the programme. (v) Challenges for the manager From the manager’s point of view, being part of a managed account platform can present a number of challenges, for example: (a) having to accept certain limitations on their ability to use leverage or gain exposure to certain derivatives or illiquid securities or to engage in OTC derivatives trading; (b) adopting the platform’s pricing policy in place of their own internal pricing policy which may have evolved over a period of time with the fund
  • 5. administrator; (c) in some situations assuming liability for the NAV calculations if they have to sign off the NAV produced by the administrator; and (d) if not already in place, introducing pretrade compliance checks to prevent a breach of investment limits. Finally, some hedge fund strategies may simply not be appropriate for a managed account structure, particularly illiquid strategies or strategies that invest in SPVs which can not offer full transparency. Managed Account Providers As the managed account market is growing, so the number of providers of managed accounts are growing, but they can generally be categorised as follows: • banks; • independent asset management companies; • administrators or custodians; and • fund of hedge funds (i.e. funds of hedge funds which initially invested in dedicated managed accounts set up by themselves, which are then opened up to other investors). www.cummingslaw.com Conclusion Managed accounts are becoming an increasingly sizeable part of the hedge fund arena, largely as a result of their inherent flexibility, strong operational oversight and the benefits of enhanced liquidity and greater transparency. Managed accounts do, however, require a significant change in approach from both the investor and the manager. Investors should be aware of the shift in responsibility on the operational side from the manager to them and the need to fully understand their requirements and their own capabilities, while managers may have to accept tighter controls around trading, liquidity and investment allocation placed upon them.
  • 6. This document is for general guidance only. It does not constitute advice October 2013 42 Brook Street, London W1K 5DB +44 20 7585 1406 | Neuhofstrasse 3d, CH-6340 Baar +41 41 544 5549 Regulated by the Solicitors Regulation Authority