Digital disruption is both a threat - and an opportunity. Retail is the 3rd most likely industry to be disrupted. There is $500+ billion retail digital value at stake globally over the next 3 years.

1. Digital disruption is both a threat — and an opportunity.
The
threat
The
opportunity
Retail is the 3rd
most likely industry
to be disrupted
out of every 12
retailers will be
disrupted
4
$500+ billion
retail digital value
at stake globally
Yet the retail industry realized only 15% of the potential in 2015
over the next 3 years
56% YET <25%
The rest?
The Roadmap to Becoming a Digital Retail Business
How to take advantage of the opportunities, differentiate your business,
and become the next disrupter in your industry
Define
new business models and
create true disruption
Differentiate
your brand by providing unique
digital capabilities
Enable
IT agility & operational
effectiveness
Digital-Ready
Foundation
$131B
Innovation
$187B
Employee
productivity
$5B
Sustainability
$38B
Supply chain
& logistics
$91B
Customer
experience
$54B
Asset
utilization
VALUE CREATORS
$96B
Next-generation
workers
$68B
Cybersecurity
$61B
In-store
analytics
$49B
Remote
experts
$29B
Supply
chain
$19B
Payments
$17B
Theft reduction,
physical security
$11B
Endless aisles
$112B
Connected
advertising
& marketing
$11B
Checkout
optimizer
It’s a
$500B+
opportunity
DIGITAL VALUE SOURCES
Customer
Experience
Pervasive Connectivity
Lean Store Platform
Collaboration
Cloud Ready
Data Center
Security
S+CC City Infrastructure
S+CC Automotive
Mobile Payments*
Mobile Engagement*
Interactive Kiosk
In-store Insight
Event-Driven, Personalized Engagement
Smart Fitting Rooms
Self-Checkout
Self Serve
Endless Aisles*
Connected Ads*
(including Digital Signs and Targeted Ads)
Workforce
Productivity
Business
Process and
Operations
Monetizing Buyer Insights
Augmented Reality
Licensing Innovations Mobile Apps
Virtual Training
Labor Optimization
BYOD (connected employees)
Next-Generation Workers
Virtual Expert
Sharing Economy for Enabled Workers
Extending Collaboration Outside
the Workspace
Connected Warehouse
Connected Supply Chain
Loss Prevention/Physical Security*
Energy Management
Smart Buildings
Smart Lockers
Click-and-Collect
S2S and S2H Delivery
Out of Stock Reduction
Assortment Optimization
Smart Warehouse
Seamless Returns
Layout Optimization
Promotion Optimization
Beacons
RFID
Sensors
IoT
Retailers with a defined digital roadmap are best
positioned to capitalize on the digital opportunity ahead.
What’s on your roadmap?
Visit www.cisco.com/go/retail to download a
copy of the 2016 Digital Transformation Roadmap
Framework for Retail or contact your local Cisco account
representative for more information.
of retail execs say digital
disruption is a board-level
or CXO concern
are doing anything
about it
are adopting
a “follower”
approach
30%
Are aware but doing
nothing or responding
inappropriately
46%
Digital Disruption in Retail
Industry threats, opportunities,
and business gaps
Do you have a digital transformation strategy ready?
Most of your competitors don’t…