2. What’s your
Budget?
Are you going to go in for a plug
and play app or do you have the
financial flexibility to invest in a
custom app?

3. Who will design
your app?
Does your in-house designer have the
experience and the ability to come up
with a killer UI?

4. How deeply do you want to
manage your app?
Are you going to build an entire
backend that makes it easy for you to
manage and edit your app?

5. Have you thought the user
journey through?
Is your base marketing message
properly conveyed through the app?

6. Does a Facebook app hit
your objective?
Are you sure you’re not going digital
just for the sake of going digital?

7. When is your app supposed
to hit its goal?
Is this an app that’s going to reside on
your page for a year or for a week?

8. Has it been optimized for
Facebook’s Open Graph?
Are fan interactions on your app going
to be shared with their friends?

9. Is the app going to
be mobile?
Are you going to tap into the market of
64% of users who use social media on
their mobiles?

10. Where else will the
app reside?
Are you going to have a version of it on
your website or on your microsite to
increase its reach?

11. Are you going to run
Facebook ads?
How do you plan on telling the world
about your app?

13. Get in touch!
www.circussocial.com | www.facebook.com/CircusSocial