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B2B eCommerce
broughttoyouby
www.chromemedia.com | we write clean, beautiful code for web @chromemedia www.facebook.com/ChromeMediaInc
Is this your company?
4 People answering phones
2 People filling orders
1 Person updating inventory
1 Print catalog
An eCommerce site is more than just a sales channel and
a customer service portal. Your online store is often
your first impression and your closing handshake.
The goal istostreamline yoursales processand cultivate ongoing customer relationships.
eCommerce
what's the deal?
2. eCommerce and B2B
4. Taking the Leap
B2B eCommerce has already overtaken the struggling offline economy.
Let's take a look at what this means for you!
1. The State of eCommerce
3. A Success Story
The State of eCommerce
blue skies
The State of eCommerce
blueskies
• affordable platforms
• lower administrative costs
• inventory management
• sales & behavior tracking
“Manufacturers are more likely to emerge in a position of
strength from the economic downturn if they put in place
an effective B2B eCommerce strategy.”
Manufacturing Insights, an IDCCompany,“Key StrategicChallengesin B2BeCommerce”, May2010
eCommerce and B2B
moving beyond sales
eCommerce and B2B
moving beyond sales
• streamline sales
• customer service
• low overhead costs
• high return on investment
Improving your sales process isn't all
eCommerce can do for you!
You can also improve customer
retention, increase usability,
encourage brand loyalty, and reduce
overall expenses .
Let's getfrom this...
4 People answering phones
2 People filling orders
1 Person updating inventory
1 Printed catalog
...to this!
1 Website
1 Payment Gateway
Live Inventory Updates
Live Customer Interaction
A Success Story
How wehelped one industrial B2B company
Outquip.com
eCommerce for industrial equipment
• administration system
• account management
• payment processing
• search filtering
• mobile/tablet friendly
• social media integration
• cloud hosted
• scalable
With an international market, Outquip needed to be able to offer
a seamless online experience for both customers and vendors.
A Success Story: Outquip
administration system
• inventory management
• sales tracking analytics
• order processing
• multi-vendor usability
A Success Story: Outquip
account management
• buyer accounts
• track order history
• view order processing
• newsletter subscriptions
A Success Story: Outquip
custom searchfilters
• multiple search criteria
• customizable by vendor
• user-friendly
• scalable
A Success Story: Outquip
mobile/tablet friendly
• responsive
• intuitive
• on-the-go shopping
• on-the-ground inventory
management
Taking the Leap
How to get started with eCommerce
How do we get started?
3 steps to tomorrow
1. Needs Analysis
2. Build it
3. Business Growth
Needs Analysis
what to look for
• ERP, CRM integration
• inventory management
• distributor account
management
• customer types
• B2C merchandising
• B2C interactive
usability
Look forfeatures that will create thebestonlineshopping
experience foryourcustomers
There are more than 500 eCommerce systems available for
the mid-market client.
Mid-market means they won't costyouhundreds of thousandsof dollars toget up and running.
Build It
our mid-market choice
• the fastest-growing mid-market system
• the largest mid-market system
• a well-supported developer community
• owned by eBay
Business Growth
the results
• save on costs
• improve credibility
• grow active web presence
• attain & retain customers
• gain competitive advantage
eCommerce offers the flexibility and agility needed to
compete in today's worldwide marketplace.
Cutting costs,expanding your customerbase and growing your businessare just the beginning!
B2B eCommerce
broughttoyouby
www.chromemedia.com | we write clean, beautiful code for web @chromemedia www.facebook.com/ChromeMediaInc
If you are ready to take the leap, or would like to learn more
call us at 519-746-9855
or email info@chromemedia.com

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B2B eCommerce for 2013

  • 1. B2B eCommerce broughttoyouby www.chromemedia.com | we write clean, beautiful code for web @chromemedia www.facebook.com/ChromeMediaInc
  • 2. Is this your company? 4 People answering phones 2 People filling orders 1 Person updating inventory 1 Print catalog
  • 3. An eCommerce site is more than just a sales channel and a customer service portal. Your online store is often your first impression and your closing handshake. The goal istostreamline yoursales processand cultivate ongoing customer relationships.
  • 4. eCommerce what's the deal? 2. eCommerce and B2B 4. Taking the Leap B2B eCommerce has already overtaken the struggling offline economy. Let's take a look at what this means for you! 1. The State of eCommerce 3. A Success Story
  • 5. The State of eCommerce blue skies
  • 6. The State of eCommerce blueskies • affordable platforms • lower administrative costs • inventory management • sales & behavior tracking
  • 7. “Manufacturers are more likely to emerge in a position of strength from the economic downturn if they put in place an effective B2B eCommerce strategy.” Manufacturing Insights, an IDCCompany,“Key StrategicChallengesin B2BeCommerce”, May2010
  • 9. eCommerce and B2B moving beyond sales • streamline sales • customer service • low overhead costs • high return on investment Improving your sales process isn't all eCommerce can do for you! You can also improve customer retention, increase usability, encourage brand loyalty, and reduce overall expenses .
  • 10. Let's getfrom this... 4 People answering phones 2 People filling orders 1 Person updating inventory 1 Printed catalog ...to this! 1 Website 1 Payment Gateway Live Inventory Updates Live Customer Interaction
  • 11. A Success Story How wehelped one industrial B2B company
  • 12. Outquip.com eCommerce for industrial equipment • administration system • account management • payment processing • search filtering • mobile/tablet friendly • social media integration • cloud hosted • scalable With an international market, Outquip needed to be able to offer a seamless online experience for both customers and vendors.
  • 13. A Success Story: Outquip administration system • inventory management • sales tracking analytics • order processing • multi-vendor usability
  • 14. A Success Story: Outquip account management • buyer accounts • track order history • view order processing • newsletter subscriptions
  • 15. A Success Story: Outquip custom searchfilters • multiple search criteria • customizable by vendor • user-friendly • scalable
  • 16. A Success Story: Outquip mobile/tablet friendly • responsive • intuitive • on-the-go shopping • on-the-ground inventory management
  • 17. Taking the Leap How to get started with eCommerce
  • 18. How do we get started? 3 steps to tomorrow 1. Needs Analysis 2. Build it 3. Business Growth
  • 19. Needs Analysis what to look for • ERP, CRM integration • inventory management • distributor account management • customer types • B2C merchandising • B2C interactive usability Look forfeatures that will create thebestonlineshopping experience foryourcustomers
  • 20. There are more than 500 eCommerce systems available for the mid-market client. Mid-market means they won't costyouhundreds of thousandsof dollars toget up and running.
  • 21. Build It our mid-market choice • the fastest-growing mid-market system • the largest mid-market system • a well-supported developer community • owned by eBay
  • 22. Business Growth the results • save on costs • improve credibility • grow active web presence • attain & retain customers • gain competitive advantage
  • 23. eCommerce offers the flexibility and agility needed to compete in today's worldwide marketplace. Cutting costs,expanding your customerbase and growing your businessare just the beginning!
  • 24. B2B eCommerce broughttoyouby www.chromemedia.com | we write clean, beautiful code for web @chromemedia www.facebook.com/ChromeMediaInc If you are ready to take the leap, or would like to learn more call us at 519-746-9855 or email info@chromemedia.com