Quick guide to how you can optimize your Linkedin profile.

1. Building online communities for growth
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2. Your personal profile
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3. Visibility is greater than you think
You
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4. Boost your Linkedin presence
• Connect with everyone
– At work
– Business contacts
– University schoolmates
– Former colleagues
• Follow pages
– Company page
– Partners
– Competitors
• SEO your summary; 5 key words
• Link to your blog, twitter, Facebook page
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5. Brand you
-Career
-Results
-Awards
-Recommendations
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6. Think of your audience
-Who’s watching?
-What impression do I make?
-Do I achieve what I want?
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7. 5 simple steps
1. Picture
2. Headline
3. Links
4. Summary
5. Application and groups
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8. Picture
Yes, you must have it!
People are attracted to
people. Make sure
they see your face.
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9. Headline
Be clear!
Make a statement and
tell want you want – or
who you are!
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10. Links
Link to your pages
Your own, the company’s
or pages you want to be
associated with
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11. Summary
Think of the reader. Who are
you targeting?
Think less on your background
and more on what you can do
today.
Add something personal!
EX.
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12. Application and Groups
Join groups and use
applications you find useful.
For your own purpose and as a
signal to the reader.
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