A short and newbie-level introduction to Google+. Why its different, how to create a profile, and a few tips around posting content.

1. How to Google+
The Basics

2. Our Journey
● Why care
● What it can do
● Set up a profile
● Put it to work

3. Why Google+
SEO'ing You

4. Google+ is an Identity Platform
● Google is still a "verb"
● What do you want people learn about
you?
● Google ranks by quality & credibility

5. AuthorRank
● Penalty against anonymous authors, and
● Reward for people who care about their
reputation and their content

6. What It Can Do
Ever-Evolving

7. Power Tools
● +1s
● Google+ Pages
● Google+ Hangouts
● Google+ Communities
● Google+ Events
● Google+ Local

8. How To Get Set Up
Google+ Profiles 101

9. Demo: Profile Basics
● Summary of who you are
● What you do
● Why you are on Google+
● Kind of content you’ll share

10. Let's Roll
Tips To Hit The Ground Running

11. Circle Up
● One-way connection
● Similar to how we work in the wild
● Find shared circles
● Watch daily limits
● Build relationships
● Start by following people you know
● Join communities
● Interact frequently
http://publiccircles.appspot.com

12. Post "Share-Worthy" Content
● Post original content (Infographics, videos,
photos, links, etc.)
● Re-share content by other G+ users
● Include a brief description of your
thoughts
● End with a question to promote discussion
in the comments

13. Build Up "Social Signals"
● Encourage sharing of your content
● +1′s on your content also tie to you
(AuthorRank)

14. Demo: Sharing Basics
● Types of content
● Target specific circles
● Commenting
● +1'ing
● Bold: *(text)*
● Italic: _(text)_
● Strikethrough: -(text)-

15. Questions?
Next Step: Configure AuthorShip