1. MBA INTERNSHIP PROGRAMME
TO SPA COMPANY
Participants are:
Ma Hnin Thiri Chaw ( Roll no-4 )
Ma May Zin Htet ( Roll no-14 )
Ma May Thandar Khine ( Roll no-18 )
Ma May Soe Oo ( Roll no-51 )
Ma Yin Mar Naing Win ( Roll no-81 )
Ma Khin Yadanar Win ( Roll no-82 )

3. Company’s Profile
Sectors
Mission And Seven Focus
Real Estate
FMI City
Pun Hlaing Goft &
Country Club
Thanlyin Star City
S.W.O.T Analysis
Our Suggestions

4. “ We have been an effective cross-culture
business bridge in Myanmar, and are viewed
by many as an ethnic Myanmar company with
international expertise.”

6.  Founded in 1991 by Mr. Serge Pun
 An investment holding and operating
company
 Pursuing 6 spheres of businesses
 29 operating companies within the group
including FMI

7.  Financial Services
 Real Estate Developments
 Manufacturing & Value-Added Industries
 Leisure and Service Related Businesses
 Trading and Wholesale Distribution
 Management and Consultancy Services

8.  One of the earliest public company
 Established in 1992
 Publicly owned investment holding
company
 Pursuing six different spheres of
businesses

9. Financial
Services
Automobile Real Estate Agriculture
MFG
&Industries
Services
FIRST INVESTMENTS OVERVIEW

10. Our Customer
Mission
Stateme
nt
Our
Shareholder
Our Employee
Our
Community

11. Customer Focus
Quality Focus
Teamwork Focus
Loyalty Focus
Accountability Focus
Innovative Focus
Learning Focus

12. Three Housing Projects Done By SPA
Company are
 FMI City ( about 650 acres )
 Pun Hlaing Golf Estate
( about 637 acres )
 Thanlyin Star City
( about 400 acres )

14. E
S
T
A
T
E
G
O
L
F

16. Oasis Swimming
Pool
Tennis Court

18. Oasis Bistro
Oasis Spa
Entrance

21. South East region
of Yangon
Yangon and Bago
River Point
Right side of
Yangon Thanlyin
Bridge

23. 1 • Data Collection
2 • Direct Mailing
3 • Tele Marketing(invitation)
4 • Presentation
5 • Site Visit
6 • Sale Closing

24. Promotional Material
-Brochures/ Flyers
-Promotional Video
-In Flight Magazine
-Local Newspaper
Media
-Airport Light box
Display, etc
Master Plan/ Micro
Zoning
-Complete Life Style
-Planning Consideration
Marketing Building
-Model Apartments
-Sale Gallery
-Master Plan and Building
Model`
-Overall Landscapes
surroundings
Site Activities
-Entrance Plaza
-Billboard and
Signatures
-Construction Activities
ACHIEVING
SALE TARGET

25. Weaknesses Strengths

26. Threats Opportunities

27. Should build more affordable housing
to meet housing demand
Increase new business venture and
good company’s performance will
result in market confidence leading to
higher share price
Seek More Foreign Joint Venture to
operate profitable business and career
opportunity for Myanmar citenzen

28. THANK YOU!