3. ITV
Independent Television (ITV) is a
public broadcasting service in the UK.
It was set up in 1955 as
competition for the BBC.
Was originally set up as one
network of TV stations but
was split into
ITV1, ITV2, ITV3 & ITV4 in
2002.
Current ITV logos as of 2013
Viewers can ‘catch-up’ with
previous shows online. This
is known as the ‘iTVplayer’.
https://www.itv.com/itvplayer/
Is also known as Channel 3
9. Channel Programmes
My goldfish is evil
Horrid henry
Pokémon
Babar and the adventures of
Badou
Sooty
My parents are aliens
10. Target Audience (With Evidence)
Channel Target Audience Evidence
ITV Families Has a wide variety of family shows.
Eg. X factor, BGT etc.
ITV2 Young adults, females 18-23 Shows programmes such as TOWIE
& Take Me Out which would
appeal more to an audience of
young adults.
ITV3 Older generations, females 40-59 Includes shows that wouldn’t
normally appeal to a young
audience. Shows antique shows,
gardening shows etc. hobbies
usually related to older people.
ITV4 Males, 40-50(+) Lots of detective shows, usually
aimed at an older male audience.
Most of the shows are from
previous decades. I.e.. Batman
from the 1960s.
CiTV Children , all genders 8-12 A wide variety of TV shows, mostly
cartoons aimed to entertain young
children.
11. Type of documentaries
Peter Andre: my
life
TOWIE
William & Kate -
The First Year
Prince William's Passion:
New Father, New Hope
12. Comparison to Other Channel
Documentaries
• Entertainment documentaries that often follow
the lives of celebrities.
• Shows more of the ‘glitz and glam’ lifestyles
(TOWIE, Katie Price etc.) of others.
• More aimed to entertain than inform.
13. BBC
http://www.bbc.co.uk/iplayer/
The British Broadcasting
Corporation, aka the ‘BBC’, is a UK
organisation.
It broadcasts in the United Kingdom as
well as other countries on TV, radio and
the Internet.
The BBC also sells its programmes to
other broadcasting companies in the
world.
The BBC iPlayer allows viewers
to catch up on their favourite tv
shows just as the iTVplayer does.
14. BBC Sister Channels
• BBC 1
• BBC 2
• BBC 3
• BBC 4
• BBC HD
• CBBC
• Cbeebies
• BBC Radio
21. Target Audience (With Evidence)
Channel Target Audience Evidence
BBC1 All audiences All types of programmes that cater
to all audiences throughout the
day.
BBC2 Females, 35-50 Shows such as the culture show
and the great british bake-off,
often aimed at an older female
audience to cater to their hobbies
and lifestyles.
BBC3 All genders, mostly females 17-22 Mostly shows programmes that
aim to entertain a young adult
audience.
BBC4
CBBC All genders, 9-15 TV shows aimed at a young
audience from late childhood to
tweens/early teens.
CBeebies All genders, 3-8 Cartoons and fun educational
shows that aim to help in the social
development of young infants and
children.
22. Comparison to Other Channels
Great Movie
Mistakes
In the footsteps of
the ice bear
Pop goes the
soundtrack Street patrol UK
24. Comparison to Other Channel
Documentaries
• Factual, educational documentaries about the
world.
• Focuses on the real world.
• Gives most sides of an issue.
• Focuses on issues that could be relatable to a
wider audience.
25. Channel Four
http://www.channel4.com/programmes/4od
Channel 4 is a British public-service
television broadcaster which began
transmission on 2 November 1982
4OD (On Demand) also allows
channel 4 viewers to catch up on
missed shows online.
Originally a subsidiary of the
Independent Broadcasting
Authority (IBA).
The station is now owned and
operated by the Channel Four
Television Corporation
31. Target Audience (With Evidence)
Channel Target Audience Evidence
4 All audiences Range of different shows,
mostly aimed at families
More 4 Females, 20-35 Shows on body image and
cooking, stereotypically aimed
at working women/women
with families
4Music Females, 15-19 Music channel that typically
caters to a female audience.
Contains lots of shows about
what’s current in the young
music industry
E4 Females, 16-23 TV shows that entertain,
mostly comedy shows, often
with female lead characters
33. Comparison to Other Channel
Documentaries
• Lifestyle documentaries that focus on the lives of
others, especially those in other cultures.
• Focuses on the light-hearted side of lives, or
dresses up the darker side of peoples lives
Ie. ‘my big fat gypsy weddings’ even when serious
events occur on the how, they are seen to be made
out as entertaining.
34. Channel Five
http://www.channel5.com/demand5
Channel 5 was launched in 1997 as the
fifth and final national terrestrial network
after BBC One, ITV, BBC Two and Channel
4.
5OnDemand is another iplayer
that allows viewers to catch up on
tv programmes from channel 5
and its sister channels
39. Target Audience (With Evidence)
Channel Target Audience Evidence
5* All genders, 25-40 Shows that would appeal
to a mid aged audiece
5USA All genders, mostly males,
25-35
Shows that require an
understanding of various
topics and issues.
41. Comparison to Other Channel
Documentaries
• Hard hitting documentaries that often show the
real lives of others.
• Documentaries include those that we would not
necessarily see everyday.
- i.e.. The ‘nature shock’ series can be upsetting for
some viewers
42. Channel Comparisons
Channel Audience Purpose
BBC Older demographic
(30-60)
Inform
- i.e. News
ITV Early adults
(18-30)
Entertain
- i.e. Celebrity Juice
Channel 4 Young adults/early adults
()
Entertain/inform
- i.e. Gok Wan’s Fashion
Fix
Channel 5 Mid adulthood
(25-50)
Inform/entertain
- The Gadget Show