As cloud services, communications, infrastructure and more are becoming commonplace for the channel to sell, deliver or build, Cloud Partners will serve as a gathering point for providers and the channel to come together and: •Explore and debut new cloud solutions •Discover new architectural approaches to achieving customer needs •Outline and define new business models in a cloud-based economy •Learn from industry thought leaders and partners who are defining the space Channel Partners has evolved its fall event into Cloud Partners to reflect the shifts and momentum around the cloud environment. This show is made for partners who are making a commitment to the cloud. Who should attend? •VARs and integrators considering cloud-based services •MSPs adding cloud services •Telecom agents and brokers moving to the cloud •Data center brokers with evolving strategies •Aggregators integrating cloud services •Consultants advising customer on cloud migration •More! Cloud Partners attendees will be looking to connect with biggest players – from service providers steering the industry to master agents making big investments in cloud to the technology pioneers enabling the category. Make sure your company is at the show to meet them. http://cloud.channelpartnersconference.com/

1. cloud partner!
you are a
SEPTEMBER 11-13, 2013
McCORMICK PLACE, CHICAGO
2013 PROSPECTUS
cloud.channelpartnersconference.com
a channel partners event

2. The cloud market
Is expected to grow
from $12.1billion in 2012 to
$35.6 Billion
in 2015
(Analysys Mason, 2010)

3. 3 SEPT 11-13, 2013 • McCormick Place, Chicago cloud.channelpartnersconference.com
The Channel Partners’ fall event has evolved into
Cloud Partners, a Channel Partners event, to reflect
the shifts and momentum around the cloud environment.
As cloud services, communications, infrastructure and
more are becoming commonplace for the channel to sell,
deliver or build, Cloud Partners will serve as a gathering
point for providers and the channel to come together and:
• Explore and debut new cloud solutions
• Discover new architectural approaches
to achieving customer needs
• Outline and define new business models
in a cloud-based economy
• Learn from industry thought leaders
and partners who are defining the space
introducing
a channel partners event

4. LARGE
INTEGRATORS
TELECOM
AGENTS
VARS
MSPS
DATA CENTER
BROKERS
AGGREGATORS
4 SEPT 11-13, 2013 • McCormick Place, Chicago cloud.channelpartnersconference.com
CLOUD PARTNERS ATTENDEES will scale across the
market of cloud solution providers—large integrators,
telecom agents moving to the cloud, VARs and
integrators considering cloud-based solutions, MSPs
adding cloud services, data center brokers evolving
their strategy, aggregators integrating cloud services,
consultants advising customers on cloud migration
and more.
The common denominator with this audience is that
they are attending Cloud Partners to understand the
business modeling, solutions and approaches they can
and should be taking to grow their business.
This is not a show for people interested in the cloud;
it is a show tailored to those partners that are making
a commitment to the cloud—and the vendors/
providers behind them that will deliver the solutions
and uptime necessary to compete and thrive in this
competitive market.
attendees

5. 5 SEPT 11-13, 2013 • McCormick Place, Chicago cloud.channelpartnersconference.com
exhibitorsCLOUD PARTNER EXHIBITORS will be the biggest players
in the space—from the service providers steering the
industry and master agents making big investments to the
technology pioneers enabling the category.
Companies who should view this
as a “must-exhibit” event:
• Carriers with emerging cloud services
• Cloud communications providers
• Endpoint providers compatible
with cloud services
• Distributors with cloud-enablement practices
• Master agents with cloud-
enablement practices
• IT hardware companies enabling
partners to build clouds
• IT software companies enabling
partners to deliver cloud applications
• Cloud service providers enabling
partners to resell their services
• Cloud aggregators enabling
partners to resell their services

6. Business
agility is a
of cloud adoption
critical
driver

7. 7 SEPT 11-13, 2013 • McCormick Place, Chicago cloud.channelpartnersconference.com
opportunities
EXHIBIT & SPONSORSHIP
OPPORTUNITIES
Myles Dey
Account Executive, Event Sales
+1 480 281 6780
mdey@vpico.com
ADVERTISING OPPORTUNTIES
Stacy Whitley
Director of Channel Partners
+1 480 281 6779
swhitley@vpico.com
2013 Booth Fees
$4,150 for 10’ x 10’ booth
Corner Booth: Add $225 premium
Island Booth: Add $900 premium
10’ x 10’ Booth Fees Include:
• 100 square feet of exhibit space
• 8’ draped back wall and 3’ draped side rails
• Company listing on the
Cloud Partners website
• 6 complimentary exhibit hall
badges for booth personnel
• Discounted registration fees
for education program
Value-Added Promotion
Included With Your Booth:
• Company listing in the
Cloud Partners Show Planner
• Company listing online in the
Channel Partners Program Guide
• Discount passes for your customers

8. 8 SEPT 11-13, 2013 • McCormick Place, Chicago cloud.channelpartnersconference.com
HOST HOTEL
Hyatt Regency McCormick Place
2233 S. Dr. Martin Luther King Jr. Drive
Chicago, IL 60616
+1 888 421 1442
$229 per night single/double
occupancy based on availability
through August 19, 2013.
SHOW SCHEDULE*
Show Hours
Sept. 11.............................. 4 – 7 pm
Sept. 12.............................. 2 – 6 pm
Sept. 13.................... 10 am – Noon
Move-in
Sept. 11....................... 8 am – 4 pm
Move-out
Sept. 14...................... Noon – 4 pm
(*Schedule subject to change.)
at the show
cloud partner!
you are a

9. cloud.channelpartnersconference.com
a channel partners event
SEPTEMBER 11-13, 2013
McCORMICK PLACE, CHICAGO
Business Value of the Cloud