Celsius is an EMEA B2B marketing company, offering multi-national corporations a range of data-orientated services for multi-country B2B direct marketing and lead generation projects.
Celsius is truly "International"!
Located in France's 'Telecom Valley', Sophia Antipolis, our team is made up of nationals from 10 European countries, so we really understand your target audience and their cultural differences.
Our mission is to help B2B multi-national corporations understand their market better and to offer them central control over budgets and content, combined with local engagement in their EMEA marketing and demand generation programs.
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Celsius International EMEA B2B Marketing Data Services
1. Celsius International Les Cardoulines – B1 I 1360 Route des Dolines I Sophia Antipolis I 06560 Valbonne I France
T +33 (0)4 9294 4000 F +33 (0)4 9294 4001 W www.celsiusinternational.com E info@celsiusinternational.com
2. Celsius International – who are we?
• Originally a Danish company founded in 1992 in the city of
Aarhus, relocated to France, Sophia Antipolis, in 1999
• B2B Focus
• Management of multi-country marketing projects
• 20 employees
• 12 nationalities:
Danish, French, German, Spanish, Dutch, Belgian, British, Amer
ican, Russian, Moldovan, Romanian and Macedonian.
Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
3. Celsius International - Key
Competences
Database
Services
Call Center
Services
Multi- Data
Intelligence
Country
Database
Marketing
Multi-
Lead /
Channel
Demand
Campaign
Generation
Management
‘Celsius helps our B2B multi-national customers to gain the best return on
their marketing investment by increasing their prospect and customer value.
Our direct marketing and database solutions enable them to understand
better their target markets, improve sales performance and broaden market
coverage throughout Europe and, in many cases, beyond.’
Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
4. Database Services
• Detailed data research and acquisition
programmes throughout Europe
• Database consolidation, cleansing, coding and
formatting
• Data enhancement and enrichment
• Data Hosting
Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
5. Multi-Channel Campaign Management
• Direct Mail - management of European
programmes
centralisation of creative process for control of
branding and coherence of message, through
our partner creative agency AdPeople based
in Copenhagen (part of Enfatico, WPP group).
centralisation of printing and fulfilment
services for economies of scale.
• Email Marketing:
Advice and support to run email campaigns
effectively and improve click-rate.
Multi-country email campaign management
and execution, result analysis and reporting to
identify sales opportunities.
Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
6. Data Intelligence –
manipulation, analysis, modeling
• Customized data models development
• Market penetration analysis
• Through Coding and
modelling, identification of:
high potential segments,
green field and white spaces,
cross-sell and up-sell opportunities,
customers that may lapse.
Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
7. International tele-services
Multi-country telemarketing projects:
• Data collection and enhancement
• Data qualification
• Lead generation campaigns
Execution through our Team Celsius call centre
partners locally situated within EMEA
Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
8. International tele-services
Our Team Celsius partners
Germany
France
U.K.
Italy
Netherlands
Belgium
Spain
Denmark
Sweden
Poland
Czech Republic
Turkey
South Africa
Brazil
Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com