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Mazda 2009-2010 Marketing Presentation
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5. Pro Formula Mazda Chassis : Engine : Transaxle : Suspension : Cockpit safety : Dimensions : Brakes : Wheels : Features : Carbon fiber composite built to FIA standards with 19 U.S. gallon fuel cell 240 HP Mazda “Renesis” rotary engine with encrypted ECU including rev limiter, pit speed limiter, traction control, fuel trim. Six-speed sequential with no lift shift Pushrod, inboard with two-way adjustable shock absorbers, adjustable rear sway bar, cockpit adjustable front sway bar. Front suspension tethered. FIA headrest/side head restraint, compatible with HANS device. Front track 61.5”, rear track 58.5”, wheelbase 100.5” and weight 1090 lbs. Cockpit adjustable bias, 4-pot alloy calipers, vented, floating steel discs. Front 9”w x 13”d, rear 11’w x 13”d, Forged aluminum, center lock Adjustable shocks, sway bars, brake bias and wing angles
6. Rotary Power All Star Mazda Championship presented by Goodyear Pro Formula Mazdas are powered by the 240-horsepower Mazda “Renesis” rotary engine. The rotary engine performs the four processes of intake, compression, combustion, and exhaust in succession by turning a triangular-shaped rotor in the cocoon-shaped combustion chamber to generate power. In comparison with the reciprocating engine, it excels in features such as "compact size and light weight," "flat torque performance," and "less vibration and low noise." Through the introduction of innovative technologies for the rotary engine such as the use of "side-exhaust and side-intake ports" and the new sequential dynamic air intake system, the Renesis delivers a high power output for a naturally aspirated engine.
8. 2009 Schedule March 20 Sebring International Raceway ALMS Sebring, Florida April 25 Virginia International Raceway GrandAM Danville, Virginia May 16 Miller Motorsports Park ALMS Tooele, Utah June 13 New Jersey Motorsports Park Feature Millville, New Jersey June 14 New Jersey Motorsports Park Feature Millville, New Jersey June 20 Milwaukee Mile NASCAR Milwaukee, Wisconsin July 10 Iowa Speedway ARCA Newton, Iowa July 25 Autobahn Chicago Feature Joliet, Illinois July 26 Autobahn Chicago Feature Joliet, Illinois August 16 Trois-Rivieres (Temp. Circuit) Feature Trois-Rivieres, Canada August 29 Mosport International Raceway ALMS Bowmanville, Canada September 25 Road Atlanta ALMS Braselton, Georgia October 10 Mazda Raceway Laguna Seca ALMS Monterey, California
9. Series Demographics MEDIAN HH INCOME $100,000 • 3X more likely than all Americans to earn in excess of $150,000 • American Le Mans Series fans have the most attractive combination of age and income The American Le Mans Series fan owns a large household fleet of automobiles and they influence others’ automotive purchases. 57% provided others with advice on a vehicle purchase within the last six months 39% own three or more automobiles (excluding trucks) 40% purchased a new car in the past year 27% spent more than $30,000 on their last vehicle purchase
11. 2008 Attendance Total 2008 Attendance: 695,500 Date Event Attendance Location Mar 14 Sebring International Raceway 170,500 Sebring, Florida May 17 Miller Motorsports Park 40,000 Tooele, Utah June 7 Watkins Glen 30,000 Watkins Glen, New York July 26 Portland International Raceway 10,000 Portland, Oregon July 27 Portland International Raceway 10,000 Portland, Oregon August 9 Road America 45,000 Elkhart Lake, Wisconsin August 17 Trois-Rivieres 105,000 Trois-Rivieres, Canada August 23 Mosport International Raceway 85,000 Bowmanville, Canada September 13 New Jersey Motorsports Park 10,000 Millville, New Jersey September 14 New Jersey Motorsports Park 10,000 Millville, New Jersey October 3 Road Atlanta 113,000 Braselton, Georgia October 18 Mazda Raceway Laguna Seca 67,000 Monterey, California
12. 2008 US TV Ratings Total 2008 Cumulative Viewers: 1,563,222 Date Event Ratings Viewers Mar 14 Sebring International Raceway 0.12 87,000 May 17 Miller Motorsports Park 0.25 182,000 June 7 Watkins Glen 0.24 181,000 July 26 Portland International Raceway 0.17 119,000 July 27 Portland International Raceway 0.19 138,000 August 9 Road America 0.16 116,000 August 17 Trois-Rivieres 0.03 22,000 August 23 Mosport International Raceway 0.26 192,000 September 13 New Jersey Motorsports Park 0.24 177,000 September 14 New Jersey Motorsports Park 0.18 131,000 October 3 Road Atlanta 0.11 78,000 October 18 Mazda Raceway Laguna Seca 0.20 142,000
13. 2008 Web Statistics *As of December 3, 2008 Total Sessions 354,740.00 Total Pageviews 1,760,572.00 Total Hits 13,369,387.00 Total Bytes Transferred 825.76 GB Average Sessions Per Day 1,049.53 Average Pageviews Per Day 5,208.79 Average Hits Per Day 39,554.40 Average Bytes Transferred Per Day 2.44 GB Average Pageviews Per Session 4.96 Average Hits Per Session 37.69 Average Bytes Per Session 2.38 MB Average Length of Session 00:06:49
17. Contact Information Contact the individuals listed below to learn more about how you can get involved in the Star Mazda Championship presented by Goodyear. Series President Gary Rodrigues (818) 686-3350 [email_address] Media Director Peter Frey (818) 398-5733 [email_address] Website Director Eric McCombs (925) 998-8277 [email_address]