Capillary enables retail marketers to easily and quickly manage their customer data, gain insights and personalize interactions across multiple channels, driving a significant increase in sales and loyalty.
2. Capillary Technologies
Capillary enables retail marketers to easily and quickly manage their
customer data, gain insights and personalize interactions across multiple
channels, driving a significant increase in sales and loyalty.
• Founded in 2008 by 3 IIT KGP graduates
• 350+ burning spirits across 9 offices in 7 countries
• Privately held
• Backed by:
3. SO. AFRICA
USA MIDDLE EAST
INDIA
UK
SINGAPORE
AUSTRALIA
Global presence
Private and Confidential 5/18/2014 3
4. Win Back
Lost Customers
PUMA converted its inactive
customers into active
consumers by winning back
over 4,000 loyal customers per
month for an 80% win-back
rate.
www.CapillaryTech.com
Customer Achievements
5. Mom & Me, a baby and maternity
chain with 100+ stores in India
lowered its customer attrition by
42% in <6 months.
Acquiring New
Customers is 5x More
Expensive than Keeping
an Existing One
www.CapillaryTech.com
6. Capillary’s Intelligent Customer
Engagement™ suite provides a cost-
effective & easy way to obtain
insights from customer big data to
provide a targeted and
personalized customer experience.
Obtain Customer
Insights Without a
Data Scientist
www.CapillaryTech.com
8. Catwalk, an apparel and accessories
brand in the US & Caribbean used
insights-driven campaigns to offer
instant, relevant and personalized
store offers and grew the average
basket size by 24%
Personalization
Instant Coupons
within the Store
www.CapillaryTech.com
9. Benetton’s 15-second mobile sign-up
loyalty program lead to a 7.5X growth
in its registered customer base, in
under 2 years.
Engage Customer
through a
Loyalty Program
www.CapillaryTech.com
10. Reach customers through their
preferred channel such as
mobile, e-mail, social media,
in-store or online.
Communicate with
Customers
Across Channels
www.CapillaryTech.com
11. Store Twenty One, a UK based clothing
and home retailer increased sales
by 5% and built deeper relationships
with relevant, real-time, personalized
recommendations through its POS.
Provide a Customer
Experience Shoppers
Tweet About
www.CapillaryTech.com
12. Capillary Intelligent Customer Engagement™ solutions
Customer Intelligence Manager
CUSTOMER ENGAGEMENT MANAGEMENT PLATFORM
Capillary Intelligent Customer Engagement™ Suite
Omni-channel
Campaign
Manager
Core
Value
Added
Services
Lifecycle
Marketer
Loyalty
Manager
CSAT
Manager
In Store
Marketer
E-Commerce
Marketer
Mobile
Marketer
Social
Connect
www.CapillaryTech.com
14. Built for retailers; powered by customer analytics;
Integrates customer data from multiple channels
Cloud-based, complete customer engagement platform
Minimal technical intervention from customers;
real-time analytics
Launch in weeks, not months with results in <90 days4
3
2
1
Marketing Data Warehouse & Single Customer View
Advantage: Capillary
www.CapillaryTech.com
18. Krishna Mehra
Co-founder & President, Americas Region
Kmehra@CapillaryTech.com
Janet A. Jaiswal
VP of Marketing
Janet@CapillaryTech.com
800 W. El Camino Real
Suite 180
Mountain View, CA 94040