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10 Tips
For Getting Past the Gatekeeper
Gatekeepers
are standing between you and your
prospect. The gatekeeper can be your ally,
or an obstacle. The choice is yours.
Redirect with a question.
Remember, the person
asking the questions
controls the call.
1.
Never take a
“no” from
someone who
doesn’t have
the authority to
give you a
“yes.”
2.
Do not
pitch the
gatekeeper.
3.
Script your
message. Make
sure it’s 30
seconds at the
most.
4.
5.
Remember, your goal
is to get a qualified
conversation with a
decision maker.
6.
Be polite and professional.
7.
Never underestimate the
power of humor and intrigue.
8.
If possible, schedule
a follow-up call, or,
preferably, an
appointment.
9.
If you don’t know who the
decision maker is, ask the
gatekeeper who sets company
policy and budgeting.
10.
Let the Appointment Lab
help you set more
quality appointments, so
your salespeople can get
back to doing what they
do best: selling.

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10 tips for getting past the gatekeeper